Dstillery Audiences

UHAUL

Audience Size: 1.1 Million Devices

Explore the UHaul Audience

Below you'll find more information about the UHaul audience, broken down in different categories based on their digital and physical behaviors. These are 1.1 million unique devices whose actions qualify for the UHaul audience.

Dstillery Crafted Audiences

INTERESTS

The UHaul audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the UHaul audience is Oregon Trip Planners.

Interest Composition Index
Oregon Trip Planners 3.81% 2.02x
Oregon County and Local Fair Visitors 4.02% 1.81x
North West State Fair Visitors 3.69% 1.71x
Seattle Seahawks Fans 3.31% 1.66x
AT&T Wireless Customers 0.06% 1.58x
Western Canada Skiers and Snowboarders 1.67% 1.53x
Hip Hop Fans 3.31% 1.53x
Austin Trip Planners 3.11% 1.53x
Vegans 2.20% 1.51x
Houston Astros Fans 2.87% 1.50x
Composition Percentage: The overlap percentage between the UHaul audience and the Interest attribute.
Index: A comparison of the UHaul audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The UHaul audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the UHaul audience is Joe's Jeans.

Location Composition Index
Joe's Jeans 0.20% 6.78x
Lorna Jane 0.42% 6.05x
Abercrombie & Fitch 0.55% 5.86x
Charlotte Russe 1.60% 5.49x
REI 1.35% 5.32x
Lane Bryant 4.45% 5.18x
Mens Wearhouse 7.87% 5.10x
Forever 21 4.44% 5.10x
Topshop 0.26% 5.08x
Free People 2.06% 5.04x
Composition Percentage: The overlap percentage between the UHaul audience and the Location attribute.
Index: A comparison of the UHaul audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the UHaul audience is Beach & Intimate Wear.

Content Affinity Composition Index
Beach & Intimate Wear 0.09% 4.46x
Hipster Clothing 0.06% 3.98x
As Seen On TV Products 0.01% 3.86x
Assorted Topics (Car Rental, Travel, Fashion, Blogs) 0.03% 3.09x
Costumes 0.06% 3.00x
Beauty & Cosmetics 0.23% 2.96x
Assorted Topics (Clothing, Asian Food, Japanese Goods, Leggings) 0.09% 2.91x
Home Remodeling 0.21% 2.83x
Flower Shopping 0.06% 2.80x
Arts & Crafts 0.06% 2.78x
Composition Percentage: The overlap percentage between the UHaul audience and the Content Affinity attribute.
Index: A comparison of the UHaul audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The UHaul audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female