Dstillery Audiences

TALBOTS

Audience Size: 610.8 Thousand Devices

Explore the Talbots Audience

Below you'll find more information about the Talbots audience, broken down in different categories based on their digital and physical behaviors. These are 610.8 thousand unique devices whose actions qualify for the Talbots audience.

Dstillery Crafted Audiences

INTERESTS

The Talbots audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Talbots audience is Cape Cod News Readers.

Interest Composition Index
Cape Cod News Readers 3.24% 2.04x
Louisiana Trip Planners 3.96% 1.96x
North East State Fair Visitors 4.04% 1.84x
Lacrosse Enthusiasts 3.65% 1.82x
Louisiana State University Tigers Fans 3.52% 1.81x
Clemson Tigers Fans 3.73% 1.77x
Venture Capitalists 2.87% 1.76x
Executive Travelers 2.61% 1.76x
Harvard University Fans 3.13% 1.75x
At-Home Gym Intenders 3.24% 1.75x
Composition Percentage: The overlap percentage between the Talbots audience and the Interest attribute.
Index: A comparison of the Talbots audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Talbots audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Talbots audience is Chicos.

Location Composition Index
Chicos 22.14% 19.99x
Ann Taylor 7.89% 19.41x
Intermix 2.33% 17.12x
Jos A. Bank Clothiers 16.45% 17.12x
Madewell 6.38% 15.04x
Brooks Brothers 9.07% 14.78x
LL Bean 1.85% 14.52x
White House Black Market 19.38% 14.43x
J. Crew 12.21% 14.01x
Gymboree 15.14% 13.75x
Composition Percentage: The overlap percentage between the Talbots audience and the Location attribute.
Index: A comparison of the Talbots audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Talbots audience is Germany Cluster.

Content Affinity Composition Index
Germany Cluster 0.10% 7.80x
Illinois College Sports 0.10% 5.78x
Real Estate Cluster 0.26% 5.65x
Southeast College Athletics 0.31% 4.31x
Marijuana 0.16% 4.19x
Community Planning & Transportation 0.13% 3.78x
Higher-End Fashion Brands 0.08% 3.44x
Philanthropy - Nonprofits 0.08% 3.32x
Arts & Crafts 0.08% 3.16x
New England & Ivy League Sports 0.44% 3.03x
Composition Percentage: The overlap percentage between the Talbots audience and the Content Affinity attribute.
Index: A comparison of the Talbots audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Talbots audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female