Dstillery Audiences

TESLA

Audience Size: 6.8 Million Devices

Explore the Tesla Audience

Below you'll find more information about the Tesla audience, broken down in different categories based on their digital and physical behaviors. These are 6.8 million unique devices whose actions qualify for the Tesla audience.

Dstillery Crafted Audiences

INTERESTS

The Tesla audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Tesla audience is New York City Events Researchers.

Interest Composition Index
New York City Events Researchers 5.28% 2.41x
Ballet Enthusiasts 5.39% 2.30x
Burger Enthusiast 0.06% 2.27x
Online Grocery Shoppers 5.23% 2.17x
New York Trip Planners 4.78% 2.08x
Real Estate Decision Makers 4.72% 2.01x
Opera Enthusiasts 4.00% 1.91x
Venture Capitalists 3.91% 1.87x
United Arab Emirates Trip Planners 3.74% 1.80x
Sightseeing Travelers 4.07% 1.77x
Composition Percentage: The overlap percentage between the Tesla audience and the Interest attribute.
Index: A comparison of the Tesla audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Tesla audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Tesla audience is Supreme.

Location Composition Index
Supreme 0.20% 8.82x
Topshop 0.68% 8.21x
Everlane 0.19% 7.71x
Joe's Jeans 0.36% 7.40x
Intermix 1.18% 7.37x
Saint Laurent Paris 1.24% 7.14x
Calvin Klein 0.62% 6.99x
Armani 3.37% 6.95x
Zara 3.47% 6.87x
Patagonia 1.47% 6.84x
Composition Percentage: The overlap percentage between the Tesla audience and the Location attribute.
Index: A comparison of the Tesla audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Tesla audience is Quebec Job Seeker Cluster.

Content Affinity Composition Index
Quebec Job Seeker Cluster 0.01% 4.03x
New York City Education & News Cluster 1.43% 4.01x
NYC Tourist Attractions 1.96% 3.67x
New York City Real Estate Research Cluster 1.47% 3.58x
Quebec Real Estate 0.02% 3.56x
Vancouver British Columbia Research Cluster 0.06% 3.33x
Institutional Investing 0.19% 3.31x
Canadian Seniors Real Estate Research Cluster 0.01% 3.17x
Quebec Vacation Research Cluster 0.03% 3.17x
Canada Shopping - General Commerce 0.04% 2.96x
Composition Percentage: The overlap percentage between the Tesla audience and the Content Affinity attribute.
Index: A comparison of the Tesla audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Tesla audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male