Dstillery Audiences

VITAMIN SHOPPE

Audience Size: 43.1 Thousand Devices

Explore the Vitamin Shoppe Audience

Below you'll find more information about the Vitamin Shoppe audience, broken down in different categories based on their digital and physical behaviors. These are 43.1 thousand unique devices whose actions qualify for the Vitamin Shoppe audience.

Dstillery Crafted Audiences

INTERESTS

The Vitamin Shoppe audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Vitamin Shoppe audience is Readers of Puerto Rican Content.

Interest Composition Index
Readers of Puerto Rican Content 3.85% 2.05x
SEO Specialists 3.42% 2.05x
New York City Events Researchers 2.50% 1.98x
Ballet Enthusiasts 2.85% 1.97x
Sci-Fi Show Watchers 4.21% 1.95x
School Closings Updates Readers 1.64% 1.89x
Washington Skiers and Snowboarders 3.78% 1.87x
Blockbuster Movie Fans 3.71% 1.86x
Crypto Market Investors 3.21% 1.82x
Romance Movie and TV enthusiasts 3.50% 1.81x
Composition Percentage: The overlap percentage between the Vitamin Shoppe audience and the Interest attribute.
Index: A comparison of the Vitamin Shoppe audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Vitamin Shoppe audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Vitamin Shoppe audience is Topshop.

Location Composition Index
Topshop 0.06% 13.95x
Uniqlo 0.40% 12.32x
Intermix 0.22% 11.69x
Zara 0.86% 11.35x
Club Monaco 0.30% 11.00x
REI 1.70% 10.83x
Urban Outfitters 1.95% 10.75x
Armani 0.54% 9.43x
H&M 3.05% 9.23x
Mens Wearhouse 8.84% 9.11x
Composition Percentage: The overlap percentage between the Vitamin Shoppe audience and the Location attribute.
Index: A comparison of the Vitamin Shoppe audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Vitamin Shoppe audience is Assorted Topics (Event Tracking, Trade Shows, Pharmaceutical Data, Data Science).

Content Affinity Composition Index
Assorted Topics (Event Tracking, Trade Shows, Pharmaceutical Data, Data Science) 0.29% 5.62x
Film Production 0.21% 5.50x
Motorcycle Racing Researchers 0.29% 5.00x
Cardiac & Other Health Research 0.21% 4.61x
Rhode Island Cluster 1.78% 4.54x
Nursing 0.29% 4.32x
NYC Tourist Attractions 0.86% 4.15x
Bird Watching 0.13% 3.97x
Auto Tires & Parts Repair Researchers 0.21% 3.86x
Assorted Topics (Toys, T-Shirts, Volvos) 0.03% 3.83x
Composition Percentage: The overlap percentage between the Vitamin Shoppe audience and the Content Affinity attribute.
Index: A comparison of the Vitamin Shoppe audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Vitamin Shoppe audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male