Explore the Talbots Audience
Below you'll find more information about the Talbots audience, broken down in different categories based on their digital and physical behaviors. These are 724.3 thousand unique devices whose actions qualify for the Talbots audience.
INTERESTS
The Talbots audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Talbots audience is Work Comes First Travelers.
| Interest | Composition | Index |
| Work Comes First Travelers | 0.04% | 2.86x |
| Cape Cod News Readers | 4.20% | 2.07x |
| Vermont Trip Planners | 3.55% | 1.71x |
| Jazz Festival Enthusiasts | 3.30% | 1.65x |
| Golf Enthusiasts | 3.51% | 1.64x |
| UConn Huskies Fans | 2.79% | 1.60x |
| Boston Bruins Fans | 3.04% | 1.59x |
| Northeastern Voters | 3.33% | 1.59x |
| Washington DC Trip Planners | 3.33% | 1.59x |
| New England Patriots Fans | 3.26% | 1.58x |
Composition Percentage:
The overlap percentage between the Talbots audience and the Interest attribute.
Index: A comparison of the Talbots audience to the internet population.
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APPAREL RETAILERS
The Talbots audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Talbots audience is Chicos.
| Location | Composition | Index |
| Chicos | 15.21% | 16.75x |
| Lululemon | 17.22% | 15.79x |
| Intermix | 2.36% | 15.27x |
| Ann Taylor | 13.04% | 14.65x |
| Supreme | 0.64% | 14.47x |
| Michael Kors | 7.44% | 13.92x |
| J. Crew | 9.73% | 13.74x |
| Gymboree | 8.09% | 13.66x |
| Ralph Lauren | 3.06% | 13.58x |
| LOFT | 12.68% | 12.57x |
Composition Percentage:
The overlap percentage between the Talbots audience and the Location attribute.
Index: A comparison of the Talbots audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Talbots audience is Golf & Boats.
| Content Affinity | Composition | Index |
| Golf & Boats | 0.01% | 14.38x |
| Decoration & Fabric | 0.04% | 13.99x |
| Assorted Topics (Elderly, Europe, Viral Media) | 0.04% | 13.25x |
| Environmental Conservation | 0.03% | 9.65x |
| Local & Travel England - North Midlands | 0.01% | 7.99x |
| Quebec Real Estate | 0.04% | 6.41x |
| Romanian News | 0.11% | 5.64x |
| Upstate New York State Athletics | 0.11% | 5.62x |
| Assorted Topics (Insurance, Travel, Viral Media) | 0.01% | 5.60x |
| Assorted Topics (Malta Travel, New Zeeland Online Shopping, Academic Sales) | 0.04% | 4.89x |
Composition Percentage:
The overlap percentage between the Talbots audience and the Content Affinity attribute.
Index: A comparison of the Talbots audience to the internet population.
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DEMOGRAPHICS
The Talbots audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Female
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