Explore the Uniqlo Audience
Below you'll find more information about the Uniqlo audience, broken down in different categories based on their digital and physical behaviors. These are 10.3 thousand unique devices whose actions qualify for the Uniqlo audience.
INTERESTS
The Uniqlo audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Uniqlo audience is Real Estate Decision Makers.
| Interest | Composition | Index |
| Real Estate Decision Makers | 6.98% | 3.93x |
| United Nations Donors | 4.65% | 3.47x |
| Apple Fans | 5.81% | 3.41x |
| Readers of Malayalam Content | 8.14% | 3.40x |
| Hospital Executives | 4.90% | 3.25x |
| Nutrition Chart Researchers | 9.30% | 3.23x |
| Office Reopening Researchers | 3.49% | 3.22x |
| Indoor Cycling & Spinning Enthusiasts | 4.65% | 3.18x |
| Sci-Fi Show Watchers | 6.98% | 3.17x |
| Smart Home Product Researchers | 6.98% | 3.17x |
Composition Percentage:
The overlap percentage between the Uniqlo audience and the Interest attribute.
Index: A comparison of the Uniqlo audience to the internet population.
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APPAREL RETAILERS
The Uniqlo audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Uniqlo audience is Zara.
| Location | Composition | Index |
| Zara | 12.63% | 123.54x |
| Free People | 10.86% | 66.27x |
| Abercrombie & Fitch | 3.16% | 66.02x |
| H&M | 21.36% | 49.09x |
| American Apparel | 6.13% | 47.95x |
| Armani | 3.99% | 46.97x |
| Hugo Boss | 7.52% | 46.84x |
| Anthropologie | 13.00% | 45.10x |
| Columbia | 4.27% | 44.35x |
| Urban Outfitters | 10.03% | 44.26x |
Composition Percentage:
The overlap percentage between the Uniqlo audience and the Location attribute.
Index: A comparison of the Uniqlo audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Uniqlo audience is Build Your Own Computer Enthusiasts.
| Content Affinity | Composition | Index |
| Build Your Own Computer Enthusiasts | 4.65% | 5.11x |
| New Jersey News Cluster | 6.98% | 4.27x |
| Philadelphia Cluster | 3.49% | 4.09x |
| Electronic Cabling | 0.11% | 3.93x |
| Asia Travel | 3.49% | 3.83x |
| Medical Supplies and Information | 0.37% | 3.67x |
| Assorted Topics (Family, Household Wellness, The Beach) | 1.96% | 3.58x |
| African-American Hair | 0.61% | 3.57x |
| New York City Family & Activity Cluster | 2.33% | 3.46x |
| Construction Apparel | 0.18% | 3.28x |
Composition Percentage:
The overlap percentage between the Uniqlo audience and the Content Affinity attribute.
Index: A comparison of the Uniqlo audience to the internet population.
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DEMOGRAPHICS
The Uniqlo audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Female
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