Explore the Wing Stop Audience
Below you'll find more information about the Wing Stop audience, broken down in different categories based on their digital and physical behaviors. These are 872.1 thousand unique devices whose actions qualify for the Wing Stop audience.
INTERESTS
The Wing Stop audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Wing Stop audience is Houston Trip Planners.
| Interest | Composition | Index |
| Houston Trip Planners | 2.41% | 1.82x |
| Readers of El Salvadoran Content | 2.46% | 1.79x |
| Readers of Mexican Content | 2.57% | 1.70x |
| Readers of South American Content | 2.34% | 1.69x |
| Texas Energy Providers | 1.78% | 1.69x |
| Santa Cruz Trip Planners | 2.07% | 1.68x |
| Los Angeles Mass Transit Commuters | 2.34% | 1.67x |
| Hip Hop Fans | 2.20% | 1.67x |
| Colombia Trip Planners | 2.49% | 1.66x |
| Readers of Caribbean Content | 2.26% | 1.64x |
Composition Percentage:
The overlap percentage between the Wing Stop audience and the Interest attribute.
Index: A comparison of the Wing Stop audience to the internet population.
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APPAREL RETAILERS
The Wing Stop audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Wing Stop audience is Lorna Jane.
| Location | Composition | Index |
| Lorna Jane | 0.41% | 9.39x |
| Express Outlets | 0.25% | 8.40x |
| Express | 1.64% | 8.07x |
| Zara | 1.52% | 8.04x |
| Hollister | 1.05% | 7.89x |
| The Childrens Place | 4.24% | 7.86x |
| Everlane | 0.05% | 7.79x |
| Saint Laurent Paris | 0.49% | 7.75x |
| Zumiez | 1.93% | 7.75x |
| Forever 21 | 2.34% | 7.69x |
Composition Percentage:
The overlap percentage between the Wing Stop audience and the Location attribute.
Index: A comparison of the Wing Stop audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Wing Stop audience is Texas News Cluster.
| Content Affinity | Composition | Index |
| Texas News Cluster | 1.18% | 2.60x |
| Assorted Topics #11131 (Comics, Architecture, Fine Spirits, Sports) | 0.06% | 2.48x |
| Los Angeles Cluster | 0.08% | 2.47x |
| Texas Media | 1.74% | 2.25x |
| Latin American Spanish Language News | 0.22% | 2.24x |
| Central & South American News | 0.18% | 2.19x |
| Vietnam Cluster | 0.08% | 2.06x |
| East Texas Cluster | 0.25% | 2.03x |
| Texas Sporting & Outdoors Cluster | 0.05% | 2.01x |
| Shipping & Logistics | 0.04% | 1.92x |
Composition Percentage:
The overlap percentage between the Wing Stop audience and the Content Affinity attribute.
Index: A comparison of the Wing Stop audience to the internet population.
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DEMOGRAPHICS
The Wing Stop audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male
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