Explore the Travelodge Audience
Below you'll find more information about the Travelodge audience, broken down in different categories based on their digital and physical behaviors. These are 83.2 thousand unique devices whose actions qualify for the Travelodge audience.
INTERESTS
The Travelodge audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Travelodge audience is Oregon Trip Planners.
| Interest | Composition | Index |
| Oregon Trip Planners | 6.19% | 2.87x |
| Oregon County and Local Fair Visitors | 6.63% | 2.48x |
| Yellowstone Park Trip Planners | 7.22% | 2.36x |
| Portland Trail Blazers Fans | 4.27% | 2.20x |
| Montana and Idaho Trip Planners | 4.57% | 2.10x |
| Oregon Ducks Fans | 2.95% | 2.10x |
| Seattle Trip Planners | 5.30% | 2.08x |
| North West State Fair Visitors | 5.15% | 1.96x |
| Houston Rockets Fans | 3.83% | 1.95x |
| Home Wifi Researchers | 4.42% | 1.89x |
Composition Percentage:
The overlap percentage between the Travelodge audience and the Interest attribute.
Index: A comparison of the Travelodge audience to the internet population.
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APPAREL RETAILERS
The Travelodge audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Travelodge audience is Columbia.
| Location | Composition | Index |
| Columbia | 0.35% | 4.28x |
| Lorna Jane | 0.15% | 3.88x |
| REI | 0.51% | 3.72x |
| The North Face | 0.40% | 3.40x |
| Calvin Klein | 0.05% | 3.18x |
| American Apparel | 0.35% | 3.07x |
| H&M | 1.24% | 2.93x |
| Patagonia | 0.16% | 2.92x |
| Zumiez | 1.66% | 2.83x |
| Eddie Bauer | 0.79% | 2.75x |
Composition Percentage:
The overlap percentage between the Travelodge audience and the Location attribute.
Index: A comparison of the Travelodge audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Travelodge audience is Personal Finance Researchers.
| Content Affinity | Composition | Index |
| Personal Finance Researchers | 0.44% | 5.38x |
| South Dakota Cluster | 1.62% | 4.22x |
| Assorted Topics (Viral Media, Paid Traffic) | 0.44% | 4.17x |
| Canadian News | 0.14% | 3.95x |
| Bridal Fashion | 0.21% | 3.92x |
| Science Education & Resources | 0.65% | 3.85x |
| Teen Hair | 0.43% | 3.72x |
| Assorted Topics (Toys, T-Shirts, Volvos) | 0.05% | 3.69x |
| Paleo & Keto Diet Enthusiasts | 0.44% | 3.68x |
| Philanthropy - Charities & Fundraising | 0.44% | 3.61x |
Composition Percentage:
The overlap percentage between the Travelodge audience and the Content Affinity attribute.
Index: A comparison of the Travelodge audience to the internet population.
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DEMOGRAPHICS
The Travelodge audience resonates most for the following age bracket and gender.
Age
55-64
Gender
Male
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