Explore the White Castle Audience
Below you'll find more information about the White Castle audience, broken down in different categories based on their digital and physical behaviors. These are 448.2 thousand unique devices whose actions qualify for the White Castle audience.
INTERESTS
The White Castle audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the White Castle audience is St. Louis Trip Planners.
| Interest | Composition | Index |
| St. Louis Trip Planners | 7.93% | 2.86x |
| Chicago Trip Planners | 5.29% | 2.85x |
| Cininnati Reds Fans | 5.66% | 2.75x |
| Midwestern Voters | 5.04% | 2.45x |
| Aquarium Trip Planners | 4.24% | 2.18x |
| T-Mobile Customers | 0.11% | 2.18x |
| St. Louis Cardinals Fans | 4.02% | 2.15x |
| Louisville Cardinals Fans | 4.15% | 2.12x |
| Chicago Blackhawks Fans | 3.78% | 2.08x |
| Big Box Toy Shoppers | 0.05% | 1.94x |
Composition Percentage:
The overlap percentage between the White Castle audience and the Interest attribute.
Index: A comparison of the White Castle audience to the internet population.
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APPAREL RETAILERS
The White Castle audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the White Castle audience is Abercrombie & Fitch.
| Location | Composition | Index |
| Abercrombie & Fitch | 0.57% | 4.00x |
| Levi Strauss | 0.04% | 3.61x |
| Everlane | 0.02% | 3.51x |
| Bonobos | 0.56% | 2.83x |
| American Apparel | 1.08% | 2.77x |
| Dressbarn | 4.38% | 2.58x |
| LL Bean | 0.40% | 2.48x |
| Kate Spade | 1.61% | 2.41x |
| H&M | 3.08% | 2.39x |
| Topshop | 0.05% | 2.36x |
Composition Percentage:
The overlap percentage between the White Castle audience and the Location attribute.
Index: A comparison of the White Castle audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the White Castle audience is Ohio Universities.
| Content Affinity | Composition | Index |
| Ohio Universities | 0.97% | 5.80x |
| Missouri News Content Cluster | 3.94% | 4.71x |
| Illinois College Sports | 0.08% | 4.08x |
| Indiana News & Business Cluster | 4.64% | 4.03x |
| Cincinnati Cluster | 6.96% | 4.01x |
| Chicago Cluster | 4.94% | 3.73x |
| Farming & Agriculture | 0.05% | 3.66x |
| Kentucky News | 6.04% | 3.58x |
| Canadian Lifestyle | 0.05% | 3.53x |
| African-American Hair | 0.05% | 3.09x |
Composition Percentage:
The overlap percentage between the White Castle audience and the Content Affinity attribute.
Index: A comparison of the White Castle audience to the internet population.
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DEMOGRAPHICS
The White Castle audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Female
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