Dstillery Audiences

UHAUL

Audience Size: 1.7 Million Devices

Explore the UHaul Audience

Below you'll find more information about the UHaul audience, broken down in different categories based on their digital and physical behaviors. These are 1.7 million unique devices whose actions qualify for the UHaul audience.

Dstillery Crafted Audiences

INTERESTS

The UHaul audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the UHaul audience is North West State Fair Visitors.

Interest Composition Index
North West State Fair Visitors 3.62% 1.46x
Hip Hop Fans 3.26% 1.42x
Readers of Honduran Content 2.51% 1.37x
Seattle Seahawks Fans 3.14% 1.34x
Readers of Puerto Rican Content 2.93% 1.34x
Readers of Mexican Content 2.74% 1.33x
Summer Festivals and Fairs Visitors 3.02% 1.31x
Readers of Guatemalan Content 2.52% 1.30x
Readers of El Salvadoran Content 2.63% 1.30x
Washington Skiers and Snowboarders 3.29% 1.30x
Composition Percentage: The overlap percentage between the UHaul audience and the Interest attribute.
Index: A comparison of the UHaul audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The UHaul audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the UHaul audience is Joe's Jeans.

Location Composition Index
Joe's Jeans 0.28% 5.92x
Topshop 0.46% 5.72x
Lorna Jane 0.57% 5.42x
Levi Strauss 0.95% 5.35x
Abercrombie & Fitch 1.67% 5.19x
Charlotte Russe 3.37% 5.19x
REI 1.57% 5.13x
Mens Wearhouse 8.60% 5.06x
Lane Bryant 4.92% 4.92x
Free People 2.28% 4.89x
Composition Percentage: The overlap percentage between the UHaul audience and the Location attribute.
Index: A comparison of the UHaul audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the UHaul audience is As Seen On TV Products.

Content Affinity Composition Index
As Seen On TV Products 0.01% 3.86x
French Education 0.02% 3.85x
Local & Travel England - Northern England 0.03% 3.50x
Active Lifestyle Enthusiasts 0.02% 3.44x
Teaching Abroad 0.02% 3.14x
Instagram Management 0.03% 3.09x
Bird Watching 0.13% 2.93x
Assorted Topics (Discount Stores, Sporting Goods, Viral Media) 0.02% 2.90x
Texas Off-Roading 0.02% 2.82x
Cars, Travel & Food 0.02% 2.79x
Composition Percentage: The overlap percentage between the UHaul audience and the Content Affinity attribute.
Index: A comparison of the UHaul audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The UHaul audience resonates most for the following age bracket and gender.
Age
55-64
Gender
Male