Explore the The Container Store Audience
Below you'll find more information about the The Container Store audience, broken down in different categories based on their digital and physical behaviors. These are 72.1 thousand unique devices whose actions qualify for the The Container Store audience.
INTERESTS
The The Container Store audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the The Container Store audience is Telemedicine Content Readers.
| Interest | Composition | Index |
| Telemedicine Content Readers | 2.08% | 4.13x |
| Readers of South Asian Content | 3.12% | 3.43x |
| Western Canada Skiers and Snowboarders | 4.68% | 3.34x |
| Global Destinations Reopening Researchers | 2.86% | 3.14x |
| United Arab Emirates Trip Planners | 3.64% | 3.09x |
| Home Interior Design Enthusiasts | 2.60% | 3.00x |
| Telluride Trip Planners | 4.42% | 2.98x |
| Apple Fans | 3.64% | 2.98x |
| Social Workers | 2.60% | 2.95x |
| Financial News Readers | 2.60% | 2.95x |
Composition Percentage:
The overlap percentage between the The Container Store audience and the Interest attribute.
Index: A comparison of the The Container Store audience to the internet population.
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APPAREL RETAILERS
The The Container Store audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the The Container Store audience is REI.
| Location | Composition | Index |
| REI | 5.59% | 13.79x |
| Bonobos | 2.65% | 13.47x |
| Patagonia | 2.05% | 13.36x |
| Madewell | 6.76% | 12.77x |
| Johnston and Murphy | 1.21% | 12.53x |
| Intermix | 0.83% | 12.36x |
| Armani | 3.74% | 12.12x |
| Lorna Jane | 1.53% | 11.99x |
| Saint Laurent Paris | 0.79% | 11.72x |
| Topshop | 0.26% | 11.61x |
Composition Percentage:
The overlap percentage between the The Container Store audience and the Location attribute.
Index: A comparison of the The Container Store audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the The Container Store audience is Pacific Northwest Sports & News Cluster.
| Content Affinity | Composition | Index |
| Pacific Northwest Sports & News Cluster | 2.08% | 7.76x |
| Rhode Island Cluster | 1.30% | 4.89x |
| Foreign Language Education | 0.27% | 4.21x |
| Hometown Livability | 0.78% | 3.77x |
| Sewing, Embroidery & Fabrics | 0.50% | 3.60x |
| Electronic Accessories | 0.76% | 3.56x |
| Broadway Information | 0.52% | 3.52x |
| Asia Travel | 2.34% | 3.50x |
| Equestrian Cluster | 0.50% | 3.48x |
| Diabetes Research | 0.47% | 3.39x |
Composition Percentage:
The overlap percentage between the The Container Store audience and the Content Affinity attribute.
Index: A comparison of the The Container Store audience to the internet population.
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DEMOGRAPHICS
The The Container Store audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male
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