Dstillery Audiences

TRAVELODGE

Audience Size: 95.3 Thousand Devices

Explore the Travelodge Audience

Below you'll find more information about the Travelodge audience, broken down in different categories based on their digital and physical behaviors. These are 95.3 thousand unique devices whose actions qualify for the Travelodge audience.

Dstillery Crafted Audiences

INTERESTS

The Travelodge audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Travelodge audience is Women's Health Researchers.

Interest Composition Index
Women's Health Researchers 1.89% 2.76x
Running Enthusiasts 1.68% 2.73x
Oregon Trip Planners 4.42% 2.34x
Oregon Ducks Fans 2.53% 2.34x
Women's Fitness Enthusiasts 1.47% 2.34x
Work Boots & Safety Footwear Shoppers 3.79% 2.29x
UFC and MMA Fans 4.63% 2.26x
Xtreme Sports Fans 3.58% 2.22x
Home and Garden TV Fans 1.47% 2.21x
Mattress Shoppers 3.16% 2.16x
Composition Percentage: The overlap percentage between the Travelodge audience and the Interest attribute.
Index: A comparison of the Travelodge audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Travelodge audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Travelodge audience is Joe's Jeans.

Location Composition Index
Joe's Jeans 0.13% 7.05x
Lorna Jane 0.53% 6.71x
Uniqlo 0.58% 5.05x
The North Face 1.31% 4.89x
Patagonia 0.60% 4.59x
Calvin Klein 0.16% 4.48x
Columbia 0.60% 4.17x
Intermix 0.20% 4.03x
Topshop 0.06% 3.99x
REI 1.13% 3.87x
Composition Percentage: The overlap percentage between the Travelodge audience and the Location attribute.
Index: A comparison of the Travelodge audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Travelodge audience is Hunting.

Content Affinity Composition Index
Hunting 0.84% 4.40x
Bridal Fashion 0.21% 3.92x
Assorted Topics (Toys, T-Shirts, Volvos) 0.05% 3.69x
Paleo & Keto Diet Enthusiasts 0.44% 3.68x
Philanthropy - Charities & Fundraising 0.44% 3.61x
Oregon News 4.63% 3.29x
Homesteading 0.41% 3.27x
Canadian Homes 1.89% 3.18x
Teen Hair 0.23% 3.17x
Online Learning 0.04% 3.10x
Composition Percentage: The overlap percentage between the Travelodge audience and the Content Affinity attribute.
Index: A comparison of the Travelodge audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Travelodge audience resonates most for the following age bracket and gender.
Age
55-64
Gender
Male