Explore the Valero Audience
Below you'll find more information about the Valero audience, broken down in different categories based on their digital and physical behaviors. These are 33.2 thousand unique devices whose actions qualify for the Valero audience.
INTERESTS
The Valero audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Valero audience is Home Design and Living Publication Readers.
| Interest | Composition | Index |
| Home Design and Living Publication Readers | 2.27% | 2.79x |
| Readers of Tamil Content | 1.18% | 1.57x |
| Dallas Trip Planners | 1.35% | 1.38x |
| Houston Trip Planners | 0.99% | 1.23x |
| Solar Energy Researchers | 0.87% | 1.22x |
| Texas Trip Planners | 0.87% | 1.06x |
| Employee Management & HR Researchers | 0.82% | 0.94x |
| Readers of Cuban Content | 0.58% | 0.89x |
| Readers of Spanish Content | 0.38% | 0.89x |
| Personal Investment Researchers | 0.68% | 0.86x |
Composition Percentage:
The overlap percentage between the Valero audience and the Interest attribute.
Index: A comparison of the Valero audience to the internet population.
Curious about what else the Valero audience is interested in?
Sign Up
APPAREL RETAILERS
The Valero audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Valero audience is Carhartt.
| Location | Composition | Index |
| Carhartt | 2.68% | 25.04x |
| Lululemon | 0.29% | 3.94x |
| Michael Kors | 0.44% | 3.68x |
| Gymboree | 0.81% | 2.71x |
| REI | 1.24% | 2.66x |
| Brooks Brothers | 1.08% | 2.33x |
| J. Crew | 0.76% | 1.79x |
| The North Face | 0.45% | 1.75x |
| Banana Republic | 0.73% | 1.42x |
| Club Monaco | 0.14% | 1.31x |
Composition Percentage:
The overlap percentage between the Valero audience and the Location attribute.
Index: A comparison of the Valero audience to the internet population.
Want to find more of the Valero audience in the real world?
Sign Up
CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Valero audience is Mexico Cluster.
| Content Affinity | Composition | Index |
| Mexico Cluster | 0.34% | 2.70x |
| Northern Texas Cluster | 0.60% | 2.64x |
| Texas News | 0.62% | 2.24x |
| Gossip & Entertainment | 0.27% | 2.06x |
| Spain News | 0.39% | 1.89x |
| Texas Media | 0.63% | 1.60x |
| Math Education | 0.56% | 1.56x |
| RPG Games | 0.27% | 1.35x |
| Assorted Topics #11841 (Safari, Health, Wellness, Sports) | 0.04% | 1.27x |
| Online Mini Game Players | 0.17% | 1.22x |
Composition Percentage:
The overlap percentage between the Valero audience and the Content Affinity attribute.
Index: A comparison of the Valero audience to the internet population.
Want to see more of the Content Affinities the Valero audience visits?
Sign Up
DEMOGRAPHICS
The Valero audience resonates most for the following age and income brackets.
Age
18-24
Income
$50,000-$74,999
Interested in seeing other demographic characteristics of the Valero audience?
Sign Up