Dstillery Audiences

TOYOTA

Audience Size: 181.8 Thousand Devices

Explore the Toyota Audience

Below you'll find more information about the Toyota audience, broken down in different categories based on their digital and physical behaviors. These are 181.8 thousand unique devices whose actions qualify for the Toyota audience.

Dstillery Crafted Audiences

INTERESTS

The Toyota audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Toyota audience is Oregon Trip Planners.

Interest Composition Index
Oregon Trip Planners 4.49% 2.11x
Washington Skiers and Snowboarders 3.78% 1.93x
Social Distancing Content Readers 1.94% 1.89x
North West State Fair Visitors 4.90% 1.87x
Washington County and Local Fair Visitors 4.70% 1.84x
Luxury Home Fixture Shoppers 3.68% 1.73x
Cybersecurity Researchers 2.86% 1.70x
Subaru Vehicle Shoppers 2.76% 1.67x
Car Buyers 3.17% 1.62x
Classic Rock Fans 3.06% 1.60x
Composition Percentage: The overlap percentage between the Toyota audience and the Interest attribute.
Index: A comparison of the Toyota audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Toyota audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Toyota audience is Saint Laurent Paris.

Location Composition Index
Saint Laurent Paris 0.09% 4.23x
REI 0.65% 4.11x
Joe's Jeans 0.03% 3.81x
Mens Wearhouse 3.87% 3.72x
Abercrombie & Fitch 0.16% 3.62x
Lorna Jane 0.08% 3.60x
Talbots 1.75% 3.56x
Madewell 0.61% 3.50x
LL Bean 0.25% 3.49x
Patagonia 0.20% 3.48x
Composition Percentage: The overlap percentage between the Toyota audience and the Location attribute.
Index: A comparison of the Toyota audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Toyota audience is Central & South American News.

Content Affinity Composition Index
Central & South American News 0.30% 5.61x
Cars, Travel & Food 0.03% 5.46x
Spanish Health & Wellness 0.22% 4.63x
Assorted Topics (Knives, Leather, Customized Gifts, Victorian Clothing) 0.41% 4.55x
Music Education 0.14% 4.40x
Teen Hair 0.31% 4.21x
Learning & Development Products 0.09% 3.99x
Dental Health 0.09% 3.84x
Motorcycle Lifestyle Researchers 1.23% 3.73x
New York City Education & News Cluster 0.31% 3.73x
Composition Percentage: The overlap percentage between the Toyota audience and the Content Affinity attribute.
Index: A comparison of the Toyota audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Toyota audience resonates most for the following age bracket and gender.
Age
55-64
Gender
Female