Dstillery Audiences

TRAVELODGE

Audience Size: 81.7 Thousand Devices

Explore the Travelodge Audience

Below you'll find more information about the Travelodge audience, broken down in different categories based on their digital and physical behaviors. These are 81.7 thousand unique devices whose actions qualify for the Travelodge audience.

Dstillery Crafted Audiences

INTERESTS

The Travelodge audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Travelodge audience is Oregon Trip Planners.

Interest Composition Index
Oregon Trip Planners 9.15% 3.97x
Oregon Ducks Fans 5.88% 3.17x
Oregon County and Local Fair Visitors 8.28% 2.94x
North West State Fair Visitors 7.41% 2.78x
Seattle Seahawks Fans 6.32% 2.57x
Portland Trail Blazers Fans 5.23% 2.51x
South West State Fair Visitors 6.10% 2.09x
Luxury Home Fixture Shoppers 4.79% 2.09x
Seattle Trip Planners 5.45% 2.08x
Washington County and Local Fair Visitors 5.66% 2.07x
Composition Percentage: The overlap percentage between the Travelodge audience and the Interest attribute.
Index: A comparison of the Travelodge audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Travelodge audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Travelodge audience is Patagonia.

Location Composition Index
Patagonia 0.45% 8.26x
Free People 0.83% 6.47x
Lorna Jane 0.12% 6.45x
The North Face 0.54% 6.16x
REI 0.80% 5.01x
Express Outlets 0.45% 4.66x
Eddie Bauer 1.09% 4.65x
Maurices 4.85% 4.29x
Columbia 0.33% 4.24x
Zumiez 1.85% 4.20x
Composition Percentage: The overlap percentage between the Travelodge audience and the Location attribute.
Index: A comparison of the Travelodge audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Travelodge audience is Teen Hair.

Content Affinity Composition Index
Teen Hair 0.65% 4.86x
Oregon News 9.37% 3.96x
Canadian News 0.14% 3.95x
Bridal Fashion 0.21% 3.92x
Learning & Development Products 0.34% 3.91x
Music Production 0.51% 3.75x
Home Remodeling 0.44% 3.72x
Assorted Topics (Toys, T-Shirts, Volvos) 0.05% 3.69x
Paleo & Keto Diet Enthusiasts 0.44% 3.68x
Philanthropy - Charities & Fundraising 0.44% 3.61x
Composition Percentage: The overlap percentage between the Travelodge audience and the Content Affinity attribute.
Index: A comparison of the Travelodge audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Travelodge audience resonates most for the following age bracket and gender.
Age
65+
Gender
Male