Dstillery Audiences

TRUSTMARK BANK

Audience Size: 49.7 Thousand Devices

Explore the Trustmark Bank Audience

Below you'll find more information about the Trustmark Bank audience, broken down in different categories based on their digital and physical behaviors. These are 49.7 thousand unique devices whose actions qualify for the Trustmark Bank audience.

Dstillery Crafted Audiences

INTERESTS

The Trustmark Bank audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Trustmark Bank audience is Southeastern Voters.

Interest Composition Index
Southeastern Voters 19.87% 7.79x
Florida Gulf Coast Travel Researchers 15.23% 4.85x
Auburn Tigers Fans 9.93% 3.97x
Alabama Trip Planners 13.58% 3.94x
SEC Fans 9.27% 3.90x
New Orleans Trip Planners 7.62% 3.56x
Louisiana Trip Planners 9.27% 3.46x
Jam Band Festival Fans 8.28% 3.42x
Smoky Mountains Trip Planners 7.62% 3.05x
Jazz Festival Enthusiasts 5.63% 2.88x
Composition Percentage: The overlap percentage between the Trustmark Bank audience and the Interest attribute.
Index: A comparison of the Trustmark Bank audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Trustmark Bank audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Trustmark Bank audience is Belk.

Location Composition Index
Belk 1.41% 7.15x
Tommy Bahama 0.60% 5.03x
The Childrens Place 3.86% 4.56x
Jos A. Bank Clothiers 2.09% 4.29x
Michael Kors 0.99% 3.50x
Chicos 2.19% 3.45x
Columbia 0.26% 3.35x
Forever 21 1.03% 3.24x
Victoria's Secret 2.44% 2.96x
Old Navy 3.20% 2.92x
Composition Percentage: The overlap percentage between the Trustmark Bank audience and the Location attribute.
Index: A comparison of the Trustmark Bank audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Trustmark Bank audience is Mississippi News.

Content Affinity Composition Index
Mississippi News 17.88% 18.28x
Alabama News 20.86% 5.12x
Private Aviation 0.98% 4.49x
New Orleans Cluster 11.26% 4.19x
Bulgaria Cluster 0.05% 4.02x
Pharmacy 0.65% 3.94x
Sports - Skiing, Snowboarding 0.04% 3.67x
Pet Forums 0.66% 3.59x
East Texas Cluster 1.66% 3.55x
Home Remodeling 0.54% 3.49x
Composition Percentage: The overlap percentage between the Trustmark Bank audience and the Content Affinity attribute.
Index: A comparison of the Trustmark Bank audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Trustmark Bank audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female