Dstillery Audiences

TALBOTS

Audience Size: 107.9 Thousand Devices

Explore the Talbots Audience

Below you'll find more information about the Talbots audience, broken down in different categories based on their digital and physical behaviors. These are 107.9 thousand unique devices whose actions qualify for the Talbots audience.

Dstillery Crafted Audiences

INTERESTS

The Talbots audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Talbots audience is School Closings Updates Readers.

Interest Composition Index
School Closings Updates Readers 2.76% 3.11x
Cape Cod News Readers 4.60% 2.68x
UConn Huskies Fans 4.14% 2.46x
North East State Fair Visitors 5.40% 2.42x
Rowing Enthusiasts 4.71% 2.42x
Home Interior Design Enthusiasts 3.45% 2.28x
Meal Kit Delivery Researchers 4.14% 2.26x
Luxury Retail Shoppers 5.17% 2.21x
Home Goods Shoppers 4.48% 2.20x
Fitness Enthusiasts 4.02% 2.11x
Composition Percentage: The overlap percentage between the Talbots audience and the Interest attribute.
Index: A comparison of the Talbots audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Talbots audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Talbots audience is Ann Taylor.

Location Composition Index
Ann Taylor 2.96% 32.73x
Jos A. Bank Clothiers 14.04% 26.59x
Chicos 17.19% 25.77x
Brooks Brothers 4.26% 22.93x
White House Black Market 12.33% 20.97x
LOFT 11.06% 20.71x
Madewell 2.42% 19.91x
Gymboree 9.65% 19.66x
J. Crew 6.40% 18.13x
The North Face 1.85% 17.73x
Composition Percentage: The overlap percentage between the Talbots audience and the Location attribute.
Index: A comparison of the Talbots audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Talbots audience is New England & Ivy League Sports.

Content Affinity Composition Index
New England & Ivy League Sports 0.34% 5.72x
Beauty & Cosmetics 0.34% 5.39x
Motorsports 0.46% 4.94x
Rhode Island Cluster 1.95% 4.87x
Healthcare - Doctors & Diagnosis 0.46% 4.40x
Party Suppliers 0.57% 4.17x
Tennis, Golf & Boxing 0.92% 3.98x
Mobile Phone Networks 0.23% 3.81x
Medical Supplies 0.23% 3.80x
Celebrity Gossip 0.23% 3.77x
Composition Percentage: The overlap percentage between the Talbots audience and the Content Affinity attribute.
Index: A comparison of the Talbots audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Talbots audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Female