Dstillery Audiences

TALBOTS

Audience Size: 232 Thousand Devices

Explore the Talbots Audience

Below you'll find more information about the Talbots audience, broken down in different categories based on their digital and physical behaviors. These are 232 thousand unique devices whose actions qualify for the Talbots audience.

Dstillery Crafted Audiences

INTERESTS

The Talbots audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Talbots audience is Canada Trip Planners.

Interest Composition Index
Canada Trip Planners 2.66% 2.31x
New Zealand Trip Planners 3.61% 2.12x
Rowing Enthusiasts 3.61% 2.11x
North East State Fair Visitors 4.27% 2.08x
School Closings Updates Readers 0.80% 2.02x
Meal Kit Delivery Researchers 3.70% 2.02x
Verizon Wireless Customers 0.19% 1.97x
Mid-Range Grocery Shoppers 3.42% 1.91x
UConn Huskies Fans 3.13% 1.90x
Atlanta Hawks Fans 3.80% 1.88x
Composition Percentage: The overlap percentage between the Talbots audience and the Interest attribute.
Index: A comparison of the Talbots audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Talbots audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Talbots audience is Levi Strauss.

Location Composition Index
Levi Strauss 0.11% 35.19x
Chicos 18.96% 25.53x
Ann Taylor 4.94% 24.12x
Jos A. Bank Clothiers 14.08% 22.20x
Madewell 5.06% 19.13x
Intermix 1.20% 18.48x
White House Black Market 14.88% 17.89x
LOFT 15.43% 17.45x
LL Bean 1.33% 17.35x
Gymboree 11.18% 17.28x
Composition Percentage: The overlap percentage between the Talbots audience and the Location attribute.
Index: A comparison of the Talbots audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Talbots audience is Delaware Cluster.

Content Affinity Composition Index
Delaware Cluster 1.90% 4.75x
Bowling 0.28% 4.54x
Science Education & Academia 0.28% 3.88x
Healthy Eating Researchers 0.19% 3.49x
Maps & Navigation 0.28% 3.37x
Sports Apparel 0.47% 3.32x
US Soccer 0.19% 3.30x
Diamonds & Precious Metals 0.28% 3.24x
Mississippi News 3.32% 3.07x
Rhode Island Cluster 1.14% 2.97x
Composition Percentage: The overlap percentage between the Talbots audience and the Content Affinity attribute.
Index: A comparison of the Talbots audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Talbots audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female