Dstillery Audiences

TALBOTS

Audience Size: 742.8 Thousand Devices

Explore the Talbots Audience

Below you'll find more information about the Talbots audience, broken down in different categories based on their digital and physical behaviors. These are 742.8 thousand unique devices whose actions qualify for the Talbots audience.

Dstillery Crafted Audiences

INTERESTS

The Talbots audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Talbots audience is Work Comes First Travelers.

Interest Composition Index
Work Comes First Travelers 0.04% 2.86x
North Carolina Travel Researchers 3.42% 1.45x
Cape Cod News Readers 2.91% 1.43x
Philadelphia Phillies Fans 3.14% 1.40x
North East State Fair Visitors 3.28% 1.39x
UNC Tar Heels Fans 2.73% 1.33x
North Carolina Football Fans 3.08% 1.31x
Louisiana Trip Planners 3.10% 1.29x
Washington DC Trip Planners 3.14% 1.28x
Clemson Tigers Fans 2.82% 1.27x
Composition Percentage: The overlap percentage between the Talbots audience and the Interest attribute.
Index: A comparison of the Talbots audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Talbots audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Talbots audience is Intermix.

Location Composition Index
Intermix 3.75% 23.37x
Ann Taylor 9.31% 21.26x
Chicos 20.53% 19.89x
Madewell 7.19% 16.70x
Jos A. Bank Clothiers 14.98% 15.94x
Brooks Brothers 8.88% 15.04x
Lululemon 12.97% 14.89x
Gymboree 12.93% 14.32x
J. Crew 10.92% 14.27x
Ralph Lauren 3.67% 14.27x
Composition Percentage: The overlap percentage between the Talbots audience and the Location attribute.
Index: A comparison of the Talbots audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Talbots audience is Italy Cluster.

Content Affinity Composition Index
Italy Cluster 0.04% 4.02x
General Interest 0.03% 3.04x
Texas Sporting & Outdoors Cluster 0.05% 2.87x
South Carolina Travel 0.03% 2.70x
Tattoos & Costumes 0.05% 2.62x
Assorted Topics (Business Support ToolsForm Templates) 0.09% 2.59x
Survival Guides 0.03% 2.54x
French News & Gossip Cluster 0.09% 2.49x
Rhode Island Cluster 0.58% 2.46x
Franco-African Cluster 0.03% 2.38x
Composition Percentage: The overlap percentage between the Talbots audience and the Content Affinity attribute.
Index: A comparison of the Talbots audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Talbots audience resonates most for the following age bracket and gender.
Age
65+
Gender
Male