Dstillery Audiences

U.S. MALLS

Audience Size: 1.7 Million Devices

Explore the U.S. Malls Audience

Below you'll find more information about the U.S. Malls audience, broken down in different categories based on their digital and physical behaviors. These are 1.7 million unique devices whose actions qualify for the U.S. Malls audience.

Dstillery Crafted Audiences

INTERESTS

The U.S. Malls audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the U.S. Malls audience is Miami Trip Planners.

Interest Composition Index
Miami Trip Planners 3.09% 1.51x
Houston Trip Planners 3.72% 1.41x
Indian Food Enthusiasts 1.78% 1.40x
Caribbean Trip Planners 2.58% 1.39x
United Arab Emirates Trip Planners 2.08% 1.39x
Fort Lauderdale Trip Planners 3.27% 1.38x
Los Angeles Trip Planners 2.47% 1.36x
Costco Deal Blog Readers 2.08% 1.36x
Lawyers 1.89% 1.36x
Restaurant Menu Researchers 2.14% 1.36x
Composition Percentage: The overlap percentage between the U.S. Malls audience and the Interest attribute.
Index: A comparison of the U.S. Malls audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The U.S. Malls audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the U.S. Malls audience is Levi Strauss.

Location Composition Index
Levi Strauss 0.02% 6.39x
Charlotte Russe 0.52% 6.26x
Abercrombie & Fitch 0.27% 5.70x
Saint Laurent Paris 0.14% 5.39x
Coach 2.44% 5.39x
Michael Kors 2.86% 5.36x
Hugo Boss 1.13% 5.35x
Club Monaco 0.28% 5.35x
Joe's Jeans 0.04% 5.28x
Tommy Bahama 0.79% 5.26x
Composition Percentage: The overlap percentage between the U.S. Malls audience and the Location attribute.
Index: A comparison of the U.S. Malls audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the U.S. Malls audience is London Tourism & Events.

Content Affinity Composition Index
London Tourism & Events 0.02% 3.93x
Lighting & Power 0.04% 3.58x
Bird Watching 0.03% 3.31x
Vancouver British Columbia Research Cluster 0.04% 3.28x
Cuba & Mexico Media 0.03% 3.15x
Men's Dress Shirt Shopping 0.02% 3.15x
Networking Marketing 0.02% 3.15x
Philanthropy - Nonprofits 0.02% 3.15x
Perfume, Makeup & Cosmetics 0.03% 3.00x
Malaya 0.02% 2.95x
Composition Percentage: The overlap percentage between the U.S. Malls audience and the Content Affinity attribute.
Index: A comparison of the U.S. Malls audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The U.S. Malls audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male