Dstillery Audiences

UNION BANK

Audience Size: 48.9 Thousand Devices

Explore the Union Bank Audience

Below you'll find more information about the Union Bank audience, broken down in different categories based on their digital and physical behaviors. These are 48.9 thousand unique devices whose actions qualify for the Union Bank audience.

Dstillery Crafted Audiences

INTERESTS

The Union Bank audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Union Bank audience is Home Remodelers.

Interest Composition Index
Home Remodelers 1.41% 3.81x
Ocean Activists 1.41% 3.79x
Gift Card Researchers 1.41% 3.76x
Streaming British TV Users 1.41% 3.67x
Work Visa Researchers 3.52% 3.57x
Harvard University Fans 1.31% 3.53x
California Trip Planners 2.11% 3.52x
Mens Business Clothes Shoppers 1.05% 3.33x
Breast Cancer Fund Raisers 1.41% 3.18x
Apple Fans 2.59% 3.15x
Composition Percentage: The overlap percentage between the Union Bank audience and the Interest attribute.
Index: A comparison of the Union Bank audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Union Bank audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Union Bank audience is Lorna Jane.

Location Composition Index
Lorna Jane 1.60% 54.10x
Uniqlo 0.79% 17.35x
Madewell 1.69% 14.78x
Free People 1.21% 13.85x
Zara 1.27% 13.76x
Intermix 0.26% 13.29x
Armani 0.88% 10.99x
American Apparel 1.69% 10.72x
Abercrombie & Fitch 0.88% 10.70x
Hugo Boss 1.12% 10.39x
Composition Percentage: The overlap percentage between the Union Bank audience and the Location attribute.
Index: A comparison of the Union Bank audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Union Bank audience is Los Angeles News.

Content Affinity Composition Index
Los Angeles News 3.52% 5.42x
Holistic Medicine 0.10% 5.15x
Upstate New York Travel Cluster 0.81% 3.87x
Car Shopping 0.87% 3.85x
Theme Park Tourism 1.72% 3.83x
Home Decoration Content Readers 1.88% 3.83x
All-Terrain Vehicles 0.68% 3.72x
Pacific Northwest Information Research Cluster 2.82% 3.64x
Connecticut News 1.72% 3.12x
Mexico Travel 0.04% 2.74x
Composition Percentage: The overlap percentage between the Union Bank audience and the Content Affinity attribute.
Index: A comparison of the Union Bank audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Union Bank audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Female