Explore the Travelodge Audience
Below you'll find more information about the Travelodge audience, broken down in different categories based on their digital and physical behaviors. These are 467.8 thousand unique devices whose actions qualify for the Travelodge audience.
INTERESTS
The Travelodge audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Travelodge audience is Family Adventures Travelers.
| Interest | Composition | Index |
| Family Adventures Travelers | 0.05% | 2.92x |
| Getting Off the Grid Travelers | 0.04% | 2.57x |
| Santa Cruz Trip Planners | 4.22% | 2.21x |
| California Skiers and Snowboarders | 4.61% | 2.10x |
| Work Hard, Play Hard Travelers | 0.03% | 1.94x |
| Los Angeles Mass Transit Commuters | 4.67% | 1.92x |
| Men's Suit Shoppers | 4.02% | 1.87x |
| Oregon Trip Planners | 3.70% | 1.85x |
| San Diego Trip Planners | 4.48% | 1.74x |
| Los Angeles Chargers Fans | 3.76% | 1.70x |
Composition Percentage:
The overlap percentage between the Travelodge audience and the Interest attribute.
Index: A comparison of the Travelodge audience to the internet population.
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APPAREL RETAILERS
The Travelodge audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Travelodge audience is Lorna Jane.
| Location | Composition | Index |
| Lorna Jane | 0.88% | 9.41x |
| Joe's Jeans | 0.70% | 7.89x |
| Everlane | 0.14% | 7.27x |
| Saint Laurent Paris | 1.14% | 7.22x |
| Topshop | 0.32% | 6.58x |
| Levi Strauss | 1.29% | 6.03x |
| Columbia | 1.43% | 5.97x |
| Tommy Bahama | 2.60% | 5.83x |
| Zara | 2.59% | 5.75x |
| Uniqlo | 1.36% | 5.47x |
Composition Percentage:
The overlap percentage between the Travelodge audience and the Location attribute.
Index: A comparison of the Travelodge audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Travelodge audience is Custom T-Shirts.
| Content Affinity | Composition | Index |
| Custom T-Shirts | 0.02% | 46.08x |
| Golf & Boats | 0.02% | 26.36x |
| Watches & Jewelry | 0.01% | 17.72x |
| Quinceanera Planning | 0.04% | 12.38x |
| Assorted Topics (Self Improvement, Easy Money, Digital Currency) | 0.02% | 11.36x |
| Sports - Skiing, Snowboarding | 0.02% | 10.52x |
| Quebec Hunting & Outdoors Cluster | 0.01% | 9.92x |
| Environmental Conservation | 0.06% | 9.86x |
| Decoration & Fabric | 0.02% | 9.14x |
| Home Décor, Furniture, & Decorating | 0.02% | 8.31x |
Composition Percentage:
The overlap percentage between the Travelodge audience and the Content Affinity attribute.
Index: A comparison of the Travelodge audience to the internet population.
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DEMOGRAPHICS
The Travelodge audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male
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