Dstillery Audiences

TESLA

Audience Size: 1.1 Million Devices

Explore the Tesla Audience

Below you'll find more information about the Tesla audience, broken down in different categories based on their digital and physical behaviors. These are 1.1 million unique devices whose actions qualify for the Tesla audience.

Dstillery Crafted Audiences

INTERESTS

The Tesla audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Tesla audience is Verizon Wireless Customers.

Interest Composition Index
Verizon Wireless Customers 0.13% 2.59x
New York City Events Researchers 2.06% 1.66x
Ballet Enthusiasts 2.65% 1.59x
E-cycling Enthusiasts 3.18% 1.58x
Western Canada Skiers and Snowboarders 2.68% 1.57x
France Trip Planners 2.93% 1.54x
Yale University Fans 2.24% 1.52x
Global Destinations Reopening Researchers 1.63% 1.52x
Washington Skiers and Snowboarders 3.23% 1.52x
Rowing Enthusiasts 3.21% 1.49x
Composition Percentage: The overlap percentage between the Tesla audience and the Interest attribute.
Index: A comparison of the Tesla audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Tesla audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Tesla audience is Topshop.

Location Composition Index
Topshop 0.09% 13.56x
Patagonia 0.43% 7.71x
Everlane 0.01% 7.64x
Armani 0.77% 7.60x
Supreme 0.01% 7.40x
Saint Laurent Paris 0.16% 7.10x
Club Monaco 0.28% 6.56x
The North Face 0.74% 6.28x
Intermix 0.13% 6.26x
LL Bean 0.34% 6.13x
Composition Percentage: The overlap percentage between the Tesla audience and the Location attribute.
Index: A comparison of the Tesla audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Tesla audience is Assorted Topics (Car Rental, Travel, Fashion, Blogs).

Content Affinity Composition Index
Assorted Topics (Car Rental, Travel, Fashion, Blogs) 0.04% 3.87x
Marketing Professionals 0.06% 3.79x
Bathrooms & Plumbing 0.02% 3.75x
Assorted Topics (Software Integration, Scrabble, Word Games, Pbs) 0.05% 3.73x
Assorted Topics (Mobile Content Discovery, Airline Trade Organizations, Energy Trade Organizations) 0.03% 3.49x
Canada Shopping - Lifestyle and Mommy Blogs 0.02% 3.32x
Business News & Information Readers 0.05% 3.30x
Real Estate Cluster 0.03% 3.29x
Higher Education 0.02% 3.23x
Russia Cluster 0.07% 3.18x
Composition Percentage: The overlap percentage between the Tesla audience and the Content Affinity attribute.
Index: A comparison of the Tesla audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Tesla audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male