Explore the Tribute Equine Audience
Below you'll find more information about the Tribute Equine audience, broken down in different categories based on their digital and physical behaviors. These are 155.7 thousand unique devices whose actions qualify for the Tribute Equine audience.
INTERESTS
The Tribute Equine audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Tribute Equine audience is Work Hard, Play Hard Travelers.
| Interest | Composition | Index |
| Work Hard, Play Hard Travelers | 0.05% | 3.47x |
| Tractor Shoppers | 4.57% | 3.27x |
| Green Bay Packers Fans | 4.13% | 3.20x |
| Getting Off the Grid Travelers | 0.05% | 3.07x |
| Midwestern Voters | 3.75% | 3.05x |
| Country Music Festivals Enthusiasts | 4.19% | 2.49x |
| Nascar Fans | 2.92% | 2.48x |
| Mowing Equipment Shoppers | 2.80% | 2.47x |
| Commercial Truck Researchers | 2.60% | 2.26x |
| Indiana Hoosiers Fans | 2.86% | 2.25x |
Composition Percentage:
The overlap percentage between the Tribute Equine audience and the Interest attribute.
Index: A comparison of the Tribute Equine audience to the internet population.
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APPAREL RETAILERS
The Tribute Equine audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Tribute Equine audience is Carhartt.
| Location | Composition | Index |
| Carhartt | 10.29% | 7.62x |
| Belk | 1.05% | 4.74x |
| Express Outlets | 0.64% | 4.64x |
| Buckle | 2.93% | 4.45x |
| Chicos | 3.28% | 4.08x |
| Dressbarn | 3.00% | 3.95x |
| American Eagle Outfitters | 4.38% | 3.91x |
| Lane Bryant | 3.37% | 3.90x |
| Journeys | 3.06% | 3.81x |
| Jos A. Bank Clothiers | 3.49% | 3.79x |
Composition Percentage:
The overlap percentage between the Tribute Equine audience and the Location attribute.
Index: A comparison of the Tribute Equine audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Tribute Equine audience is Decoration & Fabric.
| Content Affinity | Composition | Index |
| Decoration & Fabric | 0.15% | 60.31x |
| Custom T-Shirts | 0.02% | 44.45x |
| Sports - Skiing, Snowboarding | 0.06% | 38.45x |
| Handyman Tools | 0.05% | 37.76x |
| Assorted Topics (Insurance, Travel, Viral Media) | 0.06% | 26.37x |
| Assorted Topics (Animals, Clothing, Events, Education) | 0.08% | 23.25x |
| Barcode Site & App Users | 0.06% | 18.29x |
| ISPs & Local Services | 0.05% | 15.39x |
| Assorted Topics (Self Improvement, Easy Money, Digital Currency) | 0.06% | 15.30x |
| Environmentally Friendly Cars | 0.06% | 14.90x |
Composition Percentage:
The overlap percentage between the Tribute Equine audience and the Content Affinity attribute.
Index: A comparison of the Tribute Equine audience to the internet population.
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DEMOGRAPHICS
The Tribute Equine audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female
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