Dstillery Audiences

TALBOTS

Audience Size: 116.8 Thousand Devices

Explore the Talbots Audience

Below you'll find more information about the Talbots audience, broken down in different categories based on their digital and physical behaviors. These are 116.8 thousand unique devices whose actions qualify for the Talbots audience.

Dstillery Crafted Audiences

INTERESTS

The Talbots audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Talbots audience is Harvard University Fans.

Interest Composition Index
Harvard University Fans 3.41% 2.20x
Teen Content Readers 3.79% 2.17x
Womens Fashion Brands Shoppers 4.73% 2.12x
Godiva Chocolate Fans 4.73% 2.11x
Major Airline Customers 3.98% 2.10x
Luggage Shoppers 4.73% 2.08x
Romance Movie and TV enthusiasts 4.36% 2.07x
North East State Fair Visitors 4.73% 2.06x
Freelancers 3.22% 2.04x
United Nations Donors 2.84% 2.01x
Composition Percentage: The overlap percentage between the Talbots audience and the Interest attribute.
Index: A comparison of the Talbots audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Talbots audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Talbots audience is Ann Taylor.

Location Composition Index
Ann Taylor 3.04% 36.64x
Jos A. Bank Clothiers 12.71% 33.81x
Chicos 17.04% 33.13x
LOFT 11.00% 25.41x
Madewell 2.80% 24.78x
White House Black Market 12.88% 24.36x
Gymboree 8.80% 22.35x
Brooks Brothers 3.29% 22.10x
Lululemon 4.25% 21.71x
J. Crew 6.65% 21.45x
Composition Percentage: The overlap percentage between the Talbots audience and the Location attribute.
Index: A comparison of the Talbots audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Talbots audience is Online Games.

Content Affinity Composition Index
Online Games 1.52% 10.19x
Assorted Topics (This Audience Are Interested In Abbreviations, Domain Analysis, Driving Routes, Email Marketing) 0.57% 5.45x
Vermont Cluster 0.38% 3.79x
Design Software 0.38% 3.71x
New Hampshire News 0.95% 3.25x
Assorted Topics (Events, Tickets, Fitness) 0.85% 3.12x
Memphis News 0.38% 3.05x
Golf Travel & Gear 1.33% 2.93x
Studio & Franchise Video Game Players 0.38% 2.84x
Charity Walks 0.38% 2.79x
Composition Percentage: The overlap percentage between the Talbots audience and the Content Affinity attribute.
Index: A comparison of the Talbots audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Talbots audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Female