Dstillery Audiences

TRADER JOES

Audience Size: 159.8 Thousand Devices

Explore the Trader Joes Audience

Below you'll find more information about the Trader Joes audience, broken down in different categories based on their digital and physical behaviors. These are 159.8 thousand unique devices whose actions qualify for the Trader Joes audience.

Dstillery Crafted Audiences

INTERESTS

The Trader Joes audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Trader Joes audience is School Closings Updates Readers.

Interest Composition Index
School Closings Updates Readers 3.36% 3.80x
New York City Events Researchers 4.15% 3.11x
Ballet Enthusiasts 4.61% 3.09x
Thrift Store Shoppers 5.01% 2.98x
Rowing Enthusiasts 5.27% 2.77x
United Nations Donors 3.56% 2.75x
Harvard University Fans 4.28% 2.75x
Los Angeles Activities Researchers 4.41% 2.73x
Meal Kit Delivery Researchers 4.94% 2.72x
Elite Cycling Gear Shoppers 4.68% 2.69x
Composition Percentage: The overlap percentage between the Trader Joes audience and the Interest attribute.
Index: A comparison of the Trader Joes audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Trader Joes audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Trader Joes audience is Lorna Jane.

Location Composition Index
Lorna Jane 0.57% 29.55x
Joe's Jeans 0.08% 18.76x
Calvin Klein 0.18% 17.29x
REI 2.54% 15.88x
Bonobos 0.83% 15.77x
Free People 1.99% 15.43x
American Apparel 1.64% 15.06x
Topshop 0.06% 14.89x
Intermix 0.28% 14.21x
Uniqlo 0.46% 14.15x
Composition Percentage: The overlap percentage between the Trader Joes audience and the Location attribute.
Index: A comparison of the Trader Joes audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Trader Joes audience is Southern California Cluster.

Content Affinity Composition Index
Southern California Cluster 0.08% 7.16x
Poland Cluster 0.26% 6.22x
India Cluster 0.66% 6.10x
European Museums, Restaurants & Events 0.20% 5.53x
China Cluster 0.26% 4.99x
Mobile Phone Networks 0.26% 4.80x
Pacific Northwest Sports & News Cluster 2.17% 4.30x
Writing & Publishing 0.20% 4.30x
New York City Education & News Cluster 0.53% 4.08x
Film Production 0.13% 3.81x
Composition Percentage: The overlap percentage between the Trader Joes audience and the Content Affinity attribute.
Index: A comparison of the Trader Joes audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Trader Joes audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male