Explore the Uniqlo Audience
Below you'll find more information about the Uniqlo audience, broken down in different categories based on their digital and physical behaviors. These are 27.2 thousand unique devices whose actions qualify for the Uniqlo audience.
INTERESTS
The Uniqlo audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Uniqlo audience is Ballet Enthusiasts.
| Interest | Composition | Index |
| Ballet Enthusiasts | 8.14% | 5.78x |
| Pet Boarding and Sitter Researchers | 5.04% | 5.26x |
| Modern Art Museum Researchers | 4.65% | 5.01x |
| New York City Events Researchers | 5.43% | 4.97x |
| Stay-at-Home Parents | 8.14% | 4.31x |
| POS Systems & Software Researchers | 6.59% | 4.05x |
| Healthcare Discount Shoppers | 4.26% | 4.04x |
| Web Design Researchers | 6.59% | 4.01x |
| Readers of Filipinos Content | 2.86% | 3.96x |
| Theme Park Researchers | 5.04% | 3.83x |
Composition Percentage:
The overlap percentage between the Uniqlo audience and the Interest attribute.
Index: A comparison of the Uniqlo audience to the internet population.
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APPAREL RETAILERS
The Uniqlo audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Uniqlo audience is Zara.
| Location | Composition | Index |
| Zara | 12.52% | 59.63x |
| Calvin Klein | 1.56% | 45.47x |
| Lorna Jane | 3.30% | 41.93x |
| Club Monaco | 3.19% | 36.52x |
| Columbia | 3.72% | 26.17x |
| Abercrombie & Fitch | 2.27% | 24.61x |
| Saint Laurent Paris | 1.17% | 21.48x |
| Joe's Jeans | 0.39% | 20.76x |
| Armani | 4.50% | 20.63x |
| American Apparel | 5.21% | 20.09x |
Composition Percentage:
The overlap percentage between the Uniqlo audience and the Location attribute.
Index: A comparison of the Uniqlo audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Uniqlo audience is New York City Family & Activity Cluster.
| Content Affinity | Composition | Index |
| New York City Family & Activity Cluster | 5.43% | 6.27x |
| Theme Park Tourism | 2.71% | 5.35x |
| Sports Apparel | 1.16% | 5.02x |
| New York City Real Estate Research Cluster | 1.16% | 4.94x |
| Washington & Northern Virginia | 2.33% | 4.74x |
| US Cycling | 1.16% | 4.42x |
| Health Issues Cluster | 1.16% | 4.00x |
| Dubai Travel | 1.55% | 3.98x |
| Electronic Cabling | 0.11% | 3.93x |
| Travel Adventure | 0.78% | 3.74x |
Composition Percentage:
The overlap percentage between the Uniqlo audience and the Content Affinity attribute.
Index: A comparison of the Uniqlo audience to the internet population.
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DEMOGRAPHICS
The Uniqlo audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Female
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