Dstillery Audiences

TESLA

Audience Size: 861.2 Thousand Devices

Explore the Tesla Audience

Below you'll find more information about the Tesla audience, broken down in different categories based on their digital and physical behaviors. These are 861.2 thousand unique devices whose actions qualify for the Tesla audience.

Dstillery Crafted Audiences

INTERESTS

The Tesla audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Tesla audience is Verizon Wireless Customers.

Interest Composition Index
Verizon Wireless Customers 0.13% 2.59x
New York Trip Planners 2.57% 2.43x
Real Estate Decision Makers 2.13% 2.39x
New York City Events Researchers 2.22% 2.21x
Minnesota County and Local Fair Visitors 5.53% 1.96x
Modern Art Museum Researchers 1.51% 1.95x
Minnesota Vikings Fans 4.05% 1.92x
Ivy League College Researchers 0.22% 1.88x
Market Intelligence Researchers 0.64% 1.87x
Executive Travelers 0.20% 1.83x
Composition Percentage: The overlap percentage between the Tesla audience and the Interest attribute.
Index: A comparison of the Tesla audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Tesla audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Tesla audience is Topshop.

Location Composition Index
Topshop 0.10% 12.66x
Intermix 0.24% 11.76x
Patagonia 1.74% 11.39x
American Apparel 1.77% 11.03x
Joe's Jeans 0.06% 10.27x
Saint Laurent Paris 0.30% 9.68x
Everlane 0.03% 9.28x
Armani 0.76% 9.17x
Supreme 0.05% 8.81x
Uniqlo 0.40% 8.76x
Composition Percentage: The overlap percentage between the Tesla audience and the Location attribute.
Index: A comparison of the Tesla audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Tesla audience is Minnesota Community Business Cluster.

Content Affinity Composition Index
Minnesota Community Business Cluster 0.06% 5.84x
Turkey & Iran Cluster 0.04% 5.84x
New York City Real Estate Research Cluster 0.26% 5.04x
NYC Tourist Attractions 0.36% 4.86x
Yoga & Meditation 0.02% 3.90x
Painting & Renovation 0.02% 3.88x
Minnesota Local News Cluster 3.88% 3.63x
Writing & Publishing 0.02% 3.59x
Assorted Topics (Mobile Content Discovery, Airline Trade Organizations, Energy Trade Organizations) 0.03% 3.49x
College Sports 0.02% 3.28x
Composition Percentage: The overlap percentage between the Tesla audience and the Content Affinity attribute.
Index: A comparison of the Tesla audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Tesla audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male