Dstillery Audiences

VERIZON

Audience Size: 585.7 Thousand Devices

Explore the Verizon Audience

Below you'll find more information about the Verizon audience, broken down in different categories based on their digital and physical behaviors. These are 585.7 thousand unique devices whose actions qualify for the Verizon audience.

Dstillery Crafted Audiences

INTERESTS

The Verizon audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Verizon audience is LGBT Activists.

Interest Composition Index
LGBT Activists 1.47% 1.37x
New York Trip Planners 1.79% 1.36x
Real Estate Decision Makers 3.00% 1.36x
Online Grocery Shoppers 3.42% 1.36x
Luxury Womens Brands Shoppers 1.68% 1.31x
Los Angeles Mass Transit Commuters 1.83% 1.29x
Hip Hop Fans 1.94% 1.28x
Thrift Store Shoppers 1.26% 1.27x
Chicago Trip Planners 1.50% 1.26x
Jamband Fans 1.34% 1.24x
Composition Percentage: The overlap percentage between the Verizon audience and the Interest attribute.
Index: A comparison of the Verizon audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Verizon audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Verizon audience is Club Monaco.

Location Composition Index
Club Monaco 1.41% 13.40x
Patagonia 0.50% 8.22x
Banana Republic 4.17% 8.14x
Free People 0.26% 8.13x
The North Face 2.08% 8.04x
Lululemon 0.54% 7.43x
J. Crew 2.87% 6.72x
Michael Kors 0.78% 6.56x
Brooks Brothers 2.92% 6.30x
Gymboree 1.56% 5.19x
Composition Percentage: The overlap percentage between the Verizon audience and the Location attribute.
Index: A comparison of the Verizon audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Verizon audience is Greece Cluster.

Content Affinity Composition Index
Greece Cluster 0.04% 2.25x
New York City Education & News Cluster 0.96% 2.19x
LGBTQ Advocacy 0.88% 2.04x
New York City Real Estate Research Cluster 0.59% 2.02x
NYC Tourist Attractions 1.05% 1.87x
Aid Groups 0.15% 1.73x
Franchising 0.03% 1.70x
Philanthropy - Nonprofits 0.06% 1.65x
Meeting Planning & Hotels 0.05% 1.63x
Liberal Views on LGBTQ Rights and Pro-Choice 0.04% 1.60x
Composition Percentage: The overlap percentage between the Verizon audience and the Content Affinity attribute.
Index: A comparison of the Verizon audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Verizon audience resonates most for the following age and income brackets.
Age
55-64
Income
$100,000-$149,999