Dstillery Audiences

TRUGREEN

Audience Size: 79.9 Thousand Devices

Explore the TruGreen Audience

Below you'll find more information about the TruGreen audience, broken down in different categories based on their digital and physical behaviors. These are 79.9 thousand unique devices whose actions qualify for the TruGreen audience.

Dstillery Crafted Audiences

INTERESTS

The TruGreen audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the TruGreen audience is Canoeing and Kayaking Enthusiasts.

Interest Composition Index
Canoeing and Kayaking Enthusiasts 8.07% 5.30x
New England Patriots Fans 4.38% 3.13x
Executive Travelers 0.19% 2.83x
Drive-In Theater Enthusiasts 3.69% 2.82x
Snow Removal Researchers 3.34% 2.64x
Easter Decorations and Candy Shoppers 3.46% 2.34x
Christmas Celebration Researchers 4.27% 2.33x
Home Heating and Cooling Researchers 3.11% 2.28x
Knitting Enthusiasts 2.42% 2.12x
Countdown to the Beach Travelers 3.89% 2.09x
Composition Percentage: The overlap percentage between the TruGreen audience and the Interest attribute.
Index: A comparison of the TruGreen audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The TruGreen audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the TruGreen audience is LL Bean.

Location Composition Index
LL Bean 0.46% 5.30x
Carhartt 6.02% 4.46x
Eddie Bauer 1.40% 4.43x
Brooks Brothers 2.58% 4.42x
Lane Bryant 3.59% 4.17x
Aeropostale 2.28% 3.91x
Dressbarn 2.95% 3.88x
Mens Wearhouse 6.25% 3.86x
Gymboree 2.11% 3.85x
Jos A. Bank Clothiers 3.50% 3.80x
Composition Percentage: The overlap percentage between the TruGreen audience and the Location attribute.
Index: A comparison of the TruGreen audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the TruGreen audience is Canadian Construction & Renovation Research Cluster.

Content Affinity Composition Index
Canadian Construction & Renovation Research Cluster 0.13% 54.13x
Local & Travel England - North Midlands 0.12% 44.25x
Decoration & Fabric 0.08% 36.95x
Handyman Tools 0.04% 26.63x
Assorted Topics (Self Improvement, Easy Money, Digital Currency) 0.09% 26.39x
Maine Cluster 9.92% 26.27x
Active Lifestyle Enthusiasts 0.26% 26.00x
Assorted Topics (Insurance, Travel, Viral Media) 0.10% 22.74x
Assorted Topics (Malta Travel, New Zeeland Online Shopping, Academic Sales) 0.10% 19.87x
Flags & Trump 0.09% 16.14x
Composition Percentage: The overlap percentage between the TruGreen audience and the Content Affinity attribute.
Index: A comparison of the TruGreen audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The TruGreen audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Female