Explore the Verizon Audience
Below you'll find more information about the Verizon audience, broken down in different categories based on their digital and physical behaviors. These are 1.8 million unique devices whose actions qualify for the Verizon audience.
INTERESTS
The Verizon audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Verizon audience is Burger Enthusiast.
| Interest | Composition | Index |
| Burger Enthusiast | 0.14% | 4.07x |
| AT&T Wireless Customers | 0.12% | 1.75x |
| Shelf-Stable Food Content Readers | 0.01% | 1.64x |
| Oregon County and Local Fair Visitors | 3.94% | 1.58x |
| New York City Events Researchers | 2.71% | 1.57x |
| Oregon Trip Planners | 3.28% | 1.55x |
| Oregon Ducks Fans | 2.89% | 1.53x |
| Ballet Enthusiasts | 2.68% | 1.47x |
| Verizon Wireless Customers | 0.14% | 1.46x |
| Paleo Eaters | 2.85% | 1.44x |
Composition Percentage:
The overlap percentage between the Verizon audience and the Interest attribute.
Index: A comparison of the Verizon audience to the internet population.
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APPAREL RETAILERS
The Verizon audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Verizon audience is Everlane.
| Location | Composition | Index |
| Everlane | 0.29% | 17.51x |
| Topshop | 0.81% | 15.31x |
| Uniqlo | 3.78% | 15.11x |
| Supreme | 0.26% | 14.81x |
| Zara | 4.95% | 12.61x |
| Intermix | 1.32% | 12.19x |
| Armani | 4.11% | 10.83x |
| Club Monaco | 1.97% | 10.72x |
| Bonobos | 2.31% | 10.48x |
| Ann Taylor | 3.52% | 10.46x |
Composition Percentage:
The overlap percentage between the Verizon audience and the Location attribute.
Index: A comparison of the Verizon audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Verizon audience is San Francisco Tourism.
| Content Affinity | Composition | Index |
| San Francisco Tourism | 0.05% | 3.44x |
| London Tourism & Events | 0.03% | 3.36x |
| Bulgaria Cluster | 0.03% | 3.18x |
| Malaya | 0.03% | 3.15x |
| Franchising | 0.03% | 3.02x |
| Assorted Topics (Mobile Content Discovery, Airline Trade Organizations, Energy Trade Organizations) | 0.04% | 2.74x |
| Nutrition & Diabetic Living | 0.10% | 2.73x |
| Assorted Topics (Coupons, Stain Removal, Seafood) | 0.03% | 2.71x |
| New Hampshire News | 0.95% | 2.70x |
| Beach & Intimate Wear | 0.05% | 2.59x |
Composition Percentage:
The overlap percentage between the Verizon audience and the Content Affinity attribute.
Index: A comparison of the Verizon audience to the internet population.
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DEMOGRAPHICS
The Verizon audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female
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