Dstillery Audiences

VITAMIN SHOPPE

Audience Size: 167 Thousand Devices

Explore the Vitamin Shoppe Audience

Below you'll find more information about the Vitamin Shoppe audience, broken down in different categories based on their digital and physical behaviors. These are 167 thousand unique devices whose actions qualify for the Vitamin Shoppe audience.

Dstillery Crafted Audiences

INTERESTS

The Vitamin Shoppe audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Vitamin Shoppe audience is Fall/Winter 2021 High-End Fashion Brands Content Readers.

Interest Composition Index
Fall/Winter 2021 High-End Fashion Brands Content Readers 0.20% 3.98x
Telemedicine Content Readers 0.76% 2.45x
Trendy Shoe Shoppers 0.76% 2.24x
New York City Events Researchers 2.19% 2.24x
Getaways Researchers 1.68% 2.18x
Mens Business Clothes Shoppers 0.66% 2.18x
Home Goods Shoppers 2.03% 2.15x
Wireless Headphone Researchers 0.18% 2.08x
Modern Art Museum Researchers 1.78% 1.98x
Beach House Second Home Owners 0.66% 1.97x
Composition Percentage: The overlap percentage between the Vitamin Shoppe audience and the Interest attribute.
Index: A comparison of the Vitamin Shoppe audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Vitamin Shoppe audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Vitamin Shoppe audience is Mens Wearhouse.

Location Composition Index
Mens Wearhouse 6.05% 10.47x
Uniqlo 0.52% 9.88x
Gap 3.53% 8.73x
REI 0.84% 8.62x
Express Outlets 0.67% 8.44x
Topshop 0.06% 8.26x
Lululemon 1.98% 7.34x
Joe's Jeans 0.05% 7.30x
Intermix 0.16% 7.10x
Zara 0.64% 6.64x
Composition Percentage: The overlap percentage between the Vitamin Shoppe audience and the Location attribute.
Index: A comparison of the Vitamin Shoppe audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Vitamin Shoppe audience is Pakistan Cluster.

Content Affinity Composition Index
Pakistan Cluster 0.14% 4.82x
Maps & Navigation 0.15% 4.72x
Private Aviation 0.18% 4.55x
New York City Education & News Cluster 0.31% 4.41x
Motorsports 0.08% 3.81x
US Military Cluster 0.15% 3.71x
School Curriculum 0.12% 3.60x
Teen Hair 0.10% 3.32x
Conservatives & Conspiracies 0.20% 3.30x
Spam Call Number Searchers 0.07% 3.20x
Composition Percentage: The overlap percentage between the Vitamin Shoppe audience and the Content Affinity attribute.
Index: A comparison of the Vitamin Shoppe audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Vitamin Shoppe audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Female