Explore the Tommy Bahama Audience
Below you'll find more information about the Tommy Bahama audience, broken down in different categories based on their digital and physical behaviors. These are 164.2 thousand unique devices whose actions qualify for the Tommy Bahama audience.
INTERESTS
The Tommy Bahama audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Tommy Bahama audience is Palm Beach Trip Planners.
| Interest | Composition | Index |
| Palm Beach Trip Planners | 3.08% | 2.53x |
| Miami Trip Planners | 2.94% | 2.52x |
| Fort Lauderdale Trip Planners | 3.04% | 2.21x |
| Luxury Womens Brands Shoppers | 2.85% | 2.09x |
| Luxury Retail Researchers | 2.18% | 2.05x |
| Executive Travelers | 2.25% | 2.03x |
| Shared Work Space Researchers | 2.12% | 2.01x |
| Real Estate Decision Makers | 4.64% | 1.95x |
| Luxury Boutique Hotel Researchers | 5.20% | 1.95x |
| Aspen Skiers and Snowboarders | 2.45% | 1.95x |
Composition Percentage:
The overlap percentage between the Tommy Bahama audience and the Interest attribute.
Index: A comparison of the Tommy Bahama audience to the internet population.
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APPAREL RETAILERS
The Tommy Bahama audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Tommy Bahama audience is Levi Strauss.
| Location | Composition | Index |
| Levi Strauss | 7.40% | 95.91x |
| Saint Laurent Paris | 5.27% | 82.76x |
| Joe's Jeans | 1.70% | 54.51x |
| Kate Spade | 7.40% | 51.59x |
| Madewell | 5.62% | 49.99x |
| Michael Kors | 6.47% | 42.84x |
| Express Outlets | 1.16% | 38.76x |
| Brooks Brothers | 13.99% | 33.44x |
| Lululemon | 11.94% | 32.92x |
| Express | 6.66% | 32.82x |
Composition Percentage:
The overlap percentage between the Tommy Bahama audience and the Location attribute.
Index: A comparison of the Tommy Bahama audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Tommy Bahama audience is Florida Naples News Cluster.
| Content Affinity | Composition | Index |
| Florida Naples News Cluster | 1.02% | 2.99x |
| South Florida Cluster | 3.38% | 2.75x |
| Colorado Snow | 0.59% | 2.58x |
| Theme Park Tourism | 0.90% | 2.48x |
| Fashion Cluster | 1.19% | 2.44x |
| Arabic News | 0.18% | 2.39x |
| Furniture & Home Improvement | 1.60% | 2.29x |
| Florida Jacksonville & Orlando Cluster | 2.58% | 2.20x |
| Central & South American News | 0.18% | 2.13x |
| Philippines News | 0.22% | 2.12x |
Composition Percentage:
The overlap percentage between the Tommy Bahama audience and the Content Affinity attribute.
Index: A comparison of the Tommy Bahama audience to the internet population.
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DEMOGRAPHICS
The Tommy Bahama audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male
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