Explore the Tribute Equine Audience
Below you'll find more information about the Tribute Equine audience, broken down in different categories based on their digital and physical behaviors. These are 47.1 thousand unique devices whose actions qualify for the Tribute Equine audience.
INTERESTS
The Tribute Equine audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Tribute Equine audience is Water Park Visitors.
| Interest | Composition | Index |
| Water Park Visitors | 4.02% | 3.09x |
| Midwestern Voters | 2.91% | 2.83x |
| Tractor Shoppers | 2.43% | 2.73x |
| Cabin Rental Researchers | 3.07% | 2.33x |
| Xtreme Sports Fans | 2.12% | 2.27x |
| Country Music Festivals Enthusiasts | 3.39% | 2.26x |
| Black Friday Deal Shoppers | 2.54% | 2.18x |
| Harley Davidson Shoppers | 2.38% | 2.08x |
| Farming Simulator Video Game Fans | 2.49% | 2.03x |
| Smoky Mountains Trip Planners | 2.01% | 1.96x |
Composition Percentage:
The overlap percentage between the Tribute Equine audience and the Interest attribute.
Index: A comparison of the Tribute Equine audience to the internet population.
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APPAREL RETAILERS
The Tribute Equine audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Tribute Equine audience is Carhartt.
| Location | Composition | Index |
| Carhartt | 11.75% | 7.48x |
| Dressbarn | 1.66% | 5.84x |
| Belk | 0.73% | 5.33x |
| Journeys | 0.98% | 4.77x |
| Old Navy | 1.88% | 4.47x |
| American Eagle Outfitters | 1.63% | 4.32x |
| Charlotte Russe | 0.63% | 4.18x |
| Tommy Bahama | 0.73% | 4.16x |
| Anthropologie | 0.90% | 4.15x |
| Chicos | 1.29% | 4.14x |
Composition Percentage:
The overlap percentage between the Tribute Equine audience and the Location attribute.
Index: A comparison of the Tribute Equine audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Tribute Equine audience is Indiana News & Business Cluster.
| Content Affinity | Composition | Index |
| Indiana News & Business Cluster | 3.70% | 5.26x |
| Wisconsin Travel & Tourism Cluster | 1.27% | 3.27x |
| Michigan Cluster | 3.33% | 3.04x |
| All-Terrain Vehicles | 1.01% | 2.90x |
| Illinois News | 1.16% | 2.78x |
| Wisconsin Universities | 1.06% | 2.64x |
| Central & Northwest Ohio Cluster | 1.22% | 2.64x |
| Tennessee News | 1.80% | 2.57x |
| Wisconsin Local Research Cluster | 1.11% | 2.51x |
| Kentucky News | 1.75% | 2.33x |
Composition Percentage:
The overlap percentage between the Tribute Equine audience and the Content Affinity attribute.
Index: A comparison of the Tribute Equine audience to the internet population.
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DEMOGRAPHICS
The Tribute Equine audience resonates most for the following age bracket and gender.
Age
55-64
Gender
Female
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