Dstillery Audiences

TRAVELODGE

Audience Size: 269.9 Thousand Devices

Explore the Travelodge Audience

Below you'll find more information about the Travelodge audience, broken down in different categories based on their digital and physical behaviors. These are 269.9 thousand unique devices whose actions qualify for the Travelodge audience.

Dstillery Crafted Audiences

INTERESTS

The Travelodge audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Travelodge audience is Social Distancing Content Readers.

Interest Composition Index
Social Distancing Content Readers 1.57% 2.81x
Oregon Trip Planners 5.12% 2.68x
Oregon County and Local Fair Visitors 5.71% 2.54x
Seattle Trip Planners 5.31% 2.54x
North West State Fair Visitors 5.51% 2.51x
Order-in Eaters 5.51% 2.41x
Washington County and Local Fair Visitors 5.12% 2.38x
Cattlemen and Pork Producers 4.33% 2.37x
Washington Skiers and Snowboarders 4.53% 2.35x
Seattle Seahawks Fans 4.72% 2.33x
Composition Percentage: The overlap percentage between the Travelodge audience and the Interest attribute.
Index: A comparison of the Travelodge audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Travelodge audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Travelodge audience is Joe's Jeans.

Location Composition Index
Joe's Jeans 0.37% 12.35x
Lorna Jane 0.71% 10.27x
Patagonia 1.13% 7.19x
Abercrombie & Fitch 0.65% 6.98x
Levi Strauss 0.04% 6.95x
Columbia 1.23% 6.90x
Uniqlo 1.43% 5.78x
REI 1.41% 5.57x
Topshop 0.28% 5.52x
American Apparel 2.48% 5.43x
Composition Percentage: The overlap percentage between the Travelodge audience and the Location attribute.
Index: A comparison of the Travelodge audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Travelodge audience is Pet Forums.

Content Affinity Composition Index
Pet Forums 0.79% 4.74x
Assorted Topics (Forum Hosting, Website Creation, Celebrity Photos, Humor) 0.59% 4.57x
Assorted Topics (Power Trains, Drones, Web Design) 0.42% 4.02x
Canadian News 0.14% 3.95x
Tahoe & Reno Tourism 0.79% 3.93x
Bridal Fashion 0.21% 3.92x
Canada Consumer Product Cluster 0.39% 3.87x
Pacific Northwest Sports & News Cluster 1.77% 3.70x
Assorted Topics (Toys, T-Shirts, Volvos) 0.05% 3.69x
Power Tools 0.59% 3.58x
Composition Percentage: The overlap percentage between the Travelodge audience and the Content Affinity attribute.
Index: A comparison of the Travelodge audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Travelodge audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female