Dstillery Audiences

WEWORK

Audience Size: 679.2 Thousand Devices

Explore the WeWork Audience

Below you'll find more information about the WeWork audience, broken down in different categories based on their digital and physical behaviors. These are 679.2 thousand unique devices whose actions qualify for the WeWork audience.

Dstillery Crafted Audiences

INTERESTS

The WeWork audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the WeWork audience is New York City Events Researchers.

Interest Composition Index
New York City Events Researchers 7.62% 4.16x
Online Grocery Shoppers 7.14% 3.70x
Ballet Enthusiasts 6.72% 3.60x
New York Trip Planners 6.92% 3.19x
Real Estate Decision Makers 5.75% 3.19x
Restaurant Menu Researchers 4.53% 2.97x
Chicago Trip Planners 5.18% 2.93x
Venture Capitalists 4.65% 2.93x
Last Minute Travelers 4.86% 2.92x
Home Interior Design Enthusiasts 4.37% 2.80x
Composition Percentage: The overlap percentage between the WeWork audience and the Interest attribute.
Index: A comparison of the WeWork audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The WeWork audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the WeWork audience is Everlane.

Location Composition Index
Everlane 1.03% 57.08x
Club Monaco 7.48% 42.57x
Supreme 1.41% 41.33x
Zara 14.28% 36.05x
Intermix 4.05% 30.69x
Levi Strauss 5.40% 26.48x
Topshop 1.15% 25.57x
Uniqlo 5.74% 25.55x
Calvin Klein 2.69% 24.49x
Bonobos 3.76% 21.92x
Composition Percentage: The overlap percentage between the WeWork audience and the Location attribute.
Index: A comparison of the WeWork audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the WeWork audience is Washington D.C. Hotels.

Content Affinity Composition Index
Washington D.C. Hotels 0.01% 11.47x
Assorted Topics (Elderly, Europe, Viral Media) 0.03% 10.68x
Home Décor, Furniture, & Decorating 0.03% 8.62x
New York City Real Estate Research Cluster 3.50% 5.47x
NYC Tourist Attractions 4.61% 5.08x
Office Furniture Design 0.17% 5.07x
New York City Education & News Cluster 2.86% 5.07x
Assorted Topics (Insurance, Travel, Viral Media) 0.01% 4.85x
Flags & Trump 0.03% 4.61x
Italy Cluster 0.06% 4.17x
Composition Percentage: The overlap percentage between the WeWork audience and the Content Affinity attribute.
Index: A comparison of the WeWork audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The WeWork audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male