Dstillery Audiences

TRUSTMARK BANK

Audience Size: 205.1 Thousand Devices

Explore the Trustmark Bank Audience

Below you'll find more information about the Trustmark Bank audience, broken down in different categories based on their digital and physical behaviors. These are 205.1 thousand unique devices whose actions qualify for the Trustmark Bank audience.

Dstillery Crafted Audiences

INTERESTS

The Trustmark Bank audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Trustmark Bank audience is Southeastern Voters.

Interest Composition Index
Southeastern Voters 7.95% 8.26x
SEC Fans 3.57% 3.86x
Alabama Trip Planners 11.46% 3.85x
Louisiana Trip Planners 3.83% 3.67x
Florida Gulf Coast Travel Researchers 4.17% 3.66x
Auburn Tigers Fans 3.20% 3.34x
Memphis Grizzlies Fans 2.66% 3.01x
Family Values Advocates 2.60% 2.96x
Texas Energy Providers 3.23% 2.83x
New Orleans Trip Planners 2.83% 2.81x
Composition Percentage: The overlap percentage between the Trustmark Bank audience and the Interest attribute.
Index: A comparison of the Trustmark Bank audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Trustmark Bank audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Trustmark Bank audience is Belk.

Location Composition Index
Belk 3.50% 15.59x
Jos A. Bank Clothiers 2.82% 5.64x
Lane Bryant 3.35% 5.40x
Carhartt 12.70% 4.72x
Journeys 2.01% 4.62x
Old Navy 3.66% 4.51x
Kate Spade 0.98% 4.45x
Express Outlets 0.21% 3.88x
The Childrens Place 2.73% 3.68x
Charlotte Russe 0.95% 3.58x
Composition Percentage: The overlap percentage between the Trustmark Bank audience and the Location attribute.
Index: A comparison of the Trustmark Bank audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Trustmark Bank audience is Mississippi News.

Content Affinity Composition Index
Mississippi News 9.49% 41.40x
Memphis News 1.69% 27.17x
Alabama News 6.40% 7.05x
New Orleans Cluster 3.97% 4.32x
Christian Youth 0.17% 3.93x
Cheerleading 0.26% 3.56x
Tennessee News 1.83% 2.84x
Mail Order Food 0.31% 2.84x
College Greek Life 0.17% 2.81x
Texas Media 2.23% 2.79x
Composition Percentage: The overlap percentage between the Trustmark Bank audience and the Content Affinity attribute.
Index: A comparison of the Trustmark Bank audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Trustmark Bank audience resonates most for the following age bracket and gender.
Age
55-64
Gender
Female