Dstillery Audiences

WILLIAMS-SONOMA

Audience Size: 569.4 Thousand Devices

Explore the Williams-Sonoma Audience

Below you'll find more information about the Williams-Sonoma audience, broken down in different categories based on their digital and physical behaviors. These are 569.4 thousand unique devices whose actions qualify for the Williams-Sonoma audience.

Dstillery Crafted Audiences

INTERESTS

The Williams-Sonoma audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Williams-Sonoma audience is Work Comes First Travelers.

Interest Composition Index
Work Comes First Travelers 0.03% 2.39x
Luxury Boutique Hotel Researchers 3.78% 2.03x
Symphony Music Enthusiasts 4.10% 2.03x
Opera Enthusiasts 3.71% 2.01x
Men's Shoe Shoppers 3.93% 1.97x
Luxury Retail Researchers 3.81% 1.96x
Home Interior Design Enthusiasts 3.48% 1.95x
Preppy Clothing Shoppers 3.90% 1.88x
Major Airline Customers 3.56% 1.87x
San Francisco Trip Planners 4.15% 1.87x
Composition Percentage: The overlap percentage between the Williams-Sonoma audience and the Interest attribute.
Index: A comparison of the Williams-Sonoma audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Williams-Sonoma audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Williams-Sonoma audience is Joe's Jeans.

Location Composition Index
Joe's Jeans 1.46% 29.63x
Madewell 12.78% 28.48x
Ann Taylor 13.37% 28.02x
Lorna Jane 2.52% 26.34x
Anthropologie 6.34% 23.50x
J. Crew 19.78% 23.26x
Abercrombie & Fitch 11.41% 23.20x
Banana Republic 37.44% 23.18x
Michael Kors 23.59% 22.90x
Club Monaco 5.61% 22.80x
Composition Percentage: The overlap percentage between the Williams-Sonoma audience and the Location attribute.
Index: A comparison of the Williams-Sonoma audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Williams-Sonoma audience is Apartment & Community Real Estate Researchers.

Content Affinity Composition Index
Apartment & Community Real Estate Researchers 0.15% 9.21x
Texas Sporting & Outdoors Cluster 0.05% 3.82x
Electronic Document Assembly 0.07% 3.76x
London Tourism & Events 0.05% 3.65x
Lacrosse College Athletics 0.22% 3.47x
Scuba Diving 0.05% 3.46x
Assorted Topics (Clothing, Asian Food, Japanese Goods, Leggings) 0.15% 3.40x
Instagram Management 0.05% 3.34x
Canadian Lifestyle 0.17% 3.11x
Retail Industry News 0.17% 2.98x
Composition Percentage: The overlap percentage between the Williams-Sonoma audience and the Content Affinity attribute.
Index: A comparison of the Williams-Sonoma audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Williams-Sonoma audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male