Explore the Talbots Audience
Below you'll find more information about the Talbots audience, broken down in different categories based on their digital and physical behaviors. These are 406.1 thousand unique devices whose actions qualify for the Talbots audience.
INTERESTS
The Talbots audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Talbots audience is School Closings Updates Readers.
| Interest | Composition | Index |
| School Closings Updates Readers | 1.15% | 2.34x |
| Yale University Fans | 2.38% | 2.17x |
| College Athletic Scholarships Researchers | 3.75% | 2.00x |
| Verizon Wireless Customers | 0.19% | 1.97x |
| UConn Huskies Fans | 1.76% | 1.96x |
| Swimming Enthusiasts | 2.29% | 1.92x |
| Volleyball Enthusiasts | 4.81% | 1.92x |
| Preppy Clothing Shoppers | 3.00% | 1.91x |
| Pet Boarding and Sitter Researchers | 1.72% | 1.89x |
| North East State Fair Visitors | 3.35% | 1.84x |
Composition Percentage:
The overlap percentage between the Talbots audience and the Interest attribute.
Index: A comparison of the Talbots audience to the internet population.
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APPAREL RETAILERS
The Talbots audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Talbots audience is Ann Taylor.
| Location | Composition | Index |
| Ann Taylor | 5.25% | 9.84x |
| Chicos | 25.43% | 8.71x |
| Jos A. Bank Clothiers | 19.33% | 8.35x |
| Madewell | 5.81% | 7.40x |
| Lululemon | 9.30% | 7.01x |
| White House Black Market | 20.48% | 6.73x |
| LL Bean | 1.53% | 6.68x |
| Brooks Brothers | 5.97% | 6.64x |
| LOFT | 18.32% | 6.62x |
| Johnston and Murphy | 0.03% | 6.55x |
Composition Percentage:
The overlap percentage between the Talbots audience and the Location attribute.
Index: A comparison of the Talbots audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Talbots audience is Arabic News.
| Content Affinity | Composition | Index |
| Arabic News | 0.13% | 5.17x |
| Historical Information - Museums & Libraries | 0.13% | 3.89x |
| Russia Cluster | 0.09% | 3.86x |
| Central & South American News | 0.18% | 3.82x |
| Assorted Topics (Self Improvement, Scientific Improvement, Gulf Coast News, Somerset Pennsylvania) | 0.09% | 3.60x |
| Assorted Topics (Car News, Animals, Viral Media) | 0.13% | 3.51x |
| Rhode Island Cluster | 0.88% | 3.42x |
| Weight Lifting Enthusiasts | 0.18% | 3.38x |
| Aid Groups | 0.09% | 3.29x |
| Southeast College Athletics | 0.22% | 3.20x |
Composition Percentage:
The overlap percentage between the Talbots audience and the Content Affinity attribute.
Index: A comparison of the Talbots audience to the internet population.
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DEMOGRAPHICS
The Talbots audience resonates most for the following age bracket and gender.
Age
65+
Gender
Male
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