Explore the Tribute Equine Audience
Below you'll find more information about the Tribute Equine audience, broken down in different categories based on their digital and physical behaviors. These are 52.4 thousand unique devices whose actions qualify for the Tribute Equine audience.
INTERESTS
The Tribute Equine audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Tribute Equine audience is Midwestern Voters.
| Interest | Composition | Index |
| Midwestern Voters | 7.36% | 2.83x |
| Michigan County and Local Fair Visitors | 8.51% | 2.65x |
| Water Park Visitors | 7.59% | 2.50x |
| Online Payroll Services Users | 4.60% | 2.12x |
| Ohio County and Local Fair Visitors | 6.44% | 2.07x |
| Detroit Trip Planners | 3.91% | 2.06x |
| Green Bay Packers Fans | 5.52% | 2.02x |
| Snow Removal Researchers | 4.60% | 1.93x |
| Chicago Trip Planners | 4.37% | 1.88x |
| Hunters | 5.29% | 1.85x |
Composition Percentage:
The overlap percentage between the Tribute Equine audience and the Interest attribute.
Index: A comparison of the Tribute Equine audience to the internet population.
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APPAREL RETAILERS
The Tribute Equine audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Tribute Equine audience is Columbia.
| Location | Composition | Index |
| Columbia | 0.28% | 3.86x |
| Carhartt | 26.50% | 3.78x |
| Maurices | 3.76% | 3.55x |
| Ann Taylor | 0.32% | 3.46x |
| American Eagle Outfitters | 1.71% | 2.79x |
| Eddie Bauer | 0.63% | 2.46x |
| Buckle | 1.65% | 2.39x |
| Mens Wearhouse | 1.88% | 2.31x |
| LL Bean | 0.11% | 2.28x |
| American Apparel | 0.23% | 2.23x |
Composition Percentage:
The overlap percentage between the Tribute Equine audience and the Location attribute.
Index: A comparison of the Tribute Equine audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Tribute Equine audience is Amateur Radios.
| Content Affinity | Composition | Index |
| Amateur Radios | 0.61% | 5.84x |
| Wisconsin Travel & Tourism Cluster | 4.60% | 4.39x |
| Fishing | 0.92% | 4.36x |
| Car Keys, Locks & Remotes | 0.60% | 4.32x |
| Guitars & Instruments | 1.36% | 3.61x |
| Assorted Topics (Promotions, Prizes, Pharmaceuticals, Feminine Hygiene, Travel) | 0.15% | 3.43x |
| Healthcare Jobs | 0.29% | 3.37x |
| Wisconsin Universities | 2.76% | 3.35x |
| Live Music | 1.57% | 3.34x |
| Wisconsin Local Research Cluster | 2.76% | 3.32x |
Composition Percentage:
The overlap percentage between the Tribute Equine audience and the Content Affinity attribute.
Index: A comparison of the Tribute Equine audience to the internet population.
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DEMOGRAPHICS
The Tribute Equine audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Female
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