Dstillery Audiences

WEWORK

Audience Size: 60.5 Thousand Devices

Explore the WeWork Audience

Below you'll find more information about the WeWork audience, broken down in different categories based on their digital and physical behaviors. These are 60.5 thousand unique devices whose actions qualify for the WeWork audience.

Dstillery Crafted Audiences

INTERESTS

The WeWork audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the WeWork audience is Ballet Enthusiasts.

Interest Composition Index
Ballet Enthusiasts 6.27% 4.94x
Getaways Researchers 3.92% 4.82x
Caribbean Destination Reopening Researchers 3.14% 4.17x
New York City Events Researchers 3.53% 4.07x
Retirement Planning Amid Covid-19 3.14% 3.93x
Telemedicine Content Readers 1.57% 3.75x
Remdesivir Information Researchers 1.96% 3.54x
Food Bank Researchers 1.98% 3.49x
Sightseeing Travelers 5.88% 3.48x
Global Destinations Reopening Researchers 2.75% 3.43x
Composition Percentage: The overlap percentage between the WeWork audience and the Interest attribute.
Index: A comparison of the WeWork audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The WeWork audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the WeWork audience is Topshop.

Location Composition Index
Topshop 1.01% 26.63x
Zara 11.60% 26.23x
Intermix 2.00% 20.79x
Uniqlo 4.57% 18.20x
Calvin Klein 1.28% 17.85x
Club Monaco 3.24% 17.45x
Joe's Jeans 0.74% 16.36x
American Apparel 8.51% 16.06x
Saint Laurent Paris 1.60% 15.00x
Armani 6.14% 13.67x
Composition Percentage: The overlap percentage between the WeWork audience and the Location attribute.
Index: A comparison of the WeWork audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the WeWork audience is Online Arcade Games.

Content Affinity Composition Index
Online Arcade Games 0.99% 5.59x
Vegetarian Diet 0.99% 5.54x
Canada Culture and Tourism 0.31% 4.58x
Asia Travel 1.96% 4.16x
University Research 0.99% 3.98x
Men's Dress Shirt Shopping 0.12% 3.75x
New York City Family & Activity Cluster 2.35% 3.74x
Tattoos & Costumes 0.05% 3.62x
Vegans & Animal Welfare 0.38% 3.62x
Canada General Information Seeker Cluster 0.99% 3.55x
Composition Percentage: The overlap percentage between the WeWork audience and the Content Affinity attribute.
Index: A comparison of the WeWork audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The WeWork audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male