Dstillery Audiences

VERIZON

Audience Size: 3.2 Million Devices

Explore the Verizon Audience

Below you'll find more information about the Verizon audience, broken down in different categories based on their digital and physical behaviors. These are 3.2 million unique devices whose actions qualify for the Verizon audience.

Dstillery Crafted Audiences

INTERESTS

The Verizon audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Verizon audience is Burger Enthusiast.

Interest Composition Index
Burger Enthusiast 0.32% 2.27x
Countdown to the Beach Travelers 0.02% 2.03x
New York City Events Researchers 3.35% 1.96x
Online Grocery Shoppers 4.00% 1.94x
Ballet Enthusiasts 3.31% 1.82x
New York Trip Planners 3.41% 1.76x
Real Estate Decision Makers 3.45% 1.75x
Restaurant Menu Researchers 2.52% 1.63x
Work Hard, Play Hard Travelers 0.02% 1.60x
Last Minute Travelers 2.96% 1.58x
Composition Percentage: The overlap percentage between the Verizon audience and the Interest attribute.
Index: A comparison of the Verizon audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Verizon audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Verizon audience is Uniqlo.

Location Composition Index
Uniqlo 3.36% 11.11x
Supreme 0.27% 11.03x
Topshop 0.96% 10.91x
Everlane 0.25% 10.74x
Zara 4.49% 10.00x
Club Monaco 2.29% 9.72x
Intermix 1.44% 8.91x
Calvin Klein 0.72% 8.48x
Armani 4.34% 8.16x
The North Face 3.01% 8.07x
Composition Percentage: The overlap percentage between the Verizon audience and the Location attribute.
Index: A comparison of the Verizon audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Verizon audience is Franco-African Cluster.

Content Affinity Composition Index
Franco-African Cluster 0.04% 3.71x
Local & Travel England - East Midlands 0.04% 3.21x
Online Learning 0.02% 2.94x
New York City Education & News Cluster 0.94% 2.86x
Winnipeg Canada News 0.03% 2.85x
Assorted Topics (Cooking, Games, Viral Media) 0.01% 2.85x
New York City Real Estate Research Cluster 1.13% 2.82x
NYC Tourist Attractions 1.36% 2.70x
France Online Music & Quiz Content Cluster 0.04% 2.65x
Korea Cluster 0.13% 2.36x
Composition Percentage: The overlap percentage between the Verizon audience and the Content Affinity attribute.
Index: A comparison of the Verizon audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Verizon audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male