Dstillery Audiences

TRAVELODGE

Audience Size: 153 Thousand Devices

Explore the Travelodge Audience

Below you'll find more information about the Travelodge audience, broken down in different categories based on their digital and physical behaviors. These are 153 thousand unique devices whose actions qualify for the Travelodge audience.

Dstillery Crafted Audiences

INTERESTS

The Travelodge audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Travelodge audience is Oregon Trip Planners.

Interest Composition Index
Oregon Trip Planners 7.05% 3.62x
Oregon County and Local Fair Visitors 6.55% 2.62x
Oregon Ducks Fans 3.21% 2.53x
Restaurant Supply Shoppers 0.25% 2.40x
North West State Fair Visitors 5.81% 2.35x
Washington Skiers and Snowboarders 4.08% 2.22x
Seattle Trip Planners 5.32% 2.22x
South West State Fair Visitors 6.18% 2.18x
Aspen Trip Planners 3.09% 2.10x
Washington County and Local Fair Visitors 5.07% 2.01x
Composition Percentage: The overlap percentage between the Travelodge audience and the Interest attribute.
Index: A comparison of the Travelodge audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Travelodge audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Travelodge audience is Joe's Jeans.

Location Composition Index
Joe's Jeans 0.14% 4.74x
Topshop 0.09% 4.17x
Lorna Jane 0.48% 4.09x
The North Face 1.14% 3.59x
Patagonia 0.46% 3.28x
REI 1.16% 3.13x
Calvin Klein 0.13% 2.71x
Columbia 0.60% 2.71x
Free People 1.23% 2.55x
Uniqlo 0.40% 2.52x
Composition Percentage: The overlap percentage between the Travelodge audience and the Location attribute.
Index: A comparison of the Travelodge audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Travelodge audience is Tahoe & Reno Tourism.

Content Affinity Composition Index
Tahoe & Reno Tourism 0.74% 5.62x
Bridal Fashion 0.21% 3.92x
Science Education & Resources 0.65% 3.85x
Assorted Topics (Toys, T-Shirts, Volvos) 0.05% 3.69x
Paleo & Keto Diet Enthusiasts 0.44% 3.68x
Assorted Topics (The Outdoors, Sports, Furniture, Travel) 1.61% 3.66x
Philanthropy - Charities & Fundraising 0.44% 3.61x
Female Lifestyle Content Readers 0.35% 3.18x
Assorted Topics (Knives, Leather, Customized Gifts, Victorian Clothing) 0.25% 3.17x
Teen Hair 0.23% 3.17x
Composition Percentage: The overlap percentage between the Travelodge audience and the Content Affinity attribute.
Index: A comparison of the Travelodge audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Travelodge audience resonates most for the following age bracket and gender.
Age
55-64
Gender
Male