Dstillery Audiences

UNION BANK

Audience Size: 663.6 Thousand Devices

Explore the Union Bank Audience

Below you'll find more information about the Union Bank audience, broken down in different categories based on their digital and physical behaviors. These are 663.6 thousand unique devices whose actions qualify for the Union Bank audience.

Dstillery Crafted Audiences

INTERESTS

The Union Bank audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Union Bank audience is Los Angeles Mass Transit Commuters.

Interest Composition Index
Los Angeles Mass Transit Commuters 11.81% 5.05x
California Skiers and Snowboarders 10.46% 5.02x
California Trip Planners 10.31% 4.90x
San Diego Events Researchers 8.90% 4.80x
San Francisco Activities Researchers 8.90% 4.80x
San Diego Trip Planners 10.33% 4.54x
Santa Cruz Trip Planners 9.90% 4.44x
Los Angeles Trip Planners 9.49% 4.29x
Opera Enthusiasts 7.73% 4.11x
San Diego Activities Researchers 8.00% 4.11x
Composition Percentage: The overlap percentage between the Union Bank audience and the Interest attribute.
Index: A comparison of the Union Bank audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Union Bank audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Union Bank audience is Lorna Jane.

Location Composition Index
Lorna Jane 3.14% 32.88x
Joe's Jeans 1.17% 23.87x
Topshop 2.02% 23.31x
Supreme 0.33% 14.08x
Saint Laurent Paris 2.17% 13.31x
Uniqlo 3.80% 11.87x
Zara 5.31% 11.31x
American Apparel 6.77% 11.28x
Free People 4.41% 10.53x
REI 3.17% 10.34x
Composition Percentage: The overlap percentage between the Union Bank audience and the Location attribute.
Index: A comparison of the Union Bank audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Union Bank audience is Southern California Tourism.

Content Affinity Composition Index
Southern California Tourism 1.66% 8.49x
San Diego Cluster 7.61% 8.42x
Southern California Cluster 0.29% 7.96x
Los Angeles Cluster 0.14% 7.36x
California Universities 1.74% 7.21x
London Tourism & Events 0.10% 7.09x
Central California Cluster 2.99% 7.05x
Los Angeles News 11.18% 5.59x
Los Angeles Tourism 3.69% 5.27x
Scotland Travel 0.06% 5.25x
Composition Percentage: The overlap percentage between the Union Bank audience and the Content Affinity attribute.
Index: A comparison of the Union Bank audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Union Bank audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male