Dstillery Audiences

US BANK

Audience Size: 985.9 Thousand Devices

Explore the US Bank Audience

Below you'll find more information about the US Bank audience, broken down in different categories based on their digital and physical behaviors. These are 985.9 thousand unique devices whose actions qualify for the US Bank audience.

Dstillery Crafted Audiences

INTERESTS

The US Bank audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the US Bank audience is Oregon Trip Planners.

Interest Composition Index
Oregon Trip Planners 5.41% 2.93x
Oregon Ducks Fans 3.80% 2.47x
Montana and Idaho Trip Planners 4.59% 2.42x
Oregon County and Local Fair Visitors 6.52% 2.30x
Food Bank Researchers 1.93% 2.17x
Washington Skiers and Snowboarders 3.76% 2.13x
North West State Fair Visitors 5.54% 2.07x
Seattle Seahawks Fans 5.08% 1.99x
Denver Trip Planners 4.46% 1.95x
South West State Fair Visitors 5.57% 1.95x
Composition Percentage: The overlap percentage between the US Bank audience and the Interest attribute.
Index: A comparison of the US Bank audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The US Bank audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the US Bank audience is Lorna Jane.

Location Composition Index
Lorna Jane 0.17% 8.11x
Patagonia 0.45% 7.41x
The North Face 0.66% 6.28x
Joe's Jeans 0.03% 6.09x
REI 1.03% 6.04x
Eddie Bauer 1.57% 5.53x
Levi Strauss 0.02% 5.44x
Lululemon 1.34% 5.01x
Columbia 0.43% 4.99x
Free People 0.71% 4.79x
Composition Percentage: The overlap percentage between the US Bank audience and the Location attribute.
Index: A comparison of the US Bank audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the US Bank audience is Homeschooling.

Content Affinity Composition Index
Homeschooling 0.05% 6.20x
Concert Posters 0.03% 5.58x
Winnipeg Canada News 0.02% 3.87x
Colorado Snow 0.23% 3.82x
Idaho Cluster 1.64% 3.38x
Christian Music 0.04% 3.34x
Bridal Fashion 0.08% 3.31x
Assorted Topics (Apartment Rentals, Christian Dating, Ticket Sales) 0.03% 3.23x
Illinois Education 0.04% 3.23x
Pac 12 Sports 0.06% 3.16x
Composition Percentage: The overlap percentage between the US Bank audience and the Content Affinity attribute.
Index: A comparison of the US Bank audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The US Bank audience resonates most for the following age bracket and gender.
Age
55-64
Gender
Male