Dstillery Audiences

TRAVELODGE

Audience Size: 54.5 Thousand Devices

Explore the Travelodge Audience

Below you'll find more information about the Travelodge audience, broken down in different categories based on their digital and physical behaviors. These are 54.5 thousand unique devices whose actions qualify for the Travelodge audience.

Dstillery Crafted Audiences

INTERESTS

The Travelodge audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Travelodge audience is Daily Horoscope Checkers.

Interest Composition Index
Daily Horoscope Checkers 5.10% 2.15x
Costa Rica Trip Planners 4.08% 2.11x
Order-in Eaters 5.44% 2.05x
North Midwest State Fair Visitors 4.76% 1.93x
T-Mobile Customers 0.14% 1.87x
Kansas City Trip Planners 4.76% 1.85x
Florida County and Local Fair Visitors 6.46% 1.83x
Locking Device Shoppers 5.10% 1.80x
Oregon Trip Planners 3.40% 1.78x
Online Alcohol Shoppers 4.08% 1.75x
Composition Percentage: The overlap percentage between the Travelodge audience and the Interest attribute.
Index: A comparison of the Travelodge audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Travelodge audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Travelodge audience is Lorna Jane.

Location Composition Index
Lorna Jane 0.21% 8.30x
Patagonia 0.52% 8.04x
REI 1.02% 5.66x
The North Face 0.76% 5.65x
Joe's Jeans 0.04% 5.53x
Free People 0.94% 5.34x
Express Outlets 0.70% 4.79x
American Apparel 0.61% 4.69x
Columbia 0.45% 4.59x
Eddie Bauer 1.64% 4.48x
Composition Percentage: The overlap percentage between the Travelodge audience and the Location attribute.
Index: A comparison of the Travelodge audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Travelodge audience is Assorted Topics (This Audience Are Interested In Abbreviations, Domain Analysis, Driving Routes, Email Marketing).

Content Affinity Composition Index
Assorted Topics (This Audience Are Interested In Abbreviations, Domain Analysis, Driving Routes, Email Marketing) 0.56% 5.36x
Canadian News 0.14% 3.95x
Bridal Fashion 0.21% 3.92x
Motorcycle Lifestyle Researchers 1.02% 3.86x
Science Education & Resources 0.65% 3.85x
Teen Hair 0.43% 3.72x
Assorted Topics (Toys, T-Shirts, Volvos) 0.05% 3.69x
Paleo & Keto Diet Enthusiasts 0.44% 3.68x
Philanthropy - Charities & Fundraising 0.44% 3.61x
Latin American Spanish Language News 0.68% 3.47x
Composition Percentage: The overlap percentage between the Travelodge audience and the Content Affinity attribute.
Index: A comparison of the Travelodge audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Travelodge audience resonates most for the following age bracket and gender.
Age
65+
Gender
Male