Dstillery Audiences

VOLVO

Audience Size: 536.7 Thousand Devices

Explore the Volvo Audience

Below you'll find more information about the Volvo audience, broken down in different categories based on their digital and physical behaviors. These are 536.7 thousand unique devices whose actions qualify for the Volvo audience.

Dstillery Crafted Audiences

INTERESTS

The Volvo audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Volvo audience is Getting Off the Grid Travelers.

Interest Composition Index
Getting Off the Grid Travelers 0.01% 3.33x
Lottery Enthusiasts 0.19% 1.79x
New England Patriots Fans 2.31% 1.66x
Luxury Watch Shoppers 2.18% 1.51x
Arsenal Fans 1.97% 1.46x
Honda Vehicle Shoppers 2.01% 1.45x
Tire Shoppers 2.05% 1.45x
Car Enthusiasts 1.66% 1.44x
Cape Cod News Readers 2.03% 1.41x
New York Jets Fans 1.66% 1.41x
Composition Percentage: The overlap percentage between the Volvo audience and the Interest attribute.
Index: A comparison of the Volvo audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Volvo audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Volvo audience is Everlane.

Location Composition Index
Everlane 0.16% 8.98x
Levi Strauss 1.76% 8.62x
Intermix 1.08% 8.18x
Topshop 0.36% 8.04x
Lorna Jane 0.64% 8.03x
Saint Laurent Paris 1.06% 7.85x
REI 2.49% 7.85x
Joe's Jeans 0.57% 7.76x
Tommy Bahama 2.91% 7.39x
Club Monaco 1.27% 7.21x
Composition Percentage: The overlap percentage between the Volvo audience and the Location attribute.
Index: A comparison of the Volvo audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Volvo audience is Sports - Skiing, Snowboarding.

Content Affinity Composition Index
Sports - Skiing, Snowboarding 0.01% 14.06x
Handyman Tools 0.01% 11.39x
Home Décor, Furniture, & Decorating 0.02% 9.44x
As Seen On TV Products 0.06% 8.45x
Assorted Topics (Self Improvement, Easy Money, Digital Currency) 0.01% 8.40x
Canadian Construction & Renovation Research Cluster 0.02% 8.22x
Assorted Topics (Insurance, Travel, Viral Media) 0.02% 8.04x
Decoration & Fabric 0.01% 7.85x
Assorted Topics (Animals, Clothing, Events, Education) 0.02% 7.69x
Assorted Topics (Elderly, Europe, Viral Media) 0.01% 7.65x
Composition Percentage: The overlap percentage between the Volvo audience and the Content Affinity attribute.
Index: A comparison of the Volvo audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Volvo audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male