Dstillery Audiences

VOLVO

Audience Size: 504 Thousand Devices

Explore the Volvo Audience

Below you'll find more information about the Volvo audience, broken down in different categories based on their digital and physical behaviors. These are 504 thousand unique devices whose actions qualify for the Volvo audience.

Dstillery Crafted Audiences

INTERESTS

The Volvo audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Volvo audience is Readers of Portuguese Content.

Interest Composition Index
Readers of Portuguese Content 2.66% 1.63x
Readers of Jamaican Content 2.50% 1.60x
Surfers 2.78% 1.59x
Real Estate Decision Makers 3.07% 1.58x
California Skiers and Snowboarders 2.96% 1.57x
Investment Banking Professionals 2.62% 1.57x
Fort Lauderdale Trip Planners 3.43% 1.55x
Miami Trip Planners 3.05% 1.55x
Santa Monica Trip Planners 3.21% 1.54x
Volvo Vehicle Shoppers 2.57% 1.51x
Composition Percentage: The overlap percentage between the Volvo audience and the Interest attribute.
Index: A comparison of the Volvo audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Volvo audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Volvo audience is Everlane.

Location Composition Index
Everlane 0.25% 10.94x
Joe's Jeans 0.54% 10.13x
Topshop 0.76% 8.65x
REI 2.66% 8.57x
Lorna Jane 0.77% 8.50x
Levi Strauss 2.49% 8.33x
Supreme 0.20% 8.26x
Bonobos 2.36% 7.94x
Saint Laurent Paris 1.26% 7.82x
Calvin Klein 0.66% 7.77x
Composition Percentage: The overlap percentage between the Volvo audience and the Location attribute.
Index: A comparison of the Volvo audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Volvo audience is Canada Online Shopping Cluster.

Content Affinity Composition Index
Canada Online Shopping Cluster 0.04% 3.82x
Concert Posters 0.07% 3.42x
Beach & Intimate Wear 0.09% 3.18x
Assorted Topics (Comics, Architecture, Fine Spirits, Sports) 0.11% 3.17x
Assorted Topics (Vacation, Travel, Automotive Entertainment, Diet) 0.05% 3.05x
Assorted Topics (Discount Shopping, Price Comparison, Custom Stamps, Lamination, Arcade Games, Paper Shredding) 0.04% 3.03x
Assorted Topics (Email Hosting, Bitcoin, Online Texting, Online Calling) 0.04% 2.96x
Holistic Medicine 0.07% 2.82x
Korea Cluster 0.14% 2.55x
Mexico Travel 0.05% 2.50x
Composition Percentage: The overlap percentage between the Volvo audience and the Content Affinity attribute.
Index: A comparison of the Volvo audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Volvo audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male