Explore the Travelodge Audience
Below you'll find more information about the Travelodge audience, broken down in different categories based on their digital and physical behaviors. These are 56.3 thousand unique devices whose actions qualify for the Travelodge audience.
INTERESTS
The Travelodge audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Travelodge audience is Women’s Lifestyle Blogs Researchers.
| Interest | Composition | Index |
| Women’s Lifestyle Blogs Researchers | 0.74% | 3.97x |
| Professional Medical Journal Readers | 1.23% | 3.92x |
| Holiday Cocktail Researchers | 1.48% | 3.44x |
| Online Health Researchers | 1.23% | 3.32x |
| Online Grammar Tool Users | 0.49% | 3.13x |
| Travel Guide and Review Readers | 1.48% | 3.07x |
| Toronto Blue Jays Fans | 1.06% | 2.79x |
| Men's Health Researchers | 0.99% | 2.63x |
| Women's Health Researchers | 1.23% | 2.59x |
| Department Store Shoppers | 1.23% | 2.55x |
Composition Percentage:
The overlap percentage between the Travelodge audience and the Interest attribute.
Index: A comparison of the Travelodge audience to the internet population.
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APPAREL RETAILERS
The Travelodge audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Travelodge audience is Lorna Jane.
| Location | Composition | Index |
| Lorna Jane | 0.21% | 7.15x |
| Club Monaco | 0.16% | 5.67x |
| The North Face | 0.34% | 5.65x |
| Uniqlo | 0.25% | 5.42x |
| Intermix | 0.11% | 5.34x |
| Lane Bryant | 1.06% | 4.86x |
| Columbia | 0.30% | 4.81x |
| Journeys | 2.61% | 4.79x |
| Aeropostale | 1.68% | 4.78x |
| Abercrombie & Fitch | 0.39% | 4.73x |
Composition Percentage:
The overlap percentage between the Travelodge audience and the Location attribute.
Index: A comparison of the Travelodge audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Travelodge audience is Dial-Up Internet.
| Content Affinity | Composition | Index |
| Dial-Up Internet | 0.74% | 5.39x |
| Car Shopping | 0.80% | 4.10x |
| New Mexico News | 1.97% | 3.97x |
| Bridal Fashion | 0.21% | 3.92x |
| Niche Dating Websites | 0.49% | 3.85x |
| Assorted Topics (Toys, T-Shirts, Volvos) | 0.05% | 3.69x |
| Paleo & Keto Diet Enthusiasts | 0.44% | 3.68x |
| Philippines News | 0.49% | 3.67x |
| Assorted Topics (The Outdoors, Sports, Furniture, Travel) | 0.99% | 3.66x |
| Motorsport Equipment | 0.22% | 3.52x |
Composition Percentage:
The overlap percentage between the Travelodge audience and the Content Affinity attribute.
Index: A comparison of the Travelodge audience to the internet population.
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DEMOGRAPHICS
The Travelodge audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male
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