Dstillery Audiences

TOMMY BAHAMA

Audience Size: 252.7 Thousand Devices

Explore the Tommy Bahama Audience

Below you'll find more information about the Tommy Bahama audience, broken down in different categories based on their digital and physical behaviors. These are 252.7 thousand unique devices whose actions qualify for the Tommy Bahama audience.

Dstillery Crafted Audiences

INTERESTS

The Tommy Bahama audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Tommy Bahama audience is Beard Care Shoppers.

Interest Composition Index
Beard Care Shoppers 3.94% 2.77x
Car Lease Researchers 5.34% 2.40x
Pre-Measured Grocery Shoppers 5.10% 2.33x
Miami Trip Planners 4.87% 2.24x
Los Angeles Angels Fans 4.87% 2.20x
Billiards Enthusiasts 5.34% 2.16x
Car Rental Shoppers 4.18% 2.12x
E-cycling Enthusiasts 4.18% 2.10x
Florida County and Local Fair Visitors 6.73% 2.10x
Luxury Boutique Hotel Researchers 3.94% 2.10x
Composition Percentage: The overlap percentage between the Tommy Bahama audience and the Interest attribute.
Index: A comparison of the Tommy Bahama audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Tommy Bahama audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Tommy Bahama audience is Joe's Jeans.

Location Composition Index
Joe's Jeans 1.62% 53.88x
Saint Laurent Paris 6.30% 49.21x
Lorna Jane 3.04% 43.37x
Abercrombie & Fitch 3.84% 40.87x
Kate Spade 18.96% 39.83x
Topshop 1.93% 36.53x
Hugo Boss 20.66% 36.26x
Club Monaco 6.61% 35.96x
Armani 12.99% 34.28x
Ann Taylor 10.35% 30.76x
Composition Percentage: The overlap percentage between the Tommy Bahama audience and the Location attribute.
Index: A comparison of the Tommy Bahama audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Tommy Bahama audience is Data Centers.

Content Affinity Composition Index
Data Centers 0.37% 4.71x
Healthcare - Doctors & Diagnosis 0.70% 3.96x
Canadian Auto 0.25% 3.94x
Assorted Topics (Event Tracking, Trade Shows, Pharmaceutical Data, Data Science) 0.25% 3.88x
Audio Clips & Sound Effects 0.12% 3.87x
Beauty & Cosmetics 0.37% 3.86x
Lawns & Pest Control 0.93% 3.69x
Yoga & Meditation 0.46% 3.62x
Healthy Eating Researchers 0.25% 3.60x
Holiday Gifts 0.12% 3.58x
Composition Percentage: The overlap percentage between the Tommy Bahama audience and the Content Affinity attribute.
Index: A comparison of the Tommy Bahama audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Tommy Bahama audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male