Dstillery Audiences

UNION BANK

Audience Size: 45.2 Thousand Devices

Explore the Union Bank Audience

Below you'll find more information about the Union Bank audience, broken down in different categories based on their digital and physical behaviors. These are 45.2 thousand unique devices whose actions qualify for the Union Bank audience.

Dstillery Crafted Audiences

INTERESTS

The Union Bank audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Union Bank audience is Chile Trip Planners.

Interest Composition Index
Chile Trip Planners 9.76% 5.39x
Social Distancing Content Readers 4.35% 4.85x
Seattle Seahawks Fans 9.57% 4.43x
North West State Fair Visitors 7.32% 4.25x
Motorcycle Enthusiasts 4.88% 4.00x
Antiquing Enthusiasts 4.88% 3.97x
Meat Smokers Receipe Researchers 4.88% 3.96x
Spa and Pool Owners 4.88% 3.96x
Off the Grid Living Enthusiasts 4.88% 3.95x
Online Shoppers 4.88% 3.93x
Composition Percentage: The overlap percentage between the Union Bank audience and the Interest attribute.
Index: A comparison of the Union Bank audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Union Bank audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Union Bank audience is Lorna Jane.

Location Composition Index
Lorna Jane 2.26% 90.72x
Patagonia 1.61% 25.04x
Saint Laurent Paris 0.54% 23.33x
Calvin Klein 0.36% 20.66x
Free People 3.00% 16.94x
Uniqlo 0.91% 16.73x
American Apparel 2.17% 16.70x
Urban Outfitters 3.78% 16.31x
Intermix 0.41% 15.41x
Club Monaco 0.72% 15.39x
Composition Percentage: The overlap percentage between the Union Bank audience and the Location attribute.
Index: A comparison of the Union Bank audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Union Bank audience is Holistic Medicine.

Content Affinity Composition Index
Holistic Medicine 0.10% 5.15x
San Francisco Bay Area Cluster 2.61% 4.44x
Humor & Entertainment - Comic Culture 5.22% 4.41x
Furniture Shopping 2.26% 4.01x
Car Forums 4.88% 3.89x
Assorted Topics (The Outdoors, Sports, Furniture, Travel) 1.37% 3.73x
Pet Adoption 1.16% 3.47x
Psychics & Horoscopes 1.74% 3.36x
Dubai Travel 1.74% 3.32x
Science & Technology 7.32% 3.24x
Composition Percentage: The overlap percentage between the Union Bank audience and the Content Affinity attribute.
Index: A comparison of the Union Bank audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Union Bank audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Male