Dstillery Audiences

VOLVO

Audience Size: 67.9 Thousand Devices

Explore the Volvo Audience

Below you'll find more information about the Volvo audience, broken down in different categories based on their digital and physical behaviors. These are 67.9 thousand unique devices whose actions qualify for the Volvo audience.

Dstillery Crafted Audiences

INTERESTS

The Volvo audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Volvo audience is Home DIY Enthusiasts.

Interest Composition Index
Home DIY Enthusiasts 3.62% 3.18x
Online Health Researchers 3.17% 3.11x
Personal Stock Portfolio Managers 3.39% 2.99x
Gastrointestinal Researchers 3.62% 2.95x
Home Exterior Design Enthusiasts 3.85% 2.91x
Seasonal Allergy Sufferers 3.39% 2.66x
Home-Made Face Mask Researchers 2.26% 2.64x
Retirement Planning Amid Covid-19 2.49% 2.64x
Car Buyers 4.30% 2.63x
Post COVID-19 Restaurant Reopening Researchers 2.04% 2.62x
Composition Percentage: The overlap percentage between the Volvo audience and the Interest attribute.
Index: A comparison of the Volvo audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Volvo audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Volvo audience is Joe's Jeans.

Location Composition Index
Joe's Jeans 0.10% 14.00x
Patagonia 0.66% 10.31x
REI 1.75% 9.67x
Lorna Jane 0.22% 8.87x
LL Bean 0.55% 7.65x
Tommy Bahama 1.07% 7.51x
Saint Laurent Paris 0.17% 7.47x
Abercrombie & Fitch 0.36% 7.24x
Madewell 1.19% 6.95x
Bonobos 0.48% 6.92x
Composition Percentage: The overlap percentage between the Volvo audience and the Location attribute.
Index: A comparison of the Volvo audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Volvo audience is Antiques & Auctions.

Content Affinity Composition Index
Antiques & Auctions 0.68% 5.43x
New Hampshire News 1.36% 4.57x
Trucking 0.90% 4.27x
Space & National Security 0.90% 4.10x
New Parents 0.45% 3.95x
Chemicals 0.06% 3.82x
Quotes & Inspiration 0.68% 3.81x
Florida College Athletics 0.28% 3.71x
Assorted Topics (Allergies, Chinese Goods, Trade Shows, Apparel, Product Reviews) 0.45% 3.62x
Caribbean Cluster 0.45% 3.41x
Composition Percentage: The overlap percentage between the Volvo audience and the Content Affinity attribute.
Index: A comparison of the Volvo audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Volvo audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Female