Dstillery Audiences

WHITE HOUSE BLACK MARKET

Audience Size: 361.4 Thousand Devices

Explore the White House Black Market Audience

Below you'll find more information about the White House Black Market audience, broken down in different categories based on their digital and physical behaviors. These are 361.4 thousand unique devices whose actions qualify for the White House Black Market audience.

Dstillery Crafted Audiences

INTERESTS

The White House Black Market audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the White House Black Market audience is Green Bay Packers Fans.

Interest Composition Index
Green Bay Packers Fans 6.99% 2.52x
Milwaukee Brewers Fans 5.47% 2.35x
North East State Fair Visitors 4.66% 2.25x
Online Investors 2.89% 2.07x
Hanukkah Decorations Shoppers 3.78% 2.05x
Wisconsin County and Local Fair Visitors 6.03% 2.05x
Pantry Recipes Researchers 0.18% 2.04x
Enterprise Field Services Researchers 3.22% 2.02x
Last Minute Travelers 3.22% 2.00x
Luxury Womens Brands Shoppers 3.54% 1.89x
Composition Percentage: The overlap percentage between the White House Black Market audience and the Interest attribute.
Index: A comparison of the White House Black Market audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The White House Black Market audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the White House Black Market audience is Madewell.

Location Composition Index
Madewell 10.86% 41.09x
Joe's Jeans 0.60% 37.38x
Michael Kors 20.83% 34.84x
Chicos 25.59% 34.47x
Kate Spade 9.75% 31.26x
Free People 8.92% 31.18x
Banana Republic 29.13% 31.07x
LOFT 27.39% 30.97x
Gymboree 19.72% 30.46x
Tommy Bahama 5.52% 30.20x
Composition Percentage: The overlap percentage between the White House Black Market audience and the Location attribute.
Index: A comparison of the White House Black Market audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the White House Black Market audience is Poland Cluster.

Content Affinity Composition Index
Poland Cluster 0.32% 6.92x
Lighting & Power 0.32% 6.23x
Homemade Jewelry & Crafts 0.24% 4.11x
Wisconsin Travel & Tourism Cluster 5.47% 4.00x
Korea Cluster 0.16% 3.95x
China Cluster 0.16% 3.70x
College Sports 0.24% 3.61x
Home Remodeling 0.18% 3.58x
Sports Apparel 0.48% 3.49x
Networking Marketing 0.16% 3.49x
Composition Percentage: The overlap percentage between the White House Black Market audience and the Content Affinity attribute.
Index: A comparison of the White House Black Market audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The White House Black Market audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female