Dstillery Audiences

TOPSHOP

Audience Size: 71.6 Thousand Devices

Explore the Topshop Audience

Below you'll find more information about the Topshop audience, broken down in different categories based on their digital and physical behaviors. These are 71.6 thousand unique devices whose actions qualify for the Topshop audience.

Dstillery Crafted Audiences

INTERESTS

The Topshop audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Topshop audience is New York City Events Researchers.

Interest Composition Index
New York City Events Researchers 8.72% 4.13x
Ballet Enthusiasts 8.94% 3.97x
New York Trip Planners 8.72% 3.93x
United Arab Emirates Trip Planners 7.57% 3.77x
Real Estate Decision Makers 8.03% 3.55x
Opera Enthusiasts 6.65% 3.29x
Online Grocery Shoppers 7.57% 3.26x
Elite Cycling Gear Shoppers 5.96% 3.02x
Womens Equality Advocates 6.65% 2.99x
Los Angeles Trip Planners 7.11% 2.99x
Composition Percentage: The overlap percentage between the Topshop audience and the Interest attribute.
Index: A comparison of the Topshop audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Topshop audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Topshop audience is Saint Laurent Paris.

Location Composition Index
Saint Laurent Paris 24.76% 142.34x
Supreme 2.59% 116.34x
Joe's Jeans 4.85% 100.45x
Everlane 2.23% 90.95x
Uniqlo 30.44% 90.07x
Club Monaco 19.88% 82.94x
Columbia 21.51% 82.06x
Lorna Jane 8.23% 76.82x
Armani 35.96% 74.24x
Free People 30.27% 64.67x
Composition Percentage: The overlap percentage between the Topshop audience and the Location attribute.
Index: A comparison of the Topshop audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Topshop audience is NYC Tourist Attractions.

Content Affinity Composition Index
NYC Tourist Attractions 5.05% 9.79x
New York City Education & News Cluster 2.98% 8.69x
Marketing Professionals 0.92% 6.40x
New York City Real Estate Research Cluster 2.52% 6.38x
New York City Family & Activity Cluster 3.67% 5.44x
Caribbean Vacation 0.92% 4.68x
Fashion Cluster 2.06% 4.46x
Broadway Information 1.38% 4.39x
Vietnam Cluster 0.14% 4.24x
Diabetes Research 0.69% 4.06x
Composition Percentage: The overlap percentage between the Topshop audience and the Content Affinity attribute.
Index: A comparison of the Topshop audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Topshop audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Female