Explore the TruGreen Audience
Below you'll find more information about the TruGreen audience, broken down in different categories based on their digital and physical behaviors. These are 29.9 thousand unique devices whose actions qualify for the TruGreen audience.
INTERESTS
The TruGreen audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the TruGreen audience is Executive Travelers.
| Interest | Composition | Index |
| Executive Travelers | 0.19% | 2.83x |
| Food Safety QA Professionals | 3.94% | 2.24x |
| Countdown to the Beach Travelers | 3.89% | 2.09x |
| Michigan Wolverines Fans | 3.55% | 1.98x |
| Crypto Market Investors | 3.75% | 1.98x |
| Gonzaga Bulldogs Fans | 3.35% | 1.96x |
| Poker Card Game Hobbyists | 3.75% | 1.95x |
| Supply Chain Professionals | 3.55% | 1.93x |
| Readers of Telugu Content | 3.35% | 1.90x |
| Mens Shaving Products Shoppers | 3.16% | 1.85x |
Composition Percentage:
The overlap percentage between the TruGreen audience and the Interest attribute.
Index: A comparison of the TruGreen audience to the internet population.
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APPAREL RETAILERS
The TruGreen audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the TruGreen audience is Dressbarn.
| Location | Composition | Index |
| Dressbarn | 3.94% | 4.19x |
| Talbots | 3.01% | 3.79x |
| Express Outlets | 0.77% | 3.70x |
| Gymboree | 3.72% | 3.69x |
| LL Bean | 0.44% | 3.67x |
| Carhartt | 1.39% | 3.67x |
| Lane Bryant | 3.49% | 3.67x |
| Charlotte Russe | 3.36% | 3.66x |
| Mens Wearhouse | 6.20% | 3.64x |
| Buckle | 4.07% | 3.59x |
Composition Percentage:
The overlap percentage between the TruGreen audience and the Location attribute.
Index: A comparison of the TruGreen audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the TruGreen audience is Caribbean Vacation.
| Content Affinity | Composition | Index |
| Caribbean Vacation | 0.79% | 4.92x |
| Assorted Topics (This Audience Are Interested In Abbreviations, Domain Analysis, Driving Routes, Email Marketing) | 0.59% | 4.42x |
| Auto Tires & Parts Repair Researchers | 0.39% | 3.91x |
| Party Suppliers | 1.38% | 3.75x |
| French Education | 0.11% | 3.73x |
| US Soccer | 0.39% | 3.55x |
| Food Cluster | 0.39% | 3.53x |
| Electrical Engineering | 0.39% | 3.43x |
| Horse Racing | 0.39% | 3.41x |
| Construction Apparel | 0.28% | 3.39x |
Composition Percentage:
The overlap percentage between the TruGreen audience and the Content Affinity attribute.
Index: A comparison of the TruGreen audience to the internet population.
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DEMOGRAPHICS
The TruGreen audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Female
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