Dstillery Audiences

UNION BANK

Audience Size: 159 Thousand Devices

Explore the Union Bank Audience

Below you'll find more information about the Union Bank audience, broken down in different categories based on their digital and physical behaviors. These are 159 thousand unique devices whose actions qualify for the Union Bank audience.

Dstillery Crafted Audiences

INTERESTS

The Union Bank audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Union Bank audience is Washington Skiers and Snowboarders.

Interest Composition Index
Washington Skiers and Snowboarders 11.44% 6.80x
North West State Fair Visitors 15.13% 6.44x
Seattle Trip Planners 14.02% 6.32x
Western Canada Skiers and Snowboarders 7.01% 5.73x
Washington County and Local Fair Visitors 10.70% 4.65x
Seattle Seahawks Fans 8.49% 4.27x
Summer Festivals and Fairs Visitors 8.86% 4.19x
Social Distancing Content Readers 1.85% 3.90x
Oregon Trip Planners 6.27% 3.85x
Lunar New Year Researchers 1.85% 3.49x
Composition Percentage: The overlap percentage between the Union Bank audience and the Interest attribute.
Index: A comparison of the Union Bank audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Union Bank audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Union Bank audience is Topshop.

Location Composition Index
Topshop 1.02% 30.38x
Lorna Jane 4.31% 25.47x
Supreme 0.09% 22.83x
Joe's Jeans 0.52% 13.57x
Uniqlo 2.11% 9.55x
Saint Laurent Paris 0.95% 9.47x
Intermix 0.71% 8.02x
Patagonia 1.46% 7.58x
Free People 5.20% 7.54x
Zara 2.94% 7.29x
Composition Percentage: The overlap percentage between the Union Bank audience and the Location attribute.
Index: A comparison of the Union Bank audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Union Bank audience is Pacific Northwest Information Research Cluster.

Content Affinity Composition Index
Pacific Northwest Information Research Cluster 8.86% 11.49x
Holistic Medicine 0.10% 5.15x
Philippines News 0.42% 3.78x
Graphic Design 0.88% 3.56x
Motorcycle Lifestyle Researchers 0.74% 3.40x
Las Vegas Hotels 1.85% 3.31x
Oregon News 3.32% 3.31x
San Diego Cluster 0.74% 3.19x
Canada General Information Seeker Cluster 0.74% 3.12x
Photography 0.74% 3.00x
Composition Percentage: The overlap percentage between the Union Bank audience and the Content Affinity attribute.
Index: A comparison of the Union Bank audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Union Bank audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male