Dstillery Audiences

TRUGREEN

Audience Size: 24.9 Thousand Devices

Explore the TruGreen Audience

Below you'll find more information about the TruGreen audience, broken down in different categories based on their digital and physical behaviors. These are 24.9 thousand unique devices whose actions qualify for the TruGreen audience.

Dstillery Crafted Audiences

INTERESTS

The TruGreen audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the TruGreen audience is Cycling Enthusiasts.

Interest Composition Index
Cycling Enthusiasts 4.32% 4.38x
Boston Trip Planners 2.47% 4.22x
Personal Stock Portfolio Managers 3.09% 4.12x
Meat Smokers Receipe Researchers 4.32% 3.67x
Competitive Sports Participants 2.47% 3.56x
Tampa and St Petersburg Trip Planners 3.09% 3.51x
Executive Travelers 1.85% 3.46x
Paleo Eaters 3.70% 3.40x
Thanksgiving Turkey/Sides/Dessert Recipe Researchers 1.75% 3.38x
Telemedicine Content Readers 1.23% 3.33x
Composition Percentage: The overlap percentage between the TruGreen audience and the Interest attribute.
Index: A comparison of the TruGreen audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The TruGreen audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the TruGreen audience is Patagonia.

Location Composition Index
Patagonia 0.44% 2.20x
LL Bean 0.44% 1.93x
American Eagle Outfitters 5.32% 1.89x
Talbots 3.13% 1.86x
Jos A. Bank Clothiers 4.25% 1.85x
Mens Wearhouse 7.58% 1.80x
Armani 0.79% 1.78x
Tommy Bahama 0.83% 1.77x
Buckle 5.87% 1.70x
Lululemon 2.22% 1.69x
Composition Percentage: The overlap percentage between the TruGreen audience and the Location attribute.
Index: A comparison of the TruGreen audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the TruGreen audience is India Bollywood, Weddings & Gossip.

Content Affinity Composition Index
India Bollywood, Weddings & Gossip 2.34% 5.92x
Tennessee Cluster 4.94% 5.07x
Theme Park Tourism 1.85% 4.44x
Hudson Valley New York Media 1.17% 3.91x
French Education 0.11% 3.73x
Car Enthusiasts 1.23% 3.63x
New York City Family & Activity Cluster 2.34% 3.56x
Cincinnati Cluster 6.17% 3.55x
Math Reference 1.23% 3.50x
Gun Enthusiast - Hunting & Self Defense 1.23% 3.50x
Composition Percentage: The overlap percentage between the TruGreen audience and the Content Affinity attribute.
Index: A comparison of the TruGreen audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The TruGreen audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female