Dstillery Audiences

WING STOP

Audience Size: 1.7 Million Devices

Explore the Wing Stop Audience

Below you'll find more information about the Wing Stop audience, broken down in different categories based on their digital and physical behaviors. These are 1.7 million unique devices whose actions qualify for the Wing Stop audience.

Dstillery Crafted Audiences

INTERESTS

The Wing Stop audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Wing Stop audience is Houston Trip Planners.

Interest Composition Index
Houston Trip Planners 2.87% 1.95x
Los Angeles Mass Transit Commuters 2.83% 1.82x
Readers of Mexican Content 2.64% 1.79x
Hip Hop Fans 2.23% 1.78x
Texas Energy Providers 2.22% 1.75x
Readers of Guatemalan Content 2.38% 1.71x
Readers of Honduran Content 5.04% 1.69x
Readers of El Salvadoran Content 2.29% 1.66x
Men's Suit Shoppers 2.13% 1.64x
Dallas Mavericks Fans 1.63% 1.63x
Composition Percentage: The overlap percentage between the Wing Stop audience and the Interest attribute.
Index: A comparison of the Wing Stop audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Wing Stop audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Wing Stop audience is Lorna Jane.

Location Composition Index
Lorna Jane 0.68% 8.31x
Express Outlets 0.44% 7.99x
The Childrens Place 5.70% 7.68x
Express 2.57% 7.57x
Hollister 1.91% 7.46x
Zara 2.32% 7.38x
Forever 21 3.91% 7.29x
Saint Laurent Paris 0.76% 7.24x
Zumiez 3.02% 7.09x
Joe's Jeans 0.41% 7.05x
Composition Percentage: The overlap percentage between the Wing Stop audience and the Location attribute.
Index: A comparison of the Wing Stop audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Wing Stop audience is Texas News Cluster.

Content Affinity Composition Index
Texas News Cluster 1.27% 2.82x
Los Angeles Cluster 0.08% 2.79x
Texas Sporting & Outdoors Cluster 0.05% 2.71x
Scuba Diving 0.03% 2.51x
Texas Media 2.16% 2.50x
Texas News 1.17% 2.36x
Men's Fashion Shopping 0.02% 2.24x
Texas University Athletics 0.82% 2.23x
Assorted Topics (Email Hosting, Bitcoin, Online Texting, Online Calling) 0.02% 2.14x
Southern California Tourism 0.59% 2.12x
Composition Percentage: The overlap percentage between the Wing Stop audience and the Content Affinity attribute.
Index: A comparison of the Wing Stop audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Wing Stop audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male