Dstillery Audiences

TRUGREEN

Audience Size: 52.5 Thousand Devices

Explore the TruGreen Audience

Below you'll find more information about the TruGreen audience, broken down in different categories based on their digital and physical behaviors. These are 52.5 thousand unique devices whose actions qualify for the TruGreen audience.

Dstillery Crafted Audiences

INTERESTS

The TruGreen audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the TruGreen audience is New England Patriots Fans.

Interest Composition Index
New England Patriots Fans 5.65% 2.80x
Canoeing and Kayaking Enthusiasts 5.18% 2.73x
Model Aircraft and Rocket Hobbyists 4.94% 2.60x
Quads and ATV Enthusiasts 4.94% 2.38x
Muscle Car Shoppers 4.94% 2.31x
Pontoon Boat Researchers 4.24% 2.23x
Hunters 4.71% 2.23x
Competitive Car Brand Shoppers 4.24% 2.18x
Model Building Hobbyists 4.24% 2.18x
Key West Florida Trip Planners 5.41% 2.13x
Composition Percentage: The overlap percentage between the TruGreen audience and the Interest attribute.
Index: A comparison of the TruGreen audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The TruGreen audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the TruGreen audience is LL Bean.

Location Composition Index
LL Bean 0.61% 4.79x
Talbots 3.24% 4.35x
Express Outlets 0.91% 4.31x
Buckle 4.89% 4.08x
Eddie Bauer 2.13% 4.01x
Dressbarn 3.39% 3.97x
Gymboree 4.09% 3.72x
Jos A. Bank Clothiers 3.54% 3.68x
Carhartt 16.25% 3.64x
Mens Wearhouse 5.73% 3.52x
Composition Percentage: The overlap percentage between the TruGreen audience and the Location attribute.
Index: A comparison of the TruGreen audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the TruGreen audience is Maine Cluster.

Content Affinity Composition Index
Maine Cluster 5.65% 12.89x
New Hampshire News 1.41% 4.30x
Assorted Topics (Car News, Animals, Viral Media) 0.47% 3.89x
Watches Retail 0.47% 3.79x
Beer, Wine & Alcohol 0.71% 3.79x
French Education 0.11% 3.73x
Mobile Phone Networks 0.47% 3.59x
Assorted Topics (Photography Resources, Stock Photos, Motorcycles) 0.47% 3.51x
Assorted Topics (This Audience Are Interested In Abbreviations, Domain Analysis, Driving Routes, Email Marketing) 0.47% 3.38x
Assorted Topics (Horoscopes, Online Arcade Games, Quizzes) 1.18% 3.37x
Composition Percentage: The overlap percentage between the TruGreen audience and the Content Affinity attribute.
Index: A comparison of the TruGreen audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The TruGreen audience resonates most for the following age bracket and gender.
Age
65+
Gender
Male