Explore the Toyota Audience
Below you'll find more information about the Toyota audience, broken down in different categories based on their digital and physical behaviors. These are 1.7 million unique devices whose actions qualify for the Toyota audience.
INTERESTS
The Toyota audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Toyota audience is Cabin Rental Researchers.
| Interest | Composition | Index |
| Cabin Rental Researchers | 3.17% | 1.30x |
| Commercial Vehicles Shoppers | 2.72% | 1.29x |
| Lexus Vehicle Shoppers | 3.02% | 1.27x |
| Outdoors Enthusiasts | 2.90% | 1.27x |
| Summer Festivals and Fairs Visitors | 2.90% | 1.26x |
| Pet Lovers | 2.49% | 1.25x |
| Men's Suit Shoppers | 3.01% | 1.25x |
| North Midwest State Fair Visitors | 2.95% | 1.25x |
| Toyota Vehicle Shopper | 3.06% | 1.25x |
| Oregon Ducks Fans | 2.43% | 1.24x |
Composition Percentage:
The overlap percentage between the Toyota audience and the Interest attribute.
Index: A comparison of the Toyota audience to the internet population.
Curious about what else the Toyota audience is interested in?
Sign Up
APPAREL RETAILERS
The Toyota audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Toyota audience is Joe's Jeans.
| Location | Composition | Index |
| Joe's Jeans | 0.32% | 6.71x |
| Lorna Jane | 0.63% | 5.93x |
| Topshop | 0.46% | 5.75x |
| REI | 1.62% | 5.30x |
| Levi Strauss | 0.92% | 5.18x |
| Uniqlo | 1.70% | 5.15x |
| Abercrombie & Fitch | 1.60% | 4.98x |
| Free People | 2.24% | 4.82x |
| Columbia | 1.21% | 4.76x |
| American Apparel | 2.71% | 4.76x |
Composition Percentage:
The overlap percentage between the Toyota audience and the Location attribute.
Index: A comparison of the Toyota audience to the internet population.
Want to find more of the Toyota audience in the real world?
Sign Up
CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Toyota audience is Cigars.
| Content Affinity | Composition | Index |
| Cigars | 0.06% | 4.05x |
| Active Lifestyle Enthusiasts | 0.02% | 3.55x |
| Arts & Crafts | 0.09% | 3.41x |
| Assorted Topics (Viral Media, Paid Traffic) | 0.01% | 3.40x |
| Assorted Topics (Web Hosting, Fiction Storytelling, Research) | 0.01% | 3.29x |
| Fashion & Cosmetics | 0.02% | 3.23x |
| Airsoft & Paintball Equipment | 0.11% | 3.12x |
| Assorted Topics (Toys, T-Shirts, Volvos) | 0.03% | 2.87x |
| Assorted Topics (Coupons, Stain Removal, Seafood) | 0.03% | 2.73x |
| Assorted Topics (Self Improvement, Scientific Improvement, Gulf Coast News, Somerset Pennsylvania) | 0.05% | 2.70x |
Composition Percentage:
The overlap percentage between the Toyota audience and the Content Affinity attribute.
Index: A comparison of the Toyota audience to the internet population.
Want to see more of the Content Affinities the Toyota audience visits?
Sign Up
DEMOGRAPHICS
The Toyota audience resonates most for the following age bracket and gender.
Age
55-64
Gender
Female
Interested in seeing other characteristics of the Toyota audience?
Sign Up