Dstillery Audiences

WHITE HOUSE BLACK MARKET

Audience Size: 136.6 Thousand Devices

Explore the White House Black Market Audience

Below you'll find more information about the White House Black Market audience, broken down in different categories based on their digital and physical behaviors. These are 136.6 thousand unique devices whose actions qualify for the White House Black Market audience.

Dstillery Crafted Audiences

INTERESTS

The White House Black Market audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the White House Black Market audience is Wireless Headphone Researchers.

Interest Composition Index
Wireless Headphone Researchers 0.12% 3.44x
Big Box Store Jewelry Sale Shoppers 0.12% 2.28x
Sightseeing Travelers 1.30% 2.18x
Sunglasses Shoppers 1.00% 2.08x
St Patricks Day Celebrators 0.77% 1.94x
Vacation Planners 1.12% 1.91x
Techies 2.19% 1.87x
Fathers Day Celebrators 1.00% 1.85x
Minnesota Twins Fans 3.43% 1.85x
Whiskey Enthusiasts 1.36% 1.81x
Composition Percentage: The overlap percentage between the White House Black Market audience and the Interest attribute.
Index: A comparison of the White House Black Market audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The White House Black Market audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the White House Black Market audience is Madewell.

Location Composition Index
Madewell 8.55% 62.30x
Ann Taylor 5.84% 60.80x
Chicos 25.09% 54.82x
LOFT 21.48% 49.14x
Michael Kors 15.07% 48.65x
Tommy Bahama 5.82% 46.98x
Banana Republic 18.13% 46.54x
Coach 10.12% 46.09x
Free People 5.51% 44.75x
Kate Spade 5.47% 42.49x
Composition Percentage: The overlap percentage between the White House Black Market audience and the Location attribute.
Index: A comparison of the White House Black Market audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the White House Black Market audience is Teen Hair.

Content Affinity Composition Index
Teen Hair 0.18% 5.15x
Mobile Phone Networks 0.19% 4.63x
Weight Lifting Enthusiasts 0.18% 3.79x
Bags & Luggage 0.12% 3.78x
Colorado Snow 0.24% 3.56x
Science Education & Resources 0.30% 3.49x
Assorted Topics (This Audience Are Interested In Abbreviations, Domain Analysis, Driving Routes, Email Marketing) 0.24% 3.43x
Party Planning & Invitations 0.24% 3.33x
Assorted Topics (Viral Media, Paid Traffic) 0.18% 3.23x
Music Production 0.12% 3.19x
Composition Percentage: The overlap percentage between the White House Black Market audience and the Content Affinity attribute.
Index: A comparison of the White House Black Market audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The White House Black Market audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male