Dstillery Audiences

WHITE HOUSE BLACK MARKET

Audience Size: 200.7 Thousand Devices

Explore the White House Black Market Audience

Below you'll find more information about the White House Black Market audience, broken down in different categories based on their digital and physical behaviors. These are 200.7 thousand unique devices whose actions qualify for the White House Black Market audience.

Dstillery Crafted Audiences

INTERESTS

The White House Black Market audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the White House Black Market audience is College Aspirants.

Interest Composition Index
College Aspirants 5.18% 2.17x
Social Workers 0.10% 2.14x
Sunglasses Shoppers 1.00% 2.08x
Masters in Management Researchers 4.97% 2.01x
Ski and Snowboard Apparel Shoppers 3.45% 1.94x
Los Angeles Trip Planners 3.56% 1.89x
Romance Movie and TV enthusiasts 4.13% 1.88x
College Athletic Scholarships Researchers 4.97% 1.88x
World Cup Apparel Shoppers 4.81% 1.87x
Gonzaga Bulldogs Fans 3.97% 1.85x
Composition Percentage: The overlap percentage between the White House Black Market audience and the Interest attribute.
Index: A comparison of the White House Black Market audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The White House Black Market audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the White House Black Market audience is Madewell.

Location Composition Index
Madewell 7.44% 51.88x
Ann Taylor 4.06% 39.56x
LOFT 21.53% 39.32x
Anthropologie 10.16% 38.63x
Michael Kors 14.37% 38.01x
Banana Republic 21.85% 37.79x
Chicos 23.19% 36.04x
Coach 10.43% 33.59x
Hugo Boss 4.91% 32.21x
Free People 4.74% 31.89x
Composition Percentage: The overlap percentage between the White House Black Market audience and the Location attribute.
Index: A comparison of the White House Black Market audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the White House Black Market audience is Celebrity Gossip.

Content Affinity Composition Index
Celebrity Gossip 0.16% 4.76x
Mobile Phone Networks 0.19% 4.63x
Furniture Shopping 0.37% 3.87x
Central & South American News 0.21% 3.86x
Arabic News 0.10% 3.78x
Home Furnishings 0.30% 3.70x
Minnesota Community Business Cluster 0.21% 3.31x
MBA Education 0.10% 3.25x
Science Education & Resources 0.47% 3.24x
Korea Cluster 0.21% 3.18x
Composition Percentage: The overlap percentage between the White House Black Market audience and the Content Affinity attribute.
Index: A comparison of the White House Black Market audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The White House Black Market audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male