Dstillery Audiences

TALBOTS

Audience Size: 278.7 Thousand Devices

Explore the Talbots Audience

Below you'll find more information about the Talbots audience, broken down in different categories based on their digital and physical behaviors. These are 278.7 thousand unique devices whose actions qualify for the Talbots audience.

Dstillery Crafted Audiences

INTERESTS

The Talbots audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Talbots audience is North East State Fair Visitors.

Interest Composition Index
North East State Fair Visitors 4.27% 2.14x
Vermont Trip Planners 2.85% 2.14x
Verizon Wireless Customers 0.19% 1.97x
Rowing Enthusiasts 3.32% 1.94x
School Closings Updates Readers 1.16% 1.90x
Lacrosse Enthusiasts 4.12% 1.89x
Oncologists 3.69% 1.86x
Cape Cod News Readers 2.22% 1.84x
Ice Skating Enthusiasts 3.01% 1.83x
Meal Kit Delivery Researchers 2.96% 1.83x
Composition Percentage: The overlap percentage between the Talbots audience and the Interest attribute.
Index: A comparison of the Talbots audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Talbots audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Talbots audience is Ann Taylor.

Location Composition Index
Ann Taylor 4.33% 13.34x
Chicos 22.27% 11.53x
Jos A. Bank Clothiers 16.81% 11.11x
Madewell 4.31% 8.84x
White House Black Market 16.81% 8.63x
LOFT 14.73% 8.44x
Lululemon 7.15% 8.29x
J. Crew 9.38% 8.08x
Levi Strauss 0.07% 7.79x
LL Bean 1.12% 7.65x
Composition Percentage: The overlap percentage between the Talbots audience and the Location attribute.
Index: A comparison of the Talbots audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Talbots audience is Healthcare - Doctors & Diagnosis.

Content Affinity Composition Index
Healthcare - Doctors & Diagnosis 0.26% 6.54x
Travel, Food, Fashion & Fitness 0.32% 4.92x
Tennis, Golf & Boxing 0.21% 4.92x
Assorted Topics (Event Tracking, Trade Shows, Pharmaceutical Data, Data Science) 0.16% 4.26x
Rhode Island Cluster 1.21% 4.15x
Painting & Renovation 0.11% 3.79x
Online Mini Game Players 0.16% 3.72x
Assorted Topics (Knives, Leather, Customized Gifts, Victorian Clothing) 0.26% 3.59x
Online Games 0.47% 3.52x
Data Centers 0.11% 3.31x
Composition Percentage: The overlap percentage between the Talbots audience and the Content Affinity attribute.
Index: A comparison of the Talbots audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Talbots audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male