Dstillery Audiences

TRADER JOES

Audience Size: 111.1 Thousand Devices

Explore the Trader Joes Audience

Below you'll find more information about the Trader Joes audience, broken down in different categories based on their digital and physical behaviors. These are 111.1 thousand unique devices whose actions qualify for the Trader Joes audience.

Dstillery Crafted Audiences

INTERESTS

The Trader Joes audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Trader Joes audience is Ballet Enthusiasts.

Interest Composition Index
Ballet Enthusiasts 4.56% 3.35x
Social Distancing Content Readers 2.97% 3.06x
Supermarket Shoppers 3.87% 2.81x
San Diego Activities Researchers 3.27% 2.76x
Restaurant Supply Shoppers 0.59% 2.73x
Washington Skiers and Snowboarders 5.65% 2.69x
Korean Food Enthusiasts 3.37% 2.56x
Restaurant Researchers 3.07% 2.56x
E-cycling Enthusiasts 4.96% 2.55x
School Closings Updates Readers 1.98% 2.53x
Composition Percentage: The overlap percentage between the Trader Joes audience and the Interest attribute.
Index: A comparison of the Trader Joes audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Trader Joes audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Trader Joes audience is Lorna Jane.

Location Composition Index
Lorna Jane 0.79% 36.86x
Calvin Klein 0.36% 22.57x
Bonobos 1.39% 21.88x
American Apparel 2.40% 21.37x
REI 3.41% 19.41x
Uniqlo 0.91% 18.99x
Saint Laurent Paris 0.31% 18.04x
Free People 2.69% 17.73x
Patagonia 1.06% 16.82x
Intermix 0.34% 15.28x
Composition Percentage: The overlap percentage between the Trader Joes audience and the Location attribute.
Index: A comparison of the Trader Joes audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Trader Joes audience is Southern California Cluster.

Content Affinity Composition Index
Southern California Cluster 0.08% 7.16x
Grilling 0.30% 5.34x
Pacific Northwest Sports & News Cluster 1.78% 5.26x
Data, Analytics & Coding 0.40% 4.83x
Business News & Information Readers 0.22% 4.36x
Back & Spine 0.50% 4.22x
India Cluster 0.30% 4.11x
Parenting & Children's Activities 0.21% 3.98x
Nursing 0.16% 3.72x
Pet Forums 0.40% 3.58x
Composition Percentage: The overlap percentage between the Trader Joes audience and the Content Affinity attribute.
Index: A comparison of the Trader Joes audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Trader Joes audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female