Explore the Talbots Audience
Below you'll find more information about the Talbots audience, broken down in different categories based on their digital and physical behaviors. These are 186.6 thousand unique devices whose actions qualify for the Talbots audience.
INTERESTS
The Talbots audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Talbots audience is School Closings Updates Readers.
| Interest | Composition | Index |
| School Closings Updates Readers | 1.83% | 2.86x |
| Telemedicine Content Readers | 1.06% | 2.37x |
| Social Distancing Content Readers | 1.54% | 2.34x |
| Philadelphia Trip Planners | 2.12% | 2.34x |
| Post COVID-19 Restaurant Reopening Researchers | 1.25% | 2.27x |
| US Judiciary System Researchers | 2.02% | 2.22x |
| United Kingdom News Readers | 2.50% | 2.20x |
| Caribbean Destination Reopening Researchers | 1.73% | 2.18x |
| Boston Trip Planners | 1.44% | 2.18x |
| Project Managers | 3.37% | 2.15x |
Composition Percentage:
The overlap percentage between the Talbots audience and the Interest attribute.
Index: A comparison of the Talbots audience to the internet population.
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APPAREL RETAILERS
The Talbots audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Talbots audience is Ann Taylor.
| Location | Composition | Index |
| Ann Taylor | 4.48% | 18.57x |
| Chicos | 23.15% | 17.19x |
| Jos A. Bank Clothiers | 17.26% | 16.04x |
| Johnston and Murphy | 0.07% | 15.75x |
| Madewell | 4.91% | 13.85x |
| Intermix | 0.63% | 13.31x |
| Lululemon | 7.86% | 13.10x |
| Levi Strauss | 0.07% | 12.99x |
| White House Black Market | 17.72% | 12.90x |
| LOFT | 16.09% | 12.55x |
Composition Percentage:
The overlap percentage between the Talbots audience and the Location attribute.
Index: A comparison of the Talbots audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Talbots audience is Caribbean Vacation.
| Content Affinity | Composition | Index |
| Caribbean Vacation | 0.39% | 5.25x |
| NYC Tourist Attractions | 0.67% | 4.38x |
| Recreational Motor Sport Enthusiasts | 0.29% | 4.36x |
| New York City Education & News Cluster | 0.29% | 4.16x |
| Assorted Topics (Photography Resources, Stock Photos, Motorcycles) | 0.13% | 3.97x |
| Motorcycle Racing Researchers | 0.20% | 3.96x |
| Delaware Cluster | 0.96% | 3.64x |
| US Cycling | 0.77% | 2.80x |
| New York City Real Estate Research Cluster | 0.67% | 2.74x |
| Woodwork | 0.29% | 2.73x |
Composition Percentage:
The overlap percentage between the Talbots audience and the Content Affinity attribute.
Index: A comparison of the Talbots audience to the internet population.
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DEMOGRAPHICS
The Talbots audience resonates most for the following age bracket and gender.
Age
55-64
Gender
Male
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