Dstillery Audiences

TOYOTA

Audience Size: 672.2 Thousand Devices

Explore the Toyota Audience

Below you'll find more information about the Toyota audience, broken down in different categories based on their digital and physical behaviors. These are 672.2 thousand unique devices whose actions qualify for the Toyota audience.

Dstillery Crafted Audiences

INTERESTS

The Toyota audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Toyota audience is Seattle Seahawks Fans.

Interest Composition Index
Seattle Seahawks Fans 3.75% 1.62x
Washington Skiers and Snowboarders 3.30% 1.60x
North West State Fair Visitors 3.75% 1.58x
Washington County and Local Fair Visitors 3.64% 1.55x
Mexico Trip Planners 3.01% 1.53x
Summer Festivals and Fairs Visitors 3.49% 1.51x
Bigfoot Folklore Enthusiasts 3.41% 1.51x
Oregon Trip Planners 3.18% 1.51x
Oregon County and Local Fair Visitors 3.66% 1.51x
Metal and Rock Music Fans 2.87% 1.50x
Composition Percentage: The overlap percentage between the Toyota audience and the Interest attribute.
Index: A comparison of the Toyota audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Toyota audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Toyota audience is Maurices.

Location Composition Index
Maurices 1.47% 5.37x
REI 0.83% 4.67x
Lorna Jane 0.18% 4.63x
Joe's Jeans 0.07% 4.49x
Dressbarn 2.22% 4.33x
Old Navy 4.97% 4.20x
Carhartt 24.77% 4.12x
Forever 21 2.22% 4.03x
Free People 1.06% 4.01x
Lane Bryant 2.46% 4.00x
Composition Percentage: The overlap percentage between the Toyota audience and the Location attribute.
Index: A comparison of the Toyota audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Toyota audience is Cars, Travel & Food.

Content Affinity Composition Index
Cars, Travel & Food 0.03% 5.46x
Korea Cluster 0.23% 5.42x
Canada Shopping - Lifestyle and Mommy Blogs 0.06% 3.95x
Local & Travel England - East Midlands 0.09% 3.85x
English as a Second Language 0.14% 3.71x
Assorted Topics (Clothing, Asian Food, Japanese Goods, Leggings) 0.09% 3.60x
Right Wing Blogs - Political Activism 0.06% 3.43x
Assorted Topics (Viral Media, Paid Traffic) 0.01% 3.40x
Fire Fighting 0.14% 3.04x
Scuba Diving 0.03% 3.00x
Composition Percentage: The overlap percentage between the Toyota audience and the Content Affinity attribute.
Index: A comparison of the Toyota audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Toyota audience resonates most for the following age bracket and gender.
Age
55-64
Gender
Male