Dstillery Audiences

TALBOTS

Audience Size: 649.5 Thousand Devices

Explore the Talbots Audience

Below you'll find more information about the Talbots audience, broken down in different categories based on their digital and physical behaviors. These are 649.5 thousand unique devices whose actions qualify for the Talbots audience.

Dstillery Crafted Audiences

INTERESTS

The Talbots audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Talbots audience is New York Trip Planners.

Interest Composition Index
New York Trip Planners 3.24% 2.40x
New York City Events Researchers 2.97% 2.22x
Ballet Enthusiasts 2.85% 2.16x
Broadway Fans 2.35% 2.13x
UConn Huskies Fans 1.85% 2.07x
Northeastern Voters 2.20% 1.98x
New York Mets Fans 1.88% 1.95x
Mid-Range Grocery Shoppers 2.57% 1.91x
Caribbean Trip Planners 2.52% 1.90x
Online Grocery Shoppers 4.95% 1.86x
Composition Percentage: The overlap percentage between the Talbots audience and the Interest attribute.
Index: A comparison of the Talbots audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Talbots audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Talbots audience is Supreme.

Location Composition Index
Supreme 0.74% 25.68x
Intermix 2.44% 24.18x
Lululemon 15.24% 23.86x
Michael Kors 5.64% 22.11x
Ralph Lauren 2.10% 20.22x
J. Crew 9.40% 19.03x
Chicos 10.52% 18.91x
Ann Taylor 15.37% 18.79x
Madewell 3.68% 18.08x
LOFT 9.32% 17.59x
Composition Percentage: The overlap percentage between the Talbots audience and the Location attribute.
Index: A comparison of the Talbots audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Talbots audience is Hudson Valley New York Media.

Content Affinity Composition Index
Hudson Valley New York Media 1.33% 4.88x
New York City Education & News Cluster 1.64% 3.69x
New York City Real Estate Research Cluster 1.25% 3.34x
Delaware Cluster 0.62% 3.34x
Upstate New York State Athletics 0.04% 2.90x
Turkey & Iran Cluster 0.06% 2.89x
New York City Family & Activity Cluster 1.57% 2.86x
Rhode Island Cluster 0.46% 2.85x
NYC Tourist Attractions 1.69% 2.75x
Sports Apparel 0.11% 2.51x
Composition Percentage: The overlap percentage between the Talbots audience and the Content Affinity attribute.
Index: A comparison of the Talbots audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Talbots audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male