Dstillery Audiences

TRUSTMARK BANK

Audience Size: 165.5 Thousand Devices

Explore the Trustmark Bank Audience

Below you'll find more information about the Trustmark Bank audience, broken down in different categories based on their digital and physical behaviors. These are 165.5 thousand unique devices whose actions qualify for the Trustmark Bank audience.

Dstillery Crafted Audiences

INTERESTS

The Trustmark Bank audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Trustmark Bank audience is Southeastern Voters.

Interest Composition Index
Southeastern Voters 16.48% 6.14x
Alabama Trip Planners 17.35% 4.00x
Florida Gulf Coast Travel Researchers 11.27% 3.57x
Jam Band Festival Fans 7.46% 3.51x
Auburn Tigers Fans 7.98% 3.37x
SEC Fans 7.11% 3.23x
Memphis Grizzlies Fans 4.86% 2.53x
New Orleans Activities Researchers 3.30% 2.47x
New Orleans Pelicans Fans 4.77% 2.42x
New Orleans Trip Planners 4.68% 2.42x
Composition Percentage: The overlap percentage between the Trustmark Bank audience and the Interest attribute.
Index: A comparison of the Trustmark Bank audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Trustmark Bank audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Trustmark Bank audience is Belk.

Location Composition Index
Belk 3.48% 5.21x
Jos A. Bank Clothiers 4.02% 2.45x
LOFT 4.36% 2.30x
The Childrens Place 6.83% 2.28x
Tommy Bahama 0.78% 2.21x
Free People 1.16% 2.19x
Columbia 0.50% 2.08x
Express Outlets 0.76% 2.02x
Carhartt 30.42% 1.83x
Mens Wearhouse 5.38% 1.80x
Composition Percentage: The overlap percentage between the Trustmark Bank audience and the Location attribute.
Index: A comparison of the Trustmark Bank audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Trustmark Bank audience is Mississippi News.

Content Affinity Composition Index
Mississippi News 13.96% 19.55x
Memphis News 2.17% 17.86x
Alabama News 14.22% 4.57x
Bulgaria Cluster 0.05% 4.02x
Studio & Franchise Video Game Players 0.52% 3.87x
International Travel 0.17% 3.82x
Personal Finance Researchers 0.17% 3.74x
Sports - Skiing, Snowboarding 0.04% 3.67x
Dial-Up Internet 0.35% 3.49x
Smart Travel 0.17% 3.49x
Composition Percentage: The overlap percentage between the Trustmark Bank audience and the Content Affinity attribute.
Index: A comparison of the Trustmark Bank audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Trustmark Bank audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Female