Dstillery Audiences

TRAVELODGE

Audience Size: 184.8 Thousand Devices

Explore the Travelodge Audience

Below you'll find more information about the Travelodge audience, broken down in different categories based on their digital and physical behaviors. These are 184.8 thousand unique devices whose actions qualify for the Travelodge audience.

Dstillery Crafted Audiences

INTERESTS

The Travelodge audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Travelodge audience is San Diego Trip Planners.

Interest Composition Index
San Diego Trip Planners 3.44% 2.44x
Los Angeles Mass Transit Commuters 3.23% 2.41x
California Skiers and Snowboarders 3.32% 2.37x
California Trip Planners 3.06% 2.32x
Los Angeles Trip Planners 2.90% 1.99x
Oregon Trip Planners 2.41% 1.98x
Santa Cruz Trip Planners 2.48% 1.97x
Santa Monica Trip Planners 2.90% 1.88x
Los Angeles Dodgers Fans 2.37% 1.79x
Tahoe Skiers and Snowboarders 2.18% 1.76x
Composition Percentage: The overlap percentage between the Travelodge audience and the Interest attribute.
Index: A comparison of the Travelodge audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Travelodge audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Travelodge audience is Lorna Jane.

Location Composition Index
Lorna Jane 0.39% 12.07x
Saint Laurent Paris 0.59% 10.43x
Levi Strauss 0.58% 8.12x
Uniqlo 0.58% 7.46x
Armani 0.97% 7.36x
Michael Kors 0.92% 6.56x
Zumiez 1.47% 6.22x
Urban Outfitters 1.59% 6.17x
Forever 21 1.74% 6.14x
Tommy Bahama 1.09% 6.00x
Composition Percentage: The overlap percentage between the Travelodge audience and the Location attribute.
Index: A comparison of the Travelodge audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Travelodge audience is San Diego Cluster.

Content Affinity Composition Index
San Diego Cluster 3.25% 4.12x
Southern California Tourism 0.91% 3.12x
Los Angeles News 2.72% 2.80x
Los Angeles Tourism 1.53% 2.63x
Pacific Northwest Sports & News Cluster 0.93% 2.60x
China Cluster 0.26% 2.45x
Action Sports 0.28% 2.29x
Oregon News 1.77% 2.20x
Philippines News 0.21% 2.12x
Niche Dating Websites 0.33% 2.02x
Composition Percentage: The overlap percentage between the Travelodge audience and the Content Affinity attribute.
Index: A comparison of the Travelodge audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Travelodge audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male