Explore the Tribute Equine Audience
Below you'll find more information about the Tribute Equine audience, broken down in different categories based on their digital and physical behaviors. These are 84.6 thousand unique devices whose actions qualify for the Tribute Equine audience.
INTERESTS
The Tribute Equine audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Tribute Equine audience is Michigan County and Local Fair Visitors.
| Interest | Composition | Index |
| Michigan County and Local Fair Visitors | 8.46% | 2.98x |
| Hunters | 6.99% | 2.87x |
| Midwestern Voters | 5.53% | 2.87x |
| Getting Off the Grid Travelers | 3.58% | 2.73x |
| Vacation Rental Accommodation Researchers | 1.46% | 2.72x |
| Ohio County and Local Fair Visitors | 6.67% | 2.62x |
| Online Payroll Services Users | 3.90% | 2.45x |
| Ford Vehicle Shoppers | 4.55% | 2.40x |
| Thanksgiving Turkey/Sides/Dessert Recipe Researchers | 0.98% | 2.38x |
| Restaurant Supply Shoppers | 0.25% | 2.25x |
Composition Percentage:
The overlap percentage between the Tribute Equine audience and the Interest attribute.
Index: A comparison of the Tribute Equine audience to the internet population.
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APPAREL RETAILERS
The Tribute Equine audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Tribute Equine audience is Maurices.
| Location | Composition | Index |
| Maurices | 12.87% | 2.83x |
| Carhartt | 49.94% | 2.53x |
| Belk | 2.06% | 2.00x |
| Buckle | 6.30% | 1.88x |
| American Eagle Outfitters | 4.90% | 1.85x |
| Johnston and Murphy | 0.18% | 1.84x |
| Columbia | 0.52% | 1.82x |
| Hollister | 3.51% | 1.70x |
| Lane Bryant | 4.47% | 1.63x |
| Chicos | 4.30% | 1.58x |
Composition Percentage:
The overlap percentage between the Tribute Equine audience and the Location attribute.
Index: A comparison of the Tribute Equine audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Tribute Equine audience is Amateur Radios.
| Content Affinity | Composition | Index |
| Amateur Radios | 0.61% | 5.84x |
| Charity Walks | 0.39% | 4.83x |
| Fishing | 0.65% | 4.68x |
| Conscious Living | 0.49% | 4.64x |
| Car Keys, Locks & Remotes | 0.60% | 4.32x |
| Low Carb Diets | 0.49% | 4.20x |
| Hunting | 0.98% | 4.03x |
| Vegetarian Diet | 0.65% | 3.91x |
| Pet Forums | 0.26% | 3.81x |
| DIY Decoration & Furniture | 0.33% | 3.75x |
Composition Percentage:
The overlap percentage between the Tribute Equine audience and the Content Affinity attribute.
Index: A comparison of the Tribute Equine audience to the internet population.
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DEMOGRAPHICS
The Tribute Equine audience resonates most for the following age bracket and gender.
Age
55-64
Gender
Male
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