Explore the Toyota Audience
Below you'll find more information about the Toyota audience, broken down in different categories based on their digital and physical behaviors. These are 646 thousand unique devices whose actions qualify for the Toyota audience.
INTERESTS
The Toyota audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Toyota audience is Santa Cruz Trip Planners.
| Interest | Composition | Index |
| Santa Cruz Trip Planners | 1.88% | 1.52x |
| San Francisco Giants Fans | 1.43% | 1.42x |
| Auto Body Shoppers | 1.55% | 1.33x |
| Tahoe Skiers and Snowboarders | 1.62% | 1.33x |
| Summer Festivals and Fairs Visitors | 1.60% | 1.30x |
| Online Auto Shoppers | 1.20% | 1.27x |
| Car Buyers | 1.07% | 1.26x |
| San Francisco 49ers Fans | 1.02% | 1.26x |
| Aftermarket Accessories Shoppers | 1.21% | 1.25x |
| Truck Shoppers | 1.25% | 1.23x |
Composition Percentage:
The overlap percentage between the Toyota audience and the Interest attribute.
Index: A comparison of the Toyota audience to the internet population.
Curious about what else the Toyota audience is interested in?
Sign Up
APPAREL RETAILERS
The Toyota audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Toyota audience is Lorna Jane.
| Location | Composition | Index |
| Lorna Jane | 0.29% | 8.81x |
| Uniqlo | 0.58% | 7.39x |
| Michael Kors | 1.01% | 7.18x |
| Express | 1.31% | 7.02x |
| Abercrombie & Fitch | 0.93% | 6.91x |
| Forever 21 | 1.92% | 6.79x |
| Zara | 1.10% | 6.71x |
| Hollister | 0.84% | 6.69x |
| Calvin Klein | 0.46% | 6.56x |
| Saint Laurent Paris | 0.37% | 6.55x |
Composition Percentage:
The overlap percentage between the Toyota audience and the Location attribute.
Index: A comparison of the Toyota audience to the internet population.
Want to find more of the Toyota audience in the real world?
Sign Up
CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Toyota audience is Vietnam Cluster.
| Content Affinity | Composition | Index |
| Vietnam Cluster | 0.10% | 2.24x |
| San Francisco Bay Area Cluster | 1.64% | 1.98x |
| San Francisco Tourism | 0.19% | 1.86x |
| Memphis News | 0.12% | 1.73x |
| Mississippi News | 0.42% | 1.66x |
| Mexico Travel | 0.06% | 1.64x |
| Nutrition & Diabetic Living | 0.07% | 1.64x |
| Poland Cluster | 0.07% | 1.63x |
| Healthcare Jobs | 0.20% | 1.60x |
| Arabic News | 0.11% | 1.57x |
Composition Percentage:
The overlap percentage between the Toyota audience and the Content Affinity attribute.
Index: A comparison of the Toyota audience to the internet population.
Want to see more of the Content Affinities the Toyota audience visits?
Sign Up
DEMOGRAPHICS
The Toyota audience resonates most for the following age bracket and gender.
Age
65 and Over
Gender
Female
Interested in seeing other demographic characteristics of the Toyota audience?
Sign Up