Dstillery Audiences

VOLVO

Audience Size: 62.2 Thousand Devices

Explore the Volvo Audience

Below you'll find more information about the Volvo audience, broken down in different categories based on their digital and physical behaviors. These are 62.2 thousand unique devices whose actions qualify for the Volvo audience.

Dstillery Crafted Audiences

INTERESTS

The Volvo audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Volvo audience is Hematology Content Readers.

Interest Composition Index
Hematology Content Readers 0.93% 2.30x
Hard Seltzer Aficionados 0.35% 2.29x
Supermarket Shoppers 1.28% 2.19x
Yoga Teachers 1.86% 2.08x
Competitive Sports Participants 1.17% 2.07x
Home Custom Bedroom Decorators 0.23% 2.06x
Custom Home Lighting Shoppers 0.23% 2.06x
Home-Made Face Mask Researchers 0.93% 2.05x
Luxury Athletic Footwear Shoppers 0.70% 2.00x
Luxury Fitness Shoppers 0.70% 2.00x
Composition Percentage: The overlap percentage between the Volvo audience and the Interest attribute.
Index: A comparison of the Volvo audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Volvo audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Volvo audience is Uniqlo.

Location Composition Index
Uniqlo 0.54% 10.26x
Lorna Jane 0.22% 6.94x
REI 0.65% 6.61x
Saint Laurent Paris 0.19% 5.54x
Ralph Lauren 0.54% 5.54x
Armani 0.49% 5.35x
Calvin Klein 0.08% 5.28x
Free People 0.60% 4.97x
Kate Spade 0.60% 4.83x
Jos A. Bank Clothiers 1.63% 4.75x
Composition Percentage: The overlap percentage between the Volvo audience and the Location attribute.
Index: A comparison of the Volvo audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Volvo audience is Ohio Universities.

Content Affinity Composition Index
Ohio Universities 0.47% 6.02x
Peru Media 0.35% 5.36x
Delaware Cluster 0.93% 4.87x
Low Carb Diets 0.35% 4.22x
Healthcare - Dermatology & Aging 0.58% 4.14x
Chemicals 0.06% 3.82x
Tiny & Modular Home Researchers 0.35% 3.79x
Appliances & Reviews 0.35% 3.53x
Vegetarian Diet 0.35% 3.46x
Online Mini Game Players 0.26% 3.42x
Composition Percentage: The overlap percentage between the Volvo audience and the Content Affinity attribute.
Index: A comparison of the Volvo audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Volvo audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female