Dstillery Audiences

VERIZON

Audience Size: 3.4 Million Devices

Explore the Verizon Audience

Below you'll find more information about the Verizon audience, broken down in different categories based on their digital and physical behaviors. These are 3.4 million unique devices whose actions qualify for the Verizon audience.

Dstillery Crafted Audiences

INTERESTS

The Verizon audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Verizon audience is Countdown to the Beach Travelers.

Interest Composition Index
Countdown to the Beach Travelers 0.02% 2.03x
Work Hard, Play Hard Travelers 0.02% 1.60x
New York City Events Researchers 2.80% 1.54x
Online Grocery Shoppers 2.81% 1.46x
Ballet Enthusiasts 2.65% 1.43x
Lottery Enthusiasts 0.15% 1.37x
Broadway Fans 2.19% 1.35x
New York Trip Planners 2.91% 1.35x
New York Knicks Fans 1.67% 1.32x
New York Mets Fans 1.69% 1.32x
Composition Percentage: The overlap percentage between the Verizon audience and the Interest attribute.
Index: A comparison of the Verizon audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Verizon audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Verizon audience is Topshop.

Location Composition Index
Topshop 0.51% 11.20x
Everlane 0.20% 10.87x
Club Monaco 1.89% 10.76x
Uniqlo 2.25% 10.02x
Zara 3.81% 9.62x
Levi Strauss 1.85% 9.06x
Gap 10.42% 8.73x
Intermix 1.12% 8.51x
Armani 4.34% 8.19x
The North Face 2.78% 8.08x
Composition Percentage: The overlap percentage between the Verizon audience and the Location attribute.
Index: A comparison of the Verizon audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Verizon audience is Environmentally Friendly Cars.

Content Affinity Composition Index
Environmentally Friendly Cars 0.01% 2.02x
Drawing & Animation 0.02% 1.91x
NYC Tourist Attractions 1.63% 1.86x
New York City Education & News Cluster 1.01% 1.84x
New York City Real Estate Research Cluster 1.08% 1.75x
Virginia Athletics 0.07% 1.66x
French News & Gossip Cluster 0.06% 1.63x
Active Lifestyle Enthusiasts 0.01% 1.62x
Greece Cluster 0.03% 1.56x
London Tourism & Events 0.03% 1.54x
Composition Percentage: The overlap percentage between the Verizon audience and the Content Affinity attribute.
Index: A comparison of the Verizon audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Verizon audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male