Dstillery Audiences

TRACTOR SUPPLY

Audience Size: 495.4 Thousand Devices

Explore the Tractor Supply Audience

Below you'll find more information about the Tractor Supply audience, broken down in different categories based on their digital and physical behaviors. These are 495.4 thousand unique devices whose actions qualify for the Tractor Supply audience.

Dstillery Crafted Audiences

INTERESTS

The Tractor Supply audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Tractor Supply audience is Verizon Wireless Customers.

Interest Composition Index
Verizon Wireless Customers 0.11% 2.24x
Tractor Shoppers 4.98% 1.94x
Getting Off the Grid Travelers 4.34% 1.89x
Backyard Farmers 3.93% 1.88x
Bigfoot Folklore Enthusiasts 4.34% 1.78x
Mowing Equipment Shoppers 4.28% 1.75x
Cattle Industry News Readers 3.87% 1.75x
Xtreme Sports Fans 4.40% 1.73x
South State Fair Visitors 5.47% 1.72x
RV Owners and Upgraders 4.10% 1.72x
Composition Percentage: The overlap percentage between the Tractor Supply audience and the Interest attribute.
Index: A comparison of the Tractor Supply audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Tractor Supply audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Tractor Supply audience is Carhartt.

Location Composition Index
Carhartt 96.16% 9.84x
Belk 1.21% 4.80x
Maurices 5.92% 4.34x
Express Outlets 0.36% 2.75x
Lane Bryant 2.04% 2.73x
Buckle 2.10% 2.70x
Ralph Lauren 0.54% 2.68x
Old Navy 3.47% 2.55x
The Childrens Place 2.85% 2.50x
Gymboree 1.43% 2.42x
Composition Percentage: The overlap percentage between the Tractor Supply audience and the Location attribute.
Index: A comparison of the Tractor Supply audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Tractor Supply audience is Addiction & Recovery Reference.

Content Affinity Composition Index
Addiction & Recovery Reference 0.09% 4.82x
Bird Watching 0.09% 4.41x
Youth Educational Resources 0.05% 3.84x
Romanian News 0.05% 3.80x
Canadian Lifestyle 0.07% 3.79x
College Sports 0.09% 3.73x
Networking Marketing 0.06% 3.73x
Equestrian Cluster 0.55% 3.70x
Garden Power Equipment 0.64% 3.68x
Homesteading 0.76% 3.64x
Composition Percentage: The overlap percentage between the Tractor Supply audience and the Content Affinity attribute.
Index: A comparison of the Tractor Supply audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Tractor Supply audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female