Dstillery Audiences

UHAUL

Audience Size: 1.1 Million Devices

Explore the UHaul Audience

Below you'll find more information about the UHaul audience, broken down in different categories based on their digital and physical behaviors. These are 1.1 million unique devices whose actions qualify for the UHaul audience.

Dstillery Crafted Audiences

INTERESTS

The UHaul audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the UHaul audience is Hip Hop Fans.

Interest Composition Index
Hip Hop Fans 2.02% 1.51x
Readers of African American Content 1.37% 1.38x
Readers of Dominican Republic Content 1.98% 1.32x
Readers of El Salvadoran Content 1.82% 1.32x
Readers of Honduran Content 3.92% 1.30x
Automotive Auctions Enthusiasts 1.64% 1.29x
Houston Trip Planners 1.73% 1.29x
Reggaeton Fans 2.21% 1.28x
Readers of Mexican Content 1.88% 1.27x
Readers of Caribbean Content 1.92% 1.27x
Composition Percentage: The overlap percentage between the UHaul audience and the Interest attribute.
Index: A comparison of the UHaul audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The UHaul audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the UHaul audience is Everlane.

Location Composition Index
Everlane 0.06% 7.03x
Hollister 1.17% 6.66x
Lorna Jane 0.39% 6.60x
Express 1.67% 6.35x
Michael Kors 1.23% 6.22x
Abercrombie & Fitch 1.90% 6.18x
Charlotte Russe 1.25% 6.09x
Calvin Klein 0.59% 6.05x
Journeys 1.77% 6.01x
Saint Laurent Paris 0.51% 5.99x
Composition Percentage: The overlap percentage between the UHaul audience and the Location attribute.
Index: A comparison of the UHaul audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the UHaul audience is Italy Cluster.

Content Affinity Composition Index
Italy Cluster 0.02% 2.78x
Active Lifestyle Enthusiasts 0.01% 2.47x
Seventh-day Adventist Church 0.02% 2.19x
Electronic Document Assembly 0.04% 1.97x
Franchising 0.03% 1.96x
Assorted Topics #11274 (Software Integration, Scrabble, Word Games, Pbs) 0.01% 1.90x
London Tourism & Events 0.03% 1.85x
Assorted Topics #11298 (Email Hosting, Bitcoin, Online Texting, Online Calling) 0.01% 1.84x
Online Learning 0.02% 1.83x
Niche Dating Websites 0.27% 1.79x
Composition Percentage: The overlap percentage between the UHaul audience and the Content Affinity attribute.
Index: A comparison of the UHaul audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The UHaul audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male