Dstillery Audiences

VOLVO

Audience Size: 150.3 Thousand Devices

Explore the Volvo Audience

Below you'll find more information about the Volvo audience, broken down in different categories based on their digital and physical behaviors. These are 150.3 thousand unique devices whose actions qualify for the Volvo audience.

Dstillery Crafted Audiences

INTERESTS

The Volvo audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Volvo audience is Charitable Organization Researchers.

Interest Composition Index
Charitable Organization Researchers 1.42% 2.03x
Online Investors 2.37% 1.84x
Masters in Management Researchers 2.13% 1.81x
Rock Climbing Enthusiasts 1.78% 1.74x
Social Workers 1.89% 1.70x
POS Systems & Software Researchers 2.37% 1.70x
Senior Living Center Researchers 2.84% 1.68x
Travel Guide and Review Readers 1.66% 1.66x
Verizon Wireless Customers 0.16% 1.65x
Holiday Cocktail Researchers 1.30% 1.62x
Composition Percentage: The overlap percentage between the Volvo audience and the Interest attribute.
Index: A comparison of the Volvo audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Volvo audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Volvo audience is Johnston and Murphy.

Location Composition Index
Johnston and Murphy 0.08% 9.46x
Lorna Jane 0.75% 4.46x
Bonobos 1.10% 4.33x
Armani 1.75% 4.17x
Patagonia 0.80% 4.15x
Topshop 0.14% 4.15x
REI 2.23% 4.06x
LL Bean 0.75% 3.85x
Saint Laurent Paris 0.36% 3.64x
Free People 2.48% 3.60x
Composition Percentage: The overlap percentage between the Volvo audience and the Location attribute.
Index: A comparison of the Volvo audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Volvo audience is Chemicals.

Content Affinity Composition Index
Chemicals 0.06% 3.82x
Broadway Information 0.59% 3.56x
Teen Hair 0.19% 3.55x
Legal Information Research Cluster 0.24% 3.48x
Weight Lifting Enthusiasts 0.18% 3.31x
Back & Spine 0.36% 3.28x
Middle East News 0.24% 3.24x
Vermont Cluster 0.19% 3.03x
Southeast College Athletics 0.36% 2.93x
Alberta Canada Cluster 0.29% 2.77x
Composition Percentage: The overlap percentage between the Volvo audience and the Content Affinity attribute.
Index: A comparison of the Volvo audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Volvo audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male