Dstillery Audiences

WEWORK

Audience Size: 686.1 Thousand Devices

Explore the WeWork Audience

Below you'll find more information about the WeWork audience, broken down in different categories based on their digital and physical behaviors. These are 686.1 thousand unique devices whose actions qualify for the WeWork audience.

Dstillery Crafted Audiences

INTERESTS

The WeWork audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the WeWork audience is Essential Oils Enthusiasts.

Interest Composition Index
Essential Oils Enthusiasts 0.02% 4.30x
New York City Events Researchers 9.25% 3.60x
Online Grocery Shoppers 9.40% 3.34x
Ballet Enthusiasts 8.48% 3.31x
Real Estate Decision Makers 8.15% 2.99x
Restaurant Menu Researchers 6.44% 2.90x
New York Trip Planners 7.63% 2.80x
Venture Capitalists 6.46% 2.71x
Last Minute Travelers 6.76% 2.58x
Mens Business Clothes Shoppers 5.94% 2.45x
Composition Percentage: The overlap percentage between the WeWork audience and the Interest attribute.
Index: A comparison of the WeWork audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The WeWork audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the WeWork audience is Everlane.

Location Composition Index
Everlane 1.01% 50.00x
Supreme 1.27% 45.04x
Club Monaco 7.42% 36.66x
Zara 13.62% 32.65x
Intermix 4.23% 27.15x
Calvin Klein 2.28% 25.53x
Uniqlo 6.69% 25.38x
Topshop 1.82% 25.22x
Bonobos 5.66% 22.42x
American Apparel 12.40% 21.01x
Composition Percentage: The overlap percentage between the WeWork audience and the Location attribute.
Index: A comparison of the WeWork audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the WeWork audience is Assorted Topics (Elderly, Europe, Viral Media).

Content Affinity Composition Index
Assorted Topics (Elderly, Europe, Viral Media) 0.03% 10.68x
Home Décor, Furniture, & Decorating 0.01% 9.57x
Assorted Topics (Insurance, Travel, Viral Media) 0.01% 6.98x
Law School Research Cluster 0.19% 6.57x
New York City Real Estate Research Cluster 3.75% 6.00x
Institutional Investing 0.67% 6.00x
Greece Cluster 0.08% 5.68x
NYC Tourist Attractions 4.12% 5.32x
New York City Education & News Cluster 2.50% 5.18x
Home Office Products 0.10% 5.08x
Composition Percentage: The overlap percentage between the WeWork audience and the Content Affinity attribute.
Index: A comparison of the WeWork audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The WeWork audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male