Dstillery Audiences

TESLA

Audience Size: 404.2 Thousand Devices

Explore the Tesla Audience

Below you'll find more information about the Tesla audience, broken down in different categories based on their digital and physical behaviors. These are 404.2 thousand unique devices whose actions qualify for the Tesla audience.

Dstillery Crafted Audiences

INTERESTS

The Tesla audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Tesla audience is Verizon Wireless Customers.

Interest Composition Index
Verizon Wireless Customers 0.13% 2.59x
New York City Events Researchers 2.71% 2.39x
Rock Climbing Enthusiasts 3.53% 2.23x
Online Grocery Shoppers 3.68% 2.19x
Western Canada Skiers and Snowboarders 3.19% 2.04x
Miami Trip Planners 3.92% 1.94x
Caribbean Destination Reopening Researchers 1.98% 1.92x
Sailing Enthusiasts 3.63% 1.91x
Space Travel Enthusiasts 4.07% 1.86x
Ballet Enthusiasts 2.37% 1.86x
Composition Percentage: The overlap percentage between the Tesla audience and the Interest attribute.
Index: A comparison of the Tesla audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Tesla audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Tesla audience is Topshop.

Location Composition Index
Topshop 0.10% 13.51x
Patagonia 0.75% 11.46x
Intermix 0.30% 11.27x
Armani 1.15% 9.98x
Saint Laurent Paris 0.26% 9.93x
Joe's Jeans 0.07% 9.00x
Club Monaco 0.46% 8.72x
Zara 1.04% 8.48x
Lorna Jane 0.25% 8.15x
The North Face 1.18% 8.08x
Composition Percentage: The overlap percentage between the Tesla audience and the Location attribute.
Index: A comparison of the Tesla audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Tesla audience is Car Keys, Locks & Remotes.

Content Affinity Composition Index
Car Keys, Locks & Remotes 0.24% 6.95x
NYC Tourist Attractions 0.48% 6.07x
Horse Racing 0.15% 5.33x
Police Gear 0.19% 4.85x
Assorted Topics (Television, Origami, Men's Health) 0.19% 4.41x
Spanish Lifestyle & Health 0.13% 4.37x
Assorted Topics (Car Rental, Travel, Fashion, Blogs) 0.04% 3.87x
Auto Tires & Parts Repair Researchers 0.10% 3.76x
Pharmacy 0.18% 3.70x
Assorted Topics (Mobile Content Discovery, Airline Trade Organizations, Energy Trade Organizations) 0.03% 3.49x
Composition Percentage: The overlap percentage between the Tesla audience and the Content Affinity attribute.
Index: A comparison of the Tesla audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Tesla audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male