Dstillery Audiences

VERIZON

Audience Size: 1.2 Million Devices

Explore the Verizon Audience

Below you'll find more information about the Verizon audience, broken down in different categories based on their digital and physical behaviors. These are 1.2 million unique devices whose actions qualify for the Verizon audience.

Dstillery Crafted Audiences

INTERESTS

The Verizon audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Verizon audience is Verizon Wireless Customers.

Interest Composition Index
Verizon Wireless Customers 0.12% 2.34x
AT&T Wireless Customers 0.08% 2.08x
Vermont Trip Planners 2.09% 1.75x
New York City Events Researchers 1.86% 1.72x
Modern Art Museum Researchers 1.47% 1.68x
North East State Fair Visitors 4.23% 1.68x
Getaways Researchers 1.24% 1.61x
Ballet Enthusiasts 2.17% 1.60x
T-Mobile Customers 0.08% 1.54x
Italy Trip Planners 1.63% 1.52x
Composition Percentage: The overlap percentage between the Verizon audience and the Interest attribute.
Index: A comparison of the Verizon audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Verizon audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Verizon audience is Topshop.

Location Composition Index
Topshop 0.10% 6.57x
Lorna Jane 0.45% 5.88x
Uniqlo 0.59% 5.36x
Calvin Klein 0.16% 4.92x
Mens Wearhouse 9.73% 4.83x
Zara 0.98% 4.78x
Free People 1.55% 4.66x
Bonobos 0.58% 4.64x
REI 1.28% 4.56x
Ann Taylor 1.08% 4.47x
Composition Percentage: The overlap percentage between the Verizon audience and the Location attribute.
Index: A comparison of the Verizon audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Verizon audience is Spam Call Number Searchers.

Content Affinity Composition Index
Spam Call Number Searchers 0.08% 5.57x
Children's Health 0.06% 4.30x
Healthcare - Doctors & Diagnosis 0.08% 4.09x
Audio Clips & Sound Effects 0.02% 3.68x
International Travel 0.08% 3.65x
Social & Demographic Trends 0.05% 3.31x
Celebrity Gossip 0.06% 2.84x
Mobile Phone Networks 0.05% 2.76x
Canada Travel & Tourism 0.02% 2.70x
Aid Groups 0.06% 2.61x
Composition Percentage: The overlap percentage between the Verizon audience and the Content Affinity attribute.
Index: A comparison of the Verizon audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Verizon audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male