Dstillery Audiences

TESLA

Audience Size: 2.9 Million Devices

Explore the Tesla Audience

Below you'll find more information about the Tesla audience, broken down in different categories based on their digital and physical behaviors. These are 2.9 million unique devices whose actions qualify for the Tesla audience.

Dstillery Crafted Audiences

INTERESTS

The Tesla audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Tesla audience is New York City Events Researchers.

Interest Composition Index
New York City Events Researchers 4.42% 2.58x
Ballet Enthusiasts 4.49% 2.46x
Online Grocery Shoppers 4.76% 2.30x
Real Estate Decision Makers 4.37% 2.20x
New York Trip Planners 4.22% 2.17x
Venture Capitalists 3.51% 1.94x
Restaurant Menu Researchers 2.94% 1.90x
Burger Enthusiast 0.26% 1.89x
Opera Enthusiasts 3.12% 1.84x
Broadway Fans 2.99% 1.84x
Composition Percentage: The overlap percentage between the Tesla audience and the Interest attribute.
Index: A comparison of the Tesla audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Tesla audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Tesla audience is Supreme.

Location Composition Index
Supreme 0.22% 8.83x
Everlane 0.19% 8.30x
Topshop 0.71% 8.11x
Intermix 1.24% 7.67x
Saint Laurent Paris 1.20% 7.46x
Joe's Jeans 0.39% 7.29x
Calvin Klein 0.60% 7.11x
Zara 3.11% 6.93x
Patagonia 1.58% 6.93x
Armani 3.65% 6.85x
Composition Percentage: The overlap percentage between the Tesla audience and the Location attribute.
Index: A comparison of the Tesla audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Tesla audience is New York City Education & News Cluster.

Content Affinity Composition Index
New York City Education & News Cluster 1.32% 4.01x
New York City Real Estate Research Cluster 1.55% 3.88x
NYC Tourist Attractions 1.92% 3.85x
Institutional Investing 0.21% 3.06x
Meeting Planning & Hotels 0.08% 2.54x
Broadway Information 0.74% 2.47x
Italy Cluster 0.02% 2.40x
Germany Cluster 0.03% 2.39x
Hudson Valley New York Media 0.86% 2.34x
Vancouver British Columbia Research Cluster 0.03% 2.32x
Composition Percentage: The overlap percentage between the Tesla audience and the Content Affinity attribute.
Index: A comparison of the Tesla audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Tesla audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male