Dstillery Audiences

TRUGREEN

Audience Size: 28.6 Thousand Devices

Explore the TruGreen Audience

Below you'll find more information about the TruGreen audience, broken down in different categories based on their digital and physical behaviors. These are 28.6 thousand unique devices whose actions qualify for the TruGreen audience.

Dstillery Crafted Audiences

INTERESTS

The TruGreen audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the TruGreen audience is Cincinnati Bengals Fans.

Interest Composition Index
Cincinnati Bengals Fans 5.65% 4.51x
Cininnati Reds Fans 8.47% 4.18x
Study Abroad Researchers 2.02% 3.59x
Family Adventures Travelers 0.81% 3.28x
Instantpot Enthusiasts 1.61% 3.26x
Wyoming Cowboys Fans 2.42% 3.22x
Ohio County and Local Fair Visitors 6.85% 3.17x
Texas Energy Providers 4.44% 3.11x
Audio Book Listeners 3.63% 3.00x
Hard Seltzer Aficionados 1.21% 2.92x
Composition Percentage: The overlap percentage between the TruGreen audience and the Interest attribute.
Index: A comparison of the TruGreen audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The TruGreen audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the TruGreen audience is Maurices.

Location Composition Index
Maurices 3.15% 4.92x
Kate Spade 0.41% 4.24x
LL Bean 0.11% 2.66x
Ann Taylor 0.22% 2.57x
American Apparel 0.44% 2.48x
Abercrombie & Fitch 0.22% 2.42x
Belk 0.26% 2.42x
Columbia 0.15% 2.38x
Lane Bryant 0.59% 2.24x
Express Outlets 0.15% 2.08x
Composition Percentage: The overlap percentage between the TruGreen audience and the Location attribute.
Index: A comparison of the TruGreen audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the TruGreen audience is Assorted Topics (The Outdoors, Sports, Furniture, Travel).

Content Affinity Composition Index
Assorted Topics (The Outdoors, Sports, Furniture, Travel) 2.42% 8.09x
South Dakota Cluster 1.21% 5.42x
Pet Adoption 0.65% 4.87x
Mississippi News 1.71% 4.55x
Cincinnati Cluster 6.45% 4.18x
Assorted Topics (Freebies, Gardens, Jewelry) 0.33% 3.94x
Colorado Cluster 1.61% 3.84x
French Education 0.11% 3.73x
Caribbean Cluster 0.45% 3.58x
Motorcycles & Snowmobiles 1.21% 3.30x
Composition Percentage: The overlap percentage between the TruGreen audience and the Content Affinity attribute.
Index: A comparison of the TruGreen audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The TruGreen audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Male