Explore the Walgreens Audience
Below you'll find more information about the Walgreens audience, broken down in different categories based on their digital and physical behaviors. These are 5.8 million unique devices whose actions qualify for the Walgreens audience.
INTERESTS
The Walgreens audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Walgreens audience is Chicago Trip Planners.
| Interest | Composition | Index |
| Chicago Trip Planners | 1.63% | 1.32x |
| Miami Trip Planners | 1.39% | 1.23x |
| Readers of Puerto Rican Content | 1.34% | 1.23x |
| Louisiana Trip Planners | 1.32% | 1.23x |
| Readers of Caribbean Content | 1.69% | 1.22x |
| Florida Gulf Coast Travel Researchers | 1.54% | 1.22x |
| Hip Hop Fans | 1.62% | 1.21x |
| Readers of Cuban Content | 1.29% | 1.21x |
| Fort Lauderdale Trip Planners | 1.60% | 1.21x |
| Hard Rock Hotel & Casino Trip Planners | 1.50% | 1.21x |
Composition Percentage:
The overlap percentage between the Walgreens audience and the Interest attribute.
Index: A comparison of the Walgreens audience to the internet population.
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APPAREL RETAILERS
The Walgreens audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Walgreens audience is Everlane.
| Location | Composition | Index |
| Everlane | 0.04% | 6.39x |
| Levi Strauss | 0.45% | 6.31x |
| Uniqlo | 0.48% | 6.09x |
| Saint Laurent Paris | 0.34% | 6.01x |
| American Apparel | 1.01% | 5.93x |
| Hugo Boss | 0.51% | 5.63x |
| Zara | 0.92% | 5.60x |
| Express | 1.01% | 5.45x |
| Zumiez | 1.28% | 5.44x |
| H&M | 1.29% | 5.30x |
Composition Percentage:
The overlap percentage between the Walgreens audience and the Location attribute.
Index: A comparison of the Walgreens audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Walgreens audience is Memphis News.
| Content Affinity | Composition | Index |
| Memphis News | 0.13% | 1.85x |
| Assorted Topics #11249 (Insurance, Travel, Viral Media) | 0.01% | 1.73x |
| Fashion & Cosmetics | 0.01% | 1.71x |
| Illinois | 0.52% | 1.70x |
| Barcode Site & App Users | 0.00% | 1.63x |
| Illinois Education | 0.08% | 1.56x |
| LGBTQ Advocacy | 0.65% | 1.54x |
| Environmentally Friendly Cars | 0.01% | 1.52x |
| Vietnam Cluster | 0.06% | 1.51x |
| Chicago Cluster | 1.44% | 1.48x |
Composition Percentage:
The overlap percentage between the Walgreens audience and the Content Affinity attribute.
Index: A comparison of the Walgreens audience to the internet population.
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DEMOGRAPHICS
The Walgreens audience resonates most for the following age bracket and gender.
Age
65 and Over
Gender
Male
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