Explore the Talbots Audience
Below you'll find more information about the Talbots audience, broken down in different categories based on their digital and physical behaviors. These are 742.8 thousand unique devices whose actions qualify for the Talbots audience.
INTERESTS
The Talbots audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Talbots audience is Work Comes First Travelers.
| Interest | Composition | Index |
| Work Comes First Travelers | 0.04% | 2.86x |
| North Carolina Travel Researchers | 3.42% | 1.45x |
| Cape Cod News Readers | 2.91% | 1.43x |
| Philadelphia Phillies Fans | 3.14% | 1.40x |
| North East State Fair Visitors | 3.28% | 1.39x |
| UNC Tar Heels Fans | 2.73% | 1.33x |
| North Carolina Football Fans | 3.08% | 1.31x |
| Louisiana Trip Planners | 3.10% | 1.29x |
| Washington DC Trip Planners | 3.14% | 1.28x |
| Clemson Tigers Fans | 2.82% | 1.27x |
Composition Percentage:
The overlap percentage between the Talbots audience and the Interest attribute.
Index: A comparison of the Talbots audience to the internet population.
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APPAREL RETAILERS
The Talbots audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Talbots audience is Intermix.
| Location | Composition | Index |
| Intermix | 3.75% | 23.37x |
| Ann Taylor | 9.31% | 21.26x |
| Chicos | 20.53% | 19.89x |
| Madewell | 7.19% | 16.70x |
| Jos A. Bank Clothiers | 14.98% | 15.94x |
| Brooks Brothers | 8.88% | 15.04x |
| Lululemon | 12.97% | 14.89x |
| Gymboree | 12.93% | 14.32x |
| J. Crew | 10.92% | 14.27x |
| Ralph Lauren | 3.67% | 14.27x |
Composition Percentage:
The overlap percentage between the Talbots audience and the Location attribute.
Index: A comparison of the Talbots audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Talbots audience is Italy Cluster.
| Content Affinity | Composition | Index |
| Italy Cluster | 0.04% | 4.02x |
| General Interest | 0.03% | 3.04x |
| Texas Sporting & Outdoors Cluster | 0.05% | 2.87x |
| South Carolina Travel | 0.03% | 2.70x |
| Tattoos & Costumes | 0.05% | 2.62x |
| Assorted Topics (Business Support ToolsForm Templates) | 0.09% | 2.59x |
| Survival Guides | 0.03% | 2.54x |
| French News & Gossip Cluster | 0.09% | 2.49x |
| Rhode Island Cluster | 0.58% | 2.46x |
| Franco-African Cluster | 0.03% | 2.38x |
Composition Percentage:
The overlap percentage between the Talbots audience and the Content Affinity attribute.
Index: A comparison of the Talbots audience to the internet population.
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DEMOGRAPHICS
The Talbots audience resonates most for the following age bracket and gender.
Age
65+
Gender
Male
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