Dstillery Audiences

TOMMY BAHAMA

Audience Size: 451.8 Thousand Devices

Explore the Tommy Bahama Audience

Below you'll find more information about the Tommy Bahama audience, broken down in different categories based on their digital and physical behaviors. These are 451.8 thousand unique devices whose actions qualify for the Tommy Bahama audience.

Dstillery Crafted Audiences

INTERESTS

The Tommy Bahama audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Tommy Bahama audience is Burger Enthusiast.

Interest Composition Index
Burger Enthusiast 0.16% 6.25x
Real Estate Decision Makers 4.81% 2.04x
Business Travelers 4.20% 1.96x
Men's Shoe Shoppers 4.86% 1.95x
United Arab Emirates Trip Planners 4.04% 1.93x
Shared Work Space Researchers 4.57% 1.92x
Project Managers 3.88% 1.88x
Venture Capitalists 3.96% 1.88x
Major Airline Customers 4.28% 1.88x
Last Minute Travelers 4.41% 1.86x
Composition Percentage: The overlap percentage between the Tommy Bahama audience and the Interest attribute.
Index: A comparison of the Tommy Bahama audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Tommy Bahama audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Tommy Bahama audience is Joe's Jeans.

Location Composition Index
Joe's Jeans 1.76% 36.43x
Lorna Jane 3.83% 35.81x
Saint Laurent Paris 5.84% 33.57x
Kate Spade 19.69% 31.83x
Topshop 2.29% 27.70x
Club Monaco 6.57% 27.42x
Hugo Boss 20.07% 27.04x
Armani 13.08% 27.01x
Ann Taylor 11.95% 25.45x
Coach 26.74% 24.26x
Composition Percentage: The overlap percentage between the Tommy Bahama audience and the Location attribute.
Index: A comparison of the Tommy Bahama audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Tommy Bahama audience is Vietnam Cluster.

Content Affinity Composition Index
Vietnam Cluster 0.24% 8.12x
Serbia & Albania Cluster 0.12% 4.50x
Work Productivity 0.37% 4.17x
Cuba & Mexico Media 0.12% 3.85x
Holiday Gifts 0.12% 3.58x
Liberal Views on LGBTQ Rights and Pro-Choice 0.08% 3.54x
Texas News Cluster 1.88% 3.23x
Flower Shopping 0.08% 2.84x
Philanthropy - Nonprofits 0.08% 2.83x
Business News & Information Readers 1.02% 2.78x
Composition Percentage: The overlap percentage between the Tommy Bahama audience and the Content Affinity attribute.
Index: A comparison of the Tommy Bahama audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Tommy Bahama audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male