Dstillery Audiences

TALBOTS

Audience Size: 708.6 Thousand Devices

Explore the Talbots Audience

Below you'll find more information about the Talbots audience, broken down in different categories based on their digital and physical behaviors. These are 708.6 thousand unique devices whose actions qualify for the Talbots audience.

Dstillery Crafted Audiences

INTERESTS

The Talbots audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Talbots audience is Cape Cod News Readers.

Interest Composition Index
Cape Cod News Readers 3.27% 2.00x
Vermont Trip Planners 3.38% 1.97x
North East State Fair Visitors 4.19% 1.92x
Rowing Enthusiasts 3.40% 1.84x
Boston Trip Planners 2.82% 1.76x
Coffee Lovers 3.23% 1.74x
Men's Shoe Shoppers 3.19% 1.73x
Preppy Clothing Shoppers 3.42% 1.73x
Canoeing and Kayaking Enthusiasts 3.19% 1.73x
Mid-Atlantic Voters 3.34% 1.70x
Composition Percentage: The overlap percentage between the Talbots audience and the Interest attribute.
Index: A comparison of the Talbots audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Talbots audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Talbots audience is Intermix.

Location Composition Index
Intermix 3.78% 23.09x
Ann Taylor 9.55% 19.96x
Chicos 21.87% 19.08x
Madewell 7.50% 16.32x
Jos A. Bank Clothiers 15.71% 16.11x
Brooks Brothers 9.21% 14.65x
Lululemon 12.33% 14.29x
White House Black Market 19.19% 13.99x
J. Crew 12.21% 13.80x
LOFT 19.04% 13.39x
Composition Percentage: The overlap percentage between the Talbots audience and the Location attribute.
Index: A comparison of the Talbots audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Talbots audience is Home Office Products.

Content Affinity Composition Index
Home Office Products 0.07% 5.88x
Discount Books 0.11% 4.26x
Comedy Content 0.09% 4.17x
Office Furniture Design 0.09% 4.07x
Germany Cluster 0.04% 3.30x
Italy Cluster 0.03% 3.24x
Instagram Management 0.04% 3.14x
Holiday Gifts 0.11% 3.10x
Nepal News 0.04% 3.08x
Assorted Topics (Toys, T-Shirts, Volvos) 0.03% 2.91x
Composition Percentage: The overlap percentage between the Talbots audience and the Content Affinity attribute.
Index: A comparison of the Talbots audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Talbots audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Male