Dstillery Audiences

TALBOTS

Audience Size: 66.9 Thousand Devices

Explore the Talbots Audience

Below you'll find more information about the Talbots audience, broken down in different categories based on their digital and physical behaviors. These are 66.9 thousand unique devices whose actions qualify for the Talbots audience.

Dstillery Crafted Audiences

INTERESTS

The Talbots audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Talbots audience is Food Safety Decision Makers.

Interest Composition Index
Food Safety Decision Makers 1.92% 3.49x
North East State Fair Visitors 7.05% 3.17x
Home Heating and Cooling Researchers 1.19% 2.85x
Beekeeping Enthusiasts 0.85% 2.50x
Project Managers 3.42% 2.48x
Modern Art Museum Researchers 2.14% 2.44x
Wine Lovers 0.59% 2.36x
eBook Readers 1.07% 2.27x
Washington DC Trip Planners 1.50% 2.25x
Online Grammar Tool Users 0.40% 2.24x
Composition Percentage: The overlap percentage between the Talbots audience and the Interest attribute.
Index: A comparison of the Talbots audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Talbots audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Talbots audience is Chicos.

Location Composition Index
Chicos 14.25% 45.19x
Jos A. Bank Clothiers 5.52% 32.78x
Brooks Brothers 2.96% 32.49x
Banana Republic 4.77% 32.37x
White House Black Market 9.38% 30.76x
Kate Spade 1.59% 30.69x
Eddie Bauer 2.52% 28.04x
Ralph Lauren 1.84% 25.87x
LOFT 6.21% 24.37x
J. Crew 4.71% 24.15x
Composition Percentage: The overlap percentage between the Talbots audience and the Location attribute.
Index: A comparison of the Talbots audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Talbots audience is Delaware Cluster.

Content Affinity Composition Index
Delaware Cluster 2.35% 16.13x
Caribbean Vacation 0.19% 5.68x
Dubai Travel 0.64% 4.78x
Baltimore Cluster 3.21% 4.38x
New Hampshire News 0.64% 4.12x
Graphic Design 1.07% 4.09x
Assorted Topics (Art, Photography, Fashion, Paranormal Activity) 0.85% 4.07x
Rhode Island Cluster 0.85% 3.57x
India Cluster 0.40% 3.54x
Pet Forums 0.14% 3.46x
Composition Percentage: The overlap percentage between the Talbots audience and the Content Affinity attribute.
Index: A comparison of the Talbots audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Talbots audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female