Dstillery Audiences

VITAMIN SHOPPE

Audience Size: 372.2 Thousand Devices

Explore the Vitamin Shoppe Audience

Below you'll find more information about the Vitamin Shoppe audience, broken down in different categories based on their digital and physical behaviors. These are 372.2 thousand unique devices whose actions qualify for the Vitamin Shoppe audience.

Dstillery Crafted Audiences

INTERESTS

The Vitamin Shoppe audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Vitamin Shoppe audience is North West State Fair Visitors.

Interest Composition Index
North West State Fair Visitors 5.82% 2.45x
Remdesivir Information Researchers 0.12% 2.35x
Seattle Seahawks Fans 5.35% 2.31x
New York City Events Researchers 2.65% 2.28x
Seattle Trip Planners 5.06% 2.21x
Chloroquine Information Researchers 0.12% 2.18x
Washington Skiers and Snowboarders 4.29% 2.08x
Real Estate Decision Makers 3.24% 1.93x
New York Trip Planners 3.12% 1.92x
Western Canada Skiers and Snowboarders 2.35% 1.90x
Composition Percentage: The overlap percentage between the Vitamin Shoppe audience and the Interest attribute.
Index: A comparison of the Vitamin Shoppe audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Vitamin Shoppe audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Vitamin Shoppe audience is Everlane.

Location Composition Index
Everlane 0.26% 31.30x
Supreme 0.23% 23.96x
Intermix 1.07% 17.49x
Topshop 0.40% 17.43x
Zara 3.56% 15.16x
Uniqlo 2.07% 14.97x
REI 2.35% 13.21x
American Apparel 3.68% 12.97x
H&M 8.33% 12.92x
Bonobos 1.49% 11.99x
Composition Percentage: The overlap percentage between the Vitamin Shoppe audience and the Location attribute.
Index: A comparison of the Vitamin Shoppe audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Vitamin Shoppe audience is Rhode Island Cluster.

Content Affinity Composition Index
Rhode Island Cluster 2.12% 5.55x
Bird Watching 0.18% 5.04x
Psychology & Social Work 0.18% 5.01x
Pacific Northwest Sports & News Cluster 2.24% 4.21x
Costumes 0.07% 3.95x
Assorted Topics (Toys, T-Shirts, Volvos) 0.03% 3.83x
California Universities 0.12% 3.67x
Fire Fighting 0.18% 3.64x
Humor & Entertainment 0.12% 3.57x
Feminism 0.12% 3.55x
Composition Percentage: The overlap percentage between the Vitamin Shoppe audience and the Content Affinity attribute.
Index: A comparison of the Vitamin Shoppe audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Vitamin Shoppe audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male