Dstillery Audiences

TALBOTS

Audience Size: 305.5 Thousand Devices

Explore the Talbots Audience

Below you'll find more information about the Talbots audience, broken down in different categories based on their digital and physical behaviors. These are 305.5 thousand unique devices whose actions qualify for the Talbots audience.

Dstillery Crafted Audiences

INTERESTS

The Talbots audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Talbots audience is UConn Huskies Fans.

Interest Composition Index
UConn Huskies Fans 1.97% 2.33x
New York Trip Planners 3.09% 2.30x
Broadway Fans 1.95% 1.98x
Northeastern Voters 2.20% 1.97x
New York Mets Fans 2.09% 1.95x
New York Rangers Fans 1.93% 1.93x
Online Grocery Shoppers 4.94% 1.90x
Executive Travelers 1.91% 1.86x
Big East Fans 1.87% 1.79x
New York Yankees Fans 1.78% 1.76x
Composition Percentage: The overlap percentage between the Talbots audience and the Interest attribute.
Index: A comparison of the Talbots audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Talbots audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Talbots audience is Ann Taylor.

Location Composition Index
Ann Taylor 6.22% 55.60x
Intermix 2.50% 47.48x
Michael Kors 6.28% 44.84x
Madewell 3.78% 39.89x
LOFT 8.49% 34.22x
Tommy Bahama 6.18% 33.94x
Ralph Lauren 2.14% 32.60x
Journeys 6.71% 31.47x
Chicos 9.94% 30.59x
Abercrombie & Fitch 3.88% 28.79x
Composition Percentage: The overlap percentage between the Talbots audience and the Location attribute.
Index: A comparison of the Talbots audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Talbots audience is Hudson Valley New York Media.

Content Affinity Composition Index
Hudson Valley New York Media 0.91% 3.63x
Rhode Island Cluster 0.49% 3.36x
New York City Education & News Cluster 1.44% 3.32x
New York City Real Estate Research Cluster 1.02% 3.18x
NYC Tourist Attractions 1.73% 2.86x
New York City Family & Activity Cluster 1.35% 2.84x
Delaware Cluster 0.55% 2.83x
New England & Ivy League Sports 0.54% 2.74x
Connecticut News 2.42% 2.64x
Lacrosse College Athletics 0.21% 2.55x
Composition Percentage: The overlap percentage between the Talbots audience and the Content Affinity attribute.
Index: A comparison of the Talbots audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Talbots audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male