Dstillery Audiences

TRUGREEN

Audience Size: 26.1 Thousand Devices

Explore the TruGreen Audience

Below you'll find more information about the TruGreen audience, broken down in different categories based on their digital and physical behaviors. These are 26.1 thousand unique devices whose actions qualify for the TruGreen audience.

Dstillery Crafted Audiences

INTERESTS

The TruGreen audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the TruGreen audience is Philadelphia Phillies Fans.

Interest Composition Index
Philadelphia Phillies Fans 3.38% 2.75x
Penn State Nittany Lions Fans 2.22% 2.69x
Aquarium Trip Planners 3.16% 2.48x
Philadelphia Trip Planners 1.90% 2.31x
Christmas Celebration Researchers 6.12% 2.25x
Mid-Range Grocery Shoppers 2.85% 2.24x
Republicans 1.79% 2.15x
Office Supply Shoppers 1.79% 2.14x
Philadelphia Eagles Fans 2.32% 2.11x
Train Travelers 2.00% 2.07x
Composition Percentage: The overlap percentage between the TruGreen audience and the Interest attribute.
Index: A comparison of the TruGreen audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The TruGreen audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the TruGreen audience is H&M.

Location Composition Index
H&M 1.33% 5.47x
Talbots 1.37% 4.67x
American Eagle Outfitters 1.84% 4.61x
Gymboree 1.46% 4.36x
Dressbarn 1.16% 3.87x
Old Navy 1.67% 3.79x
Victoria's Secret 1.88% 3.51x
Zumiez 0.81% 3.45x
Brooks Brothers 1.46% 3.43x
LOFT 0.81% 3.28x
Composition Percentage: The overlap percentage between the TruGreen audience and the Location attribute.
Index: A comparison of the TruGreen audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the TruGreen audience is Central Pennsylvania Cluster.

Content Affinity Composition Index
Central Pennsylvania Cluster 2.95% 4.02x
Philadelphia Cluster 2.11% 3.79x
New Jersey News Cluster 3.59% 3.08x
Kentucky News 1.69% 2.29x
Chicago Cluster 2.11% 2.14x
New Parents 1.48% 2.09x
Routers, Switches & Networking 1.05% 1.97x
Boating & Yachts 1.37% 1.97x
Women Shoppers 1.16% 1.90x
Psychics & Horoscopes 1.16% 1.72x
Composition Percentage: The overlap percentage between the TruGreen audience and the Content Affinity attribute.
Index: A comparison of the TruGreen audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The TruGreen audience resonates most for the following age bracket and gender.
Age
65 and Over
Gender
Female