Dstillery Audiences

TRUSTMARK BANK

Audience Size: 78.6 Thousand Devices

Explore the Trustmark Bank Audience

Below you'll find more information about the Trustmark Bank audience, broken down in different categories based on their digital and physical behaviors. These are 78.6 thousand unique devices whose actions qualify for the Trustmark Bank audience.

Dstillery Crafted Audiences

INTERESTS

The Trustmark Bank audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Trustmark Bank audience is Southeastern Voters.

Interest Composition Index
Southeastern Voters 12.52% 4.98x
Restaurant Supply Shoppers 0.30% 3.66x
Alabama Trip Planners 11.51% 3.55x
Nashville Trip Planners 3.63% 2.98x
Smoky Mountains Trip Planners 4.01% 2.78x
SEC Fans 4.38% 2.56x
New Orleans Activities Researchers 1.88% 2.50x
New Orleans Trip Planners 3.00% 2.39x
Louisiana Activities Researchers 1.50% 2.39x
Men's Shoe Shoppers 2.14% 2.37x
Composition Percentage: The overlap percentage between the Trustmark Bank audience and the Interest attribute.
Index: A comparison of the Trustmark Bank audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Trustmark Bank audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Trustmark Bank audience is Belk.

Location Composition Index
Belk 1.15% 7.37x
Columbia 0.23% 3.25x
Express Outlets 0.25% 3.14x
The Childrens Place 1.58% 2.73x
Tommy Bahama 0.33% 2.68x
Jos A. Bank Clothiers 0.83% 2.37x
LOFT 0.99% 2.30x
Carhartt 7.67% 2.30x
Mens Wearhouse 1.19% 1.99x
Buckle 1.06% 1.93x
Composition Percentage: The overlap percentage between the Trustmark Bank audience and the Location attribute.
Index: A comparison of the Trustmark Bank audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Trustmark Bank audience is Mississippi News.

Content Affinity Composition Index
Mississippi News 10.89% 27.79x
Memphis News 1.63% 12.03x
East Texas Cluster 0.76% 4.84x
College Planning 0.34% 4.80x
Assorted Topics (Insurance, Cellphone, Healthy Living, Restaurant Menus, User Reviews) 0.38% 4.45x
Bulgaria Cluster 0.05% 4.02x
Alabama News 8.76% 3.83x
Woodwork 0.25% 3.73x
Sports - Skiing, Snowboarding 0.04% 3.67x
Central California Cluster 0.25% 3.66x
Composition Percentage: The overlap percentage between the Trustmark Bank audience and the Content Affinity attribute.
Index: A comparison of the Trustmark Bank audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Trustmark Bank audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male