Explore the UHaul Audience
Below you'll find more information about the UHaul audience, broken down in different categories based on their digital and physical behaviors. These are 648.2 thousand unique devices whose actions qualify for the UHaul audience.
INTERESTS
The UHaul audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the UHaul audience is Hip Hop Fans.
| Interest | Composition | Index |
| Hip Hop Fans | 2.07% | 1.47x |
| Readers of African American Content | 1.43% | 1.44x |
| Readers of Dominican Republic Content | 2.04% | 1.29x |
| Readers of Colombian Content | 1.95% | 1.29x |
| Readers of Caribbean Content | 1.93% | 1.28x |
| Readers of Guatemalan Content | 1.90% | 1.27x |
| Reggaeton Fans | 2.18% | 1.27x |
| Readers of Jamaican Content | 1.36% | 1.26x |
| Readers of El Salvadoran Content | 1.74% | 1.25x |
| Readers of Honduran Content | 3.90% | 1.25x |
Composition Percentage:
The overlap percentage between the UHaul audience and the Interest attribute.
Index: A comparison of the UHaul audience to the internet population.
Curious about what else the UHaul audience is interested in?
Sign Up
APPAREL RETAILERS
The UHaul audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the UHaul audience is Michael Kors.
| Location | Composition | Index |
| Michael Kors | 0.32% | 5.27x |
| Free People | 0.15% | 4.89x |
| Club Monaco | 0.35% | 4.36x |
| Brooks Brothers | 1.54% | 4.29x |
| Calvin Klein | 0.07% | 4.23x |
| Banana Republic | 1.56% | 4.07x |
| Ann Taylor | 0.06% | 4.05x |
| Gymboree | 0.96% | 4.01x |
| Lululemon | 0.32% | 3.96x |
| Journeys | 0.11% | 3.95x |
Composition Percentage:
The overlap percentage between the UHaul audience and the Location attribute.
Index: A comparison of the UHaul audience to the internet population.
Want to find more of the UHaul audience in the real world?
Sign Up
CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the UHaul audience is North Dakota Cluster.
| Content Affinity | Composition | Index |
| North Dakota Cluster | 0.45% | 1.91x |
| Apartment Hunting | 0.28% | 1.72x |
| Pre-Built Home Researchers | 0.31% | 1.71x |
| Austin Cluster | 0.57% | 1.67x |
| LGBTQ Advocacy | 0.69% | 1.59x |
| Cars, Travel & Food | 0.07% | 1.59x |
| Ohio Universities | 0.36% | 1.56x |
| Spanish Health & Wellness | 0.38% | 1.55x |
| Memphis News | 0.11% | 1.53x |
| Los Angeles Cluster | 0.06% | 1.53x |
Composition Percentage:
The overlap percentage between the UHaul audience and the Content Affinity attribute.
Index: A comparison of the UHaul audience to the internet population.
Want to see more of the Content Affinities the UHaul audience visits?
Sign Up
DEMOGRAPHICS
The UHaul audience resonates most for the following age and income brackets.
Age
Income
$25,000-$49,999
Interested in seeing other demographic characteristics of the UHaul audience?
Sign Up