Dstillery Audiences

WHOLE FOODS

Audience Size: 374.7 Thousand Devices

Explore the Whole Foods Audience

Below you'll find more information about the Whole Foods audience, broken down in different categories based on their digital and physical behaviors. These are 374.7 thousand unique devices whose actions qualify for the Whole Foods audience.

Dstillery Crafted Audiences

INTERESTS

The Whole Foods audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Whole Foods audience is T-Mobile Customers.

Interest Composition Index
T-Mobile Customers 0.22% 4.26x
Quarantine Planners 2.62% 3.64x
Rock Climbing Enthusiasts 5.32% 3.24x
Home Interior Design Enthusiasts 4.31% 3.10x
United Arab Emirates Trip Planners 3.84% 2.98x
Luxury Retail Researchers 4.04% 2.94x
Commercial Architects and Designers 3.84% 2.87x
Online Grocery Shoppers 4.37% 2.86x
Aspen Skiers and Snowboarders 5.38% 2.81x
United Nations Donors 3.30% 2.79x
Composition Percentage: The overlap percentage between the Whole Foods audience and the Interest attribute.
Index: A comparison of the Whole Foods audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Whole Foods audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Whole Foods audience is Everlane.

Location Composition Index
Everlane 0.32% 34.22x
Supreme 0.27% 27.23x
Topshop 0.60% 23.86x
Intermix 1.35% 20.75x
Bonobos 2.63% 19.81x
Patagonia 2.12% 19.35x
American Apparel 5.29% 17.58x
Joe's Jeans 0.27% 16.99x
Uniqlo 2.52% 16.79x
Armani 3.83% 15.69x
Composition Percentage: The overlap percentage between the Whole Foods audience and the Location attribute.
Index: A comparison of the Whole Foods audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Whole Foods audience is Work Productivity.

Content Affinity Composition Index
Work Productivity 0.27% 7.98x
Weather Information 0.27% 5.49x
Cardiac & Other Health Research 0.34% 4.75x
Korea Cluster 0.20% 4.70x
Eye Health & Vision 0.27% 4.67x
Colorado Snow 0.40% 4.48x
Natural Diet & Supplement Researchers 0.34% 4.46x
Home Remodeling 0.20% 3.98x
Film Production 0.13% 3.80x
Canadian Healthcare 0.13% 3.78x
Composition Percentage: The overlap percentage between the Whole Foods audience and the Content Affinity attribute.
Index: A comparison of the Whole Foods audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Whole Foods audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male