Explore the TruGreen Audience
Below you'll find more information about the TruGreen audience, broken down in different categories based on their digital and physical behaviors. These are 58.7 thousand unique devices whose actions qualify for the TruGreen audience.
INTERESTS
The TruGreen audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the TruGreen audience is CBD Oils Shoppers.
| Interest | Composition | Index |
| CBD Oils Shoppers | 5.66% | 2.61x |
| Canoeing and Kayaking Enthusiasts | 5.12% | 2.51x |
| Home Heating and Cooling Researchers | 4.58% | 2.38x |
| Womens Subscription Box Shoppers | 5.12% | 2.33x |
| Acura Vehicle Shoppers | 5.12% | 2.28x |
| Soap Shoppers | 4.58% | 2.25x |
| Ski and Snowboard Apparel Shoppers | 4.31% | 2.20x |
| Budget Wireless Shoppers | 4.58% | 2.18x |
| Astrology Enthusiasts | 4.31% | 2.18x |
| Animal Rights Researchers | 4.31% | 2.15x |
Composition Percentage:
The overlap percentage between the TruGreen audience and the Interest attribute.
Index: A comparison of the TruGreen audience to the internet population.
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APPAREL RETAILERS
The TruGreen audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the TruGreen audience is Express Outlets.
| Location | Composition | Index |
| Express Outlets | 1.02% | 4.40x |
| Talbots | 3.35% | 4.24x |
| LL Bean | 0.55% | 4.11x |
| Dressbarn | 3.84% | 4.10x |
| Eddie Bauer | 2.27% | 4.01x |
| Buckle | 4.96% | 3.99x |
| Charlotte Russe | 2.60% | 3.76x |
| Carhartt | 13.40% | 3.67x |
| Gymboree | 4.34% | 3.63x |
| Brooks Brothers | 2.32% | 3.60x |
Composition Percentage:
The overlap percentage between the TruGreen audience and the Location attribute.
Index: A comparison of the TruGreen audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the TruGreen audience is Maine Cluster.
| Content Affinity | Composition | Index |
| Maine Cluster | 5.93% | 15.05x |
| New Hampshire News | 1.62% | 5.39x |
| Diet & Weight Loss | 0.81% | 5.32x |
| New England & Ivy League Sports | 0.81% | 4.89x |
| Design Software | 0.81% | 4.61x |
| Homesteading | 0.81% | 4.31x |
| Exotic Pets | 1.08% | 4.29x |
| Crossword & Puzzle Players | 1.08% | 3.98x |
| Caribbean Vacation | 0.81% | 3.94x |
| Illinois | 0.81% | 3.83x |
Composition Percentage:
The overlap percentage between the TruGreen audience and the Content Affinity attribute.
Index: A comparison of the TruGreen audience to the internet population.
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DEMOGRAPHICS
The TruGreen audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female
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