Explore the UHaul Audience
Below you'll find more information about the UHaul audience, broken down in different categories based on their digital and physical behaviors. These are 1.9 million unique devices whose actions qualify for the UHaul audience.
INTERESTS
The UHaul audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the UHaul audience is Hip Hop Fans.
| Interest | Composition | Index |
| Hip Hop Fans | 3.77% | 1.53x |
| Colombia Trip Planners | 2.87% | 1.42x |
| Houston Trip Planners | 3.36% | 1.39x |
| Readers of Hispanic Content | 2.62% | 1.36x |
| Readers of Panamanian Content | 2.62% | 1.35x |
| Readers of Honduran Content | 2.56% | 1.35x |
| Readers of South American Content | 2.67% | 1.34x |
| Readers of Mexican Content | 2.72% | 1.34x |
| Readers of Jamaican Content | 2.49% | 1.32x |
| Boxing Fans | 2.39% | 1.32x |
Composition Percentage:
The overlap percentage between the UHaul audience and the Interest attribute.
Index: A comparison of the UHaul audience to the internet population.
Curious about what else the UHaul audience is interested in?
Sign Up
APPAREL RETAILERS
The UHaul audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the UHaul audience is Topshop.
| Location | Composition | Index |
| Topshop | 0.49% | 5.54x |
| Joe's Jeans | 0.27% | 5.02x |
| Lorna Jane | 0.47% | 5.01x |
| Levi Strauss | 1.42% | 4.82x |
| Mens Wearhouse | 8.08% | 4.66x |
| Abercrombie & Fitch | 2.43% | 4.64x |
| REI | 1.47% | 4.64x |
| Charlotte Russe | 4.25% | 4.62x |
| Columbia | 1.31% | 4.59x |
| Express Outlets | 0.97% | 4.54x |
Composition Percentage:
The overlap percentage between the UHaul audience and the Location attribute.
Index: A comparison of the UHaul audience to the internet population.
Want to find more of the UHaul audience in the real world?
Sign Up
CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the UHaul audience is As Seen On TV Products.
| Content Affinity | Composition | Index |
| As Seen On TV Products | 0.01% | 3.86x |
| Teaching Abroad | 0.03% | 3.76x |
| Assorted Topics (Discount Stores, Sporting Goods, Viral Media) | 0.03% | 3.30x |
| Franco-African Cluster | 0.03% | 2.92x |
| Concert Posters | 0.06% | 2.74x |
| Brazil & Portugal News | 0.14% | 2.57x |
| Rural Living | 0.01% | 2.51x |
| Greece Cluster | 0.03% | 2.39x |
| Scuba Diving | 0.03% | 2.16x |
| Franchising | 0.03% | 2.13x |
Composition Percentage:
The overlap percentage between the UHaul audience and the Content Affinity attribute.
Index: A comparison of the UHaul audience to the internet population.
Want to see more of the Content Affinities the UHaul audience visits?
Sign Up
DEMOGRAPHICS
The UHaul audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female
Interested in seeing other characteristics of the UHaul audience?
Sign Up