Dstillery Audiences

TRAVELODGE

Audience Size: 498.3 Thousand Devices

Explore the Travelodge Audience

Below you'll find more information about the Travelodge audience, broken down in different categories based on their digital and physical behaviors. These are 498.3 thousand unique devices whose actions qualify for the Travelodge audience.

Dstillery Crafted Audiences

INTERESTS

The Travelodge audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Travelodge audience is San Diego Trip Planners.

Interest Composition Index
San Diego Trip Planners 3.96% 2.39x
California Skiers and Snowboarders 3.09% 2.39x
California Trip Planners 3.46% 2.12x
San Diego Activities Researchers 2.53% 2.08x
San Diego Events Researchers 2.40% 2.04x
San Francisco Activities Researchers 2.40% 2.04x
Los Angeles Chargers Fans 2.38% 1.96x
Oregon Trip Planners 2.53% 1.92x
Oregon Ducks Fans 1.75% 1.87x
Santa Cruz Trip Planners 2.49% 1.85x
Composition Percentage: The overlap percentage between the Travelodge audience and the Interest attribute.
Index: A comparison of the Travelodge audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Travelodge audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Travelodge audience is Lorna Jane.

Location Composition Index
Lorna Jane 0.94% 11.27x
Joe's Jeans 0.72% 10.12x
Saint Laurent Paris 1.07% 8.56x
Levi Strauss 1.18% 7.82x
Topshop 0.12% 6.93x
Columbia 1.19% 6.83x
Michael Kors 2.05% 6.51x
Tommy Bahama 2.23% 6.50x
Uniqlo 1.19% 6.49x
Armani 2.44% 6.29x
Composition Percentage: The overlap percentage between the Travelodge audience and the Location attribute.
Index: A comparison of the Travelodge audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Travelodge audience is San Diego Cluster.

Content Affinity Composition Index
San Diego Cluster 3.24% 3.83x
Los Angeles News 3.35% 2.47x
Oregon News 2.21% 2.28x
San Francisco Bay Area Cluster 1.62% 1.65x
Christianity - Evangelism & Creationism 1.56% 1.23x
Healthcare - Dermatology & Aging 2.49% 1.18x
Furniture Shopping 2.14% 1.13x
Discount Travel 9.28% 1.11x
Colorado News 1.71% 1.09x
Sports Fanatics 4.85% 1.08x
Composition Percentage: The overlap percentage between the Travelodge audience and the Content Affinity attribute.
Index: A comparison of the Travelodge audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Travelodge audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female