Dstillery Audiences

TOMMY BAHAMA

Audience Size: 40.3 Thousand Devices

Explore the Tommy Bahama Audience

Below you'll find more information about the Tommy Bahama audience, broken down in different categories based on their digital and physical behaviors. These are 40.3 thousand unique devices whose actions qualify for the Tommy Bahama audience.

Dstillery Crafted Audiences

INTERESTS

The Tommy Bahama audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Tommy Bahama audience is True Crime Podcast Listeners.

Interest Composition Index
True Crime Podcast Listeners 1.55% 5.19x
San Diego Activities Researchers 2.59% 4.71x
Patio Furniture Shoppers 1.55% 4.10x
Restaurant Reservation Enthusiasts 1.55% 3.93x
Craft Beer Enthusiasts 2.59% 3.74x
Streaming British TV Users 1.55% 3.65x
NHL Fans 3.63% 3.55x
Spanish Language Learners 2.07% 3.55x
St Patricks Day Celebrators 3.11% 3.47x
MLB Fans 3.63% 3.46x
Composition Percentage: The overlap percentage between the Tommy Bahama audience and the Interest attribute.
Index: A comparison of the Tommy Bahama audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Tommy Bahama audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Tommy Bahama audience is Club Monaco.

Location Composition Index
Club Monaco 3.91% 139.28x
Hugo Boss 13.07% 121.59x
Kate Spade 5.43% 111.69x
Intermix 1.88% 95.06x
Madewell 10.63% 93.18x
Armani 7.11% 88.69x
White House Black Market 23.71% 80.61x
Coach 11.70% 80.25x
Ann Taylor 4.52% 71.62x
The North Face 4.24% 71.37x
Composition Percentage: The overlap percentage between the Tommy Bahama audience and the Location attribute.
Index: A comparison of the Tommy Bahama audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Tommy Bahama audience is Latin American News.

Content Affinity Composition Index
Latin American News 2.07% 4.75x
Florida Naples News Cluster 1.55% 4.48x
Audio Clips & Sound Effects 0.12% 3.87x
Healthy Eating Researchers 0.25% 3.60x
Holiday Gifts 0.12% 3.58x
Organic Beauty & Skincare Products 0.25% 3.58x
Colorado Cluster 1.55% 3.46x
Lawns & Pest Control 0.80% 3.42x
Social & Demographic Trends 0.15% 3.42x
New York City Education & News Cluster 0.24% 3.34x
Composition Percentage: The overlap percentage between the Tommy Bahama audience and the Content Affinity attribute.
Index: A comparison of the Tommy Bahama audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Tommy Bahama audience resonates most for the following age bracket and gender.
Age
55-64
Gender
Male