Explore the TruGreen Audience
Below you'll find more information about the TruGreen audience, broken down in different categories based on their digital and physical behaviors. These are 46.9 thousand unique devices whose actions qualify for the TruGreen audience.
INTERESTS
The TruGreen audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the TruGreen audience is Gonzaga Bulldogs Fans.
| Interest | Composition | Index |
| Gonzaga Bulldogs Fans | 9.70% | 4.97x |
| Washington County and Local Fair Visitors | 10.10% | 4.66x |
| North West State Fair Visitors | 10.91% | 4.57x |
| Seattle Seahawks Fans | 10.10% | 4.54x |
| Montana and Idaho Trip Planners | 6.46% | 3.31x |
| Seattle Trip Planners | 6.26% | 2.86x |
| Washington Skiers and Snowboarders | 5.86% | 2.83x |
| Pantry Recipes Researchers | 1.00% | 2.10x |
| Ohio County and Local Fair Visitors | 4.85% | 2.06x |
| Professional Medical Journal Readers | 0.20% | 1.89x |
Composition Percentage:
The overlap percentage between the TruGreen audience and the Interest attribute.
Index: A comparison of the TruGreen audience to the internet population.
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APPAREL RETAILERS
The TruGreen audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the TruGreen audience is LL Bean.
| Location | Composition | Index |
| LL Bean | 0.56% | 4.96x |
| Eddie Bauer | 2.00% | 4.35x |
| Buckle | 4.64% | 4.24x |
| Talbots | 2.73% | 4.14x |
| Gymboree | 3.88% | 4.08x |
| Express Outlets | 0.72% | 3.92x |
| Jos A. Bank Clothiers | 3.30% | 3.88x |
| Charlotte Russe | 1.20% | 3.85x |
| Aeropostale | 4.52% | 3.76x |
| Hollister | 3.24% | 3.67x |
Composition Percentage:
The overlap percentage between the TruGreen audience and the Location attribute.
Index: A comparison of the TruGreen audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the TruGreen audience is Pacific Northwest Information Research Cluster.
| Content Affinity | Composition | Index |
| Pacific Northwest Information Research Cluster | 14.55% | 11.85x |
| Recreational Motor Sport Enthusiasts | 0.61% | 5.40x |
| Canada Consumer Product Cluster | 0.61% | 5.39x |
| New Jersey Travel Location Cluster | 1.82% | 4.41x |
| Memphis News | 0.61% | 4.27x |
| Moving & Storage | 0.71% | 3.78x |
| French Education | 0.11% | 3.73x |
| Fishing | 0.81% | 3.55x |
| Parenting Blogs | 0.40% | 3.51x |
| Ohio Universities | 1.01% | 3.37x |
Composition Percentage:
The overlap percentage between the TruGreen audience and the Content Affinity attribute.
Index: A comparison of the TruGreen audience to the internet population.
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DEMOGRAPHICS
The TruGreen audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Female
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