Dstillery Audiences

TALBOTS

Audience Size: 406.1 Thousand Devices

Explore the Talbots Audience

Below you'll find more information about the Talbots audience, broken down in different categories based on their digital and physical behaviors. These are 406.1 thousand unique devices whose actions qualify for the Talbots audience.

Dstillery Crafted Audiences

INTERESTS

The Talbots audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Talbots audience is School Closings Updates Readers.

Interest Composition Index
School Closings Updates Readers 1.15% 2.34x
Yale University Fans 2.38% 2.17x
College Athletic Scholarships Researchers 3.75% 2.00x
Verizon Wireless Customers 0.19% 1.97x
UConn Huskies Fans 1.76% 1.96x
Swimming Enthusiasts 2.29% 1.92x
Volleyball Enthusiasts 4.81% 1.92x
Preppy Clothing Shoppers 3.00% 1.91x
Pet Boarding and Sitter Researchers 1.72% 1.89x
North East State Fair Visitors 3.35% 1.84x
Composition Percentage: The overlap percentage between the Talbots audience and the Interest attribute.
Index: A comparison of the Talbots audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Talbots audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Talbots audience is Ann Taylor.

Location Composition Index
Ann Taylor 5.25% 9.84x
Chicos 25.43% 8.71x
Jos A. Bank Clothiers 19.33% 8.35x
Madewell 5.81% 7.40x
Lululemon 9.30% 7.01x
White House Black Market 20.48% 6.73x
LL Bean 1.53% 6.68x
Brooks Brothers 5.97% 6.64x
LOFT 18.32% 6.62x
Johnston and Murphy 0.03% 6.55x
Composition Percentage: The overlap percentage between the Talbots audience and the Location attribute.
Index: A comparison of the Talbots audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Talbots audience is Arabic News.

Content Affinity Composition Index
Arabic News 0.13% 5.17x
Historical Information - Museums & Libraries 0.13% 3.89x
Russia Cluster 0.09% 3.86x
Central & South American News 0.18% 3.82x
Assorted Topics (Self Improvement, Scientific Improvement, Gulf Coast News, Somerset Pennsylvania) 0.09% 3.60x
Assorted Topics (Car News, Animals, Viral Media) 0.13% 3.51x
Rhode Island Cluster 0.88% 3.42x
Weight Lifting Enthusiasts 0.18% 3.38x
Aid Groups 0.09% 3.29x
Southeast College Athletics 0.22% 3.20x
Composition Percentage: The overlap percentage between the Talbots audience and the Content Affinity attribute.
Index: A comparison of the Talbots audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Talbots audience resonates most for the following age bracket and gender.
Age
65+
Gender
Male