Dstillery Audiences

WILLIAMS-SONOMA

Audience Size: 20.6 Thousand Devices

Explore the Williams-Sonoma Audience

Below you'll find more information about the Williams-Sonoma audience, broken down in different categories based on their digital and physical behaviors. These are 20.6 thousand unique devices whose actions qualify for the Williams-Sonoma audience.

Dstillery Crafted Audiences

INTERESTS

The Williams-Sonoma audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Williams-Sonoma audience is School Closings Updates Readers.

Interest Composition Index
School Closings Updates Readers 4.17% 5.68x
Readers of South Asian Content 6.50% 5.03x
Mexico Trip Planners 11.11% 4.77x
Photography Enthusiasts 5.56% 4.01x
K12 Education Resource Researchers 6.94% 3.95x
Rowing Enthusiasts 6.94% 3.89x
Hanukkah Decorations Shoppers 8.33% 3.87x
Readers of Panamanian Content 8.33% 3.72x
At-Home Gym Intenders 6.94% 3.67x
Remdesivir Information Researchers 3.25% 3.65x
Composition Percentage: The overlap percentage between the Williams-Sonoma audience and the Interest attribute.
Index: A comparison of the Williams-Sonoma audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Williams-Sonoma audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Williams-Sonoma audience is Ann Taylor.

Location Composition Index
Ann Taylor 10.63% 77.01x
Madewell 11.78% 67.27x
Bonobos 3.40% 54.60x
Anthropologie 14.75% 46.77x
Lululemon 12.74% 45.83x
The North Face 5.51% 40.99x
Free People 6.80% 40.73x
Banana Republic 29.50% 39.25x
Brooks Brothers 9.58% 37.61x
White House Black Market 29.02% 34.77x
Composition Percentage: The overlap percentage between the Williams-Sonoma audience and the Location attribute.
Index: A comparison of the Williams-Sonoma audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Williams-Sonoma audience is Hudson Valley New York Media.

Content Affinity Composition Index
Hudson Valley New York Media 2.44% 5.91x
University Research 2.44% 5.06x
Travel Adventure 0.79% 4.49x
Texas University Athletics 2.44% 4.31x
Muscle Cars 5.56% 4.30x
Nebraska Cluster 3.25% 3.71x
African-American Hair 0.58% 3.47x
Teaching Abroad 0.03% 3.20x
Canada General Information Seeker Cluster 1.65% 3.17x
New York City Family & Activity Cluster 2.44% 3.10x
Composition Percentage: The overlap percentage between the Williams-Sonoma audience and the Content Affinity attribute.
Index: A comparison of the Williams-Sonoma audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Williams-Sonoma audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Female