Dstillery Audiences

WILLIAMS-SONOMA

Audience Size: 322.9 Thousand Devices

Explore the Williams-Sonoma Audience

Below you'll find more information about the Williams-Sonoma audience, broken down in different categories based on their digital and physical behaviors. These are 322.9 thousand unique devices whose actions qualify for the Williams-Sonoma audience.

Dstillery Crafted Audiences

INTERESTS

The Williams-Sonoma audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Williams-Sonoma audience is New York City Events Researchers.

Interest Composition Index
New York City Events Researchers 3.66% 2.38x
Ballet Enthusiasts 3.57% 2.29x
New York Trip Planners 3.29% 2.09x
Shared Work Space Researchers 2.81% 2.04x
Georgia Activities Researchers 2.48% 1.99x
Work Comes First Travelers 0.71% 1.99x
Symphony Music Enthusiasts 2.96% 1.97x
Men's Shoe Shoppers 2.84% 1.97x
Broadway Fans 2.47% 1.95x
Investment Banking Professionals 2.59% 1.94x
Composition Percentage: The overlap percentage between the Williams-Sonoma audience and the Interest attribute.
Index: A comparison of the Williams-Sonoma audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Williams-Sonoma audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Williams-Sonoma audience is Madewell.

Location Composition Index
Madewell 7.63% 39.06x
American Apparel 12.21% 33.01x
Banana Republic 22.09% 31.70x
Lululemon 19.35% 31.61x
Club Monaco 3.68% 30.49x
Everlane 0.32% 30.26x
J. Crew 14.76% 28.82x
Tommy Bahama 8.49% 28.24x
LL Bean 1.72% 28.07x
Chicos 14.87% 26.89x
Composition Percentage: The overlap percentage between the Williams-Sonoma audience and the Location attribute.
Index: A comparison of the Williams-Sonoma audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Williams-Sonoma audience is French News & Gossip Cluster.

Content Affinity Composition Index
French News & Gossip Cluster 0.14% 4.97x
Virginia Athletics 0.14% 3.65x
Mobile Industry Information 0.25% 3.19x
NYC Tourist Attractions 1.97% 2.90x
Institutional Investing 0.20% 2.87x
Cigars 0.08% 2.86x
Broadway Information 0.78% 2.78x
LGBTQ Advocacy 1.29% 2.70x
Pittsburgh News 2.10% 2.70x
New York City Real Estate Research Cluster 1.09% 2.68x
Composition Percentage: The overlap percentage between the Williams-Sonoma audience and the Content Affinity attribute.
Index: A comparison of the Williams-Sonoma audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Williams-Sonoma audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male