Dstillery Audiences

TESLA

Audience Size: 6.2 Million Devices

Explore the Tesla Audience

Below you'll find more information about the Tesla audience, broken down in different categories based on their digital and physical behaviors. These are 6.2 million unique devices whose actions qualify for the Tesla audience.

Dstillery Crafted Audiences

INTERESTS

The Tesla audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Tesla audience is New York City Events Researchers.

Interest Composition Index
New York City Events Researchers 5.19% 2.82x
Ballet Enthusiasts 5.25% 2.62x
Online Grocery Shoppers 5.31% 2.48x
Real Estate Decision Makers 4.08% 2.37x
New York Trip Planners 4.47% 2.32x
Venture Capitalists 3.37% 2.08x
Opera Enthusiasts 3.23% 2.08x
Restaurant Menu Researchers 3.56% 2.07x
Investment Banking Professionals 3.22% 1.97x
Broadway Fans 3.36% 1.96x
Composition Percentage: The overlap percentage between the Tesla audience and the Interest attribute.
Index: A comparison of the Tesla audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Tesla audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Tesla audience is Supreme.

Location Composition Index
Supreme 0.19% 8.84x
Topshop 0.60% 8.46x
Everlane 0.19% 8.44x
Intermix 1.09% 8.02x
Joe's Jeans 0.30% 7.43x
Saint Laurent Paris 1.16% 7.24x
Zara 3.31% 7.24x
Calvin Klein 0.59% 7.23x
Armani 3.25% 7.20x
Patagonia 1.34% 7.05x
Composition Percentage: The overlap percentage between the Tesla audience and the Location attribute.
Index: A comparison of the Tesla audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Tesla audience is Saskatchewan Media & Retail Cluster.

Content Affinity Composition Index
Saskatchewan Media & Retail Cluster 0.02% 7.27x
New York City Education & News Cluster 1.56% 4.68x
NYC Tourist Attractions 2.07% 4.29x
New York City Real Estate Research Cluster 1.75% 4.22x
Institutional Investing 0.18% 3.50x
Cosmetics Business 0.05% 3.37x
Toronto Tourism 0.02% 2.85x
Vancouver British Columbia Research Cluster 0.05% 2.81x
Drawing & Animation 0.01% 2.77x
Greece Cluster 0.04% 2.76x
Composition Percentage: The overlap percentage between the Tesla audience and the Content Affinity attribute.
Index: A comparison of the Tesla audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Tesla audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male