Dstillery Audiences

TRADER JOES

Audience Size: 440.4 Thousand Devices

Explore the Trader Joes Audience

Below you'll find more information about the Trader Joes audience, broken down in different categories based on their digital and physical behaviors. These are 440.4 thousand unique devices whose actions qualify for the Trader Joes audience.

Dstillery Crafted Audiences

INTERESTS

The Trader Joes audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Trader Joes audience is Los Angeles Mass Transit Commuters.

Interest Composition Index
Los Angeles Mass Transit Commuters 3.90% 2.75x
Los Angeles Trip Planners 3.68% 2.40x
California Skiers and Snowboarders 3.23% 2.18x
Santa Cruz Trip Planners 2.89% 2.18x
Santa Monica Trip Planners 3.53% 2.17x
California Trip Planners 3.00% 2.16x
San Francisco Trip Planners 2.69% 2.10x
Seattle Trip Planners 3.06% 2.07x
Montana and Idaho Trip Planners 2.33% 2.06x
Tahoe Skiers and Snowboarders 2.59% 1.98x
Composition Percentage: The overlap percentage between the Trader Joes audience and the Interest attribute.
Index: A comparison of the Trader Joes audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Trader Joes audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Trader Joes audience is Lorna Jane.

Location Composition Index
Lorna Jane 0.90% 27.92x
Michael Kors 3.83% 27.37x
Levi Strauss 1.94% 26.97x
Madewell 2.12% 22.37x
Uniqlo 1.58% 20.17x
Zara 3.08% 18.73x
American Apparel 3.14% 18.49x
Saint Laurent Paris 1.01% 17.84x
Urban Outfitters 4.58% 17.76x
Hugo Boss 1.60% 17.54x
Composition Percentage: The overlap percentage between the Trader Joes audience and the Location attribute.
Index: A comparison of the Trader Joes audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Trader Joes audience is Idaho Cluster.

Content Affinity Composition Index
Idaho Cluster 0.84% 4.52x
Los Angeles Cluster 0.11% 2.99x
Los Angeles Tourism 1.88% 2.99x
Russia Cluster 0.16% 2.94x
Southern California Tourism 0.84% 2.64x
San Francisco Tourism 0.28% 2.63x
Utah Cluster 0.99% 2.57x
Los Angeles News 2.70% 2.56x
LGBTQ Advocacy 1.14% 2.53x
San Francisco Bay Area Cluster 2.25% 2.52x
Composition Percentage: The overlap percentage between the Trader Joes audience and the Content Affinity attribute.
Index: A comparison of the Trader Joes audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Trader Joes audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male