Dstillery Audiences

WEWORK

Audience Size: 622.6 Thousand Devices

Explore the WeWork Audience

Below you'll find more information about the WeWork audience, broken down in different categories based on their digital and physical behaviors. These are 622.6 thousand unique devices whose actions qualify for the WeWork audience.

Dstillery Crafted Audiences

INTERESTS

The WeWork audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the WeWork audience is New York City Events Researchers.

Interest Composition Index
New York City Events Researchers 9.40% 4.26x
Online Grocery Shoppers 9.52% 3.92x
Ballet Enthusiasts 9.15% 3.88x
Real Estate Decision Makers 7.55% 3.19x
Restaurant Menu Researchers 6.48% 3.18x
New York Trip Planners 7.14% 3.08x
Venture Capitalists 6.02% 2.85x
Broadway Fans 5.60% 2.67x
Opera Enthusiasts 5.60% 2.65x
United Arab Emirates Trip Planners 5.47% 2.61x
Composition Percentage: The overlap percentage between the WeWork audience and the Interest attribute.
Index: A comparison of the WeWork audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The WeWork audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the WeWork audience is Everlane.

Location Composition Index
Everlane 1.27% 51.88x
Supreme 1.15% 51.42x
Zara 16.73% 33.16x
Topshop 2.66% 32.26x
Club Monaco 7.68% 32.04x
Intermix 4.72% 29.39x
Calvin Klein 2.47% 27.84x
Uniqlo 9.39% 27.80x
American Apparel 14.16% 24.41x
Bonobos 6.99% 24.14x
Composition Percentage: The overlap percentage between the WeWork audience and the Location attribute.
Index: A comparison of the WeWork audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the WeWork audience is Institutional Investing.

Content Affinity Composition Index
Institutional Investing 0.52% 8.88x
New York City Real Estate Research Cluster 3.09% 7.36x
NYC Tourist Attractions 4.01% 7.33x
New York City Education & News Cluster 2.27% 6.24x
France Online Music & Quiz Content Cluster 0.12% 6.06x
Malaya 0.04% 5.56x
Home Office Products 0.05% 5.44x
Real Estate Cluster 0.30% 5.43x
Canadian Lifestyle 0.09% 4.96x
Philanthropy - Nonprofits 0.14% 4.90x
Composition Percentage: The overlap percentage between the WeWork audience and the Content Affinity attribute.
Index: A comparison of the WeWork audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The WeWork audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male