Explore the The Container Store Audience
Below you'll find more information about the The Container Store audience, broken down in different categories based on their digital and physical behaviors. These are 42.9 thousand unique devices whose actions qualify for the The Container Store audience.
INTERESTS
The The Container Store audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the The Container Store audience is Executive Travelers.
| Interest | Composition | Index |
| Executive Travelers | 2.12% | 2.33x |
| Real Estate Decision Makers | 5.15% | 2.31x |
| Men's Shoe Shoppers | 2.08% | 2.26x |
| New York Trip Planners | 2.99% | 2.25x |
| Preppy Clothing Shoppers | 2.77% | 2.21x |
| Online Grocery Shoppers | 5.61% | 2.19x |
| Venture Capitalists | 1.86% | 2.18x |
| Readers of Spanish Content | 2.05% | 2.13x |
| Investment Banking Professionals | 2.01% | 2.12x |
| Caribbean Trip Planners | 2.61% | 2.07x |
Composition Percentage:
The overlap percentage between the The Container Store audience and the Interest attribute.
Index: A comparison of the The Container Store audience to the internet population.
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APPAREL RETAILERS
The The Container Store audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the The Container Store audience is REI.
| Location | Composition | Index |
| REI | 11.55% | 24.78x |
| Michael Kors | 2.62% | 21.95x |
| Banana Republic | 6.78% | 13.26x |
| J. Crew | 4.79% | 11.23x |
| The North Face | 2.71% | 10.48x |
| Brooks Brothers | 4.26% | 9.20x |
| Gymboree | 1.73% | 5.75x |
Composition Percentage:
The overlap percentage between the The Container Store audience and the Location attribute.
Index: A comparison of the The Container Store audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the The Container Store audience is New York City Real Estate Research Cluster.
| Content Affinity | Composition | Index |
| New York City Real Estate Research Cluster | 1.14% | 3.88x |
| New York City Education & News Cluster | 1.67% | 3.81x |
| Texas News Cluster | 1.55% | 3.56x |
| NYC Tourist Attractions | 1.93% | 3.45x |
| LGBTQ Advocacy | 1.48% | 3.44x |
| Delaware Cluster | 0.61% | 3.13x |
| Fashion Cluster | 1.14% | 2.73x |
| Broadway Information | 0.61% | 2.56x |
| New York City Family & Activity Cluster | 1.10% | 2.50x |
| Washington & Northern Virginia | 1.63% | 2.32x |
Composition Percentage:
The overlap percentage between the The Container Store audience and the Content Affinity attribute.
Index: A comparison of the The Container Store audience to the internet population.
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