Dstillery Audiences

VOLVO

Audience Size: 316.9 Thousand Devices

Explore the Volvo Audience

Below you'll find more information about the Volvo audience, broken down in different categories based on their digital and physical behaviors. These are 316.9 thousand unique devices whose actions qualify for the Volvo audience.

Dstillery Crafted Audiences

INTERESTS

The Volvo audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Volvo audience is BMW Vehicle Shoppers.

Interest Composition Index
BMW Vehicle Shoppers 3.96% 2.31x
Action Movie and TV Enthusiasts 3.83% 2.13x
Canoeing and Kayaking Enthusiasts 3.43% 2.05x
Contractors & Construction Professionals 3.43% 2.03x
Car Collector Enthusiasts 4.10% 1.98x
Auto Show Enthusiasts 4.23% 1.98x
Boston Trip Planners 2.51% 1.95x
Japanese Luxury Car Enthusiasts 4.36% 1.94x
NHL Fans 2.77% 1.94x
Readers of Portuguese Content 3.17% 1.93x
Composition Percentage: The overlap percentage between the Volvo audience and the Interest attribute.
Index: A comparison of the Volvo audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Volvo audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Volvo audience is Everlane.

Location Composition Index
Everlane 0.19% 11.53x
Topshop 0.54% 10.41x
Joe's Jeans 0.31% 10.32x
Lorna Jane 0.68% 9.89x
REI 2.48% 9.79x
Calvin Klein 0.61% 9.04x
Intermix 0.94% 8.88x
Patagonia 1.39% 8.88x
Bonobos 1.92% 8.85x
Madewell 3.17% 8.67x
Composition Percentage: The overlap percentage between the Volvo audience and the Location attribute.
Index: A comparison of the Volvo audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Volvo audience is Assorted Topics (Photography Resources, Stock Photos, Motorcycles).

Content Affinity Composition Index
Assorted Topics (Photography Resources, Stock Photos, Motorcycles) 0.66% 5.19x
New Hampshire News 1.45% 4.53x
Assorted Topics (Knives, Leather, Customized Gifts, Victorian Clothing) 0.53% 4.27x
Pakistan Cluster 0.26% 3.95x
Chemicals 0.06% 3.82x
Bowling 0.26% 3.76x
Winter Sports & Gear 0.26% 3.56x
Vaping 0.26% 3.19x
MBA Education 0.40% 3.18x
Assorted Topics (Academic Press, World Facts, Nature Conservation, Liberalism) 0.24% 3.13x
Composition Percentage: The overlap percentage between the Volvo audience and the Content Affinity attribute.
Index: A comparison of the Volvo audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Volvo audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male