Dstillery Audiences

TOYOTA

Audience Size: 303.7 Thousand Devices

Explore the Toyota Audience

Below you'll find more information about the Toyota audience, broken down in different categories based on their digital and physical behaviors. These are 303.7 thousand unique devices whose actions qualify for the Toyota audience.

Dstillery Crafted Audiences

INTERESTS

The Toyota audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Toyota audience is Washington County and Local Fair Visitors.

Interest Composition Index
Washington County and Local Fair Visitors 3.93% 1.72x
North West State Fair Visitors 3.98% 1.66x
Washington Skiers and Snowboarders 3.31% 1.61x
Professional Medical Journal Readers 1.70% 1.56x
Seattle Trip Planners 3.84% 1.55x
Dermatologists 1.75% 1.54x
Boston Celtics Fans 2.56% 1.51x
Oregon County and Local Fair Visitors 3.41% 1.48x
F1 Racing Enthusiasts 3.03% 1.47x
Seattle Seahawks Fans 3.12% 1.45x
Composition Percentage: The overlap percentage between the Toyota audience and the Interest attribute.
Index: A comparison of the Toyota audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Toyota audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Toyota audience is Johnston and Murphy.

Location Composition Index
Johnston and Murphy 0.01% 5.26x
Saint Laurent Paris 0.10% 4.39x
Lorna Jane 0.11% 4.39x
Joe's Jeans 0.03% 4.28x
REI 0.76% 4.21x
Free People 0.71% 3.99x
Calvin Klein 0.07% 3.94x
Mens Wearhouse 4.30% 3.86x
Abercrombie & Fitch 0.19% 3.83x
Buckle 3.36% 3.79x
Composition Percentage: The overlap percentage between the Toyota audience and the Location attribute.
Index: A comparison of the Toyota audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Toyota audience is Mobile Industry Information.

Content Affinity Composition Index
Mobile Industry Information 0.24% 6.04x
Cars, Travel & Food 0.03% 5.46x
Music Education 0.14% 4.40x
Learning & Development Products 0.09% 3.99x
Arabic News 0.09% 3.88x
Dental Health 0.09% 3.84x
Shopping Catalogs 0.09% 3.77x
Healthcare - Doctors & Diagnosis 0.19% 3.71x
Bags & Luggage 0.14% 3.67x
Machines & Industrial Supplies 0.09% 3.63x
Composition Percentage: The overlap percentage between the Toyota audience and the Content Affinity attribute.
Index: A comparison of the Toyota audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Toyota audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Male