Dstillery Audiences

TRAVELODGE

Audience Size: 198.4 Thousand Devices

Explore the Travelodge Audience

Below you'll find more information about the Travelodge audience, broken down in different categories based on their digital and physical behaviors. These are 198.4 thousand unique devices whose actions qualify for the Travelodge audience.

Dstillery Crafted Audiences

INTERESTS

The Travelodge audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Travelodge audience is Oregon Trip Planners.

Interest Composition Index
Oregon Trip Planners 4.71% 2.75x
North West State Fair Visitors 5.22% 2.25x
Lawn & Garden Enthusiasts 1.78% 2.09x
Holiday Ham Recipe Researchers 1.40% 1.97x
Quilting Enthusiasts 3.18% 1.94x
North Midwest State Fair Visitors 5.10% 1.90x
T-Mobile Customers 0.14% 1.87x
Rapid City Trip Planners 2.42% 1.85x
Telemedicine Content Readers 0.76% 1.82x
Christmas Enthusiasts 3.69% 1.76x
Composition Percentage: The overlap percentage between the Travelodge audience and the Interest attribute.
Index: A comparison of the Travelodge audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Travelodge audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Travelodge audience is Lorna Jane.

Location Composition Index
Lorna Jane 0.90% 4.93x
Joe's Jeans 0.22% 4.91x
Supreme 0.02% 4.02x
Patagonia 0.72% 3.63x
REI 1.77% 3.10x
The North Face 1.52% 2.99x
American Apparel 1.54% 2.86x
Uniqlo 0.72% 2.84x
Intermix 0.26% 2.71x
Columbia 0.87% 2.63x
Composition Percentage: The overlap percentage between the Travelodge audience and the Location attribute.
Index: A comparison of the Travelodge audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Travelodge audience is Garden Power Equipment.

Content Affinity Composition Index
Garden Power Equipment 0.38% 3.95x
Bridal Fashion 0.21% 3.92x
Assorted Topics (Toys, T-Shirts, Volvos) 0.05% 3.69x
Paleo & Keto Diet Enthusiasts 0.44% 3.68x
Philanthropy - Charities & Fundraising 0.44% 3.61x
Oregon News 4.33% 3.44x
Cruise Vacations 0.25% 3.37x
Conservatives & Conspiracies 0.38% 3.28x
Teen Hair 0.23% 3.17x
LGBTQ Advocacy 0.64% 3.10x
Composition Percentage: The overlap percentage between the Travelodge audience and the Content Affinity attribute.
Index: A comparison of the Travelodge audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Travelodge audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Male