Dstillery Audiences

WING ZONE

Audience Size: 42.5 Thousand Devices

Explore the Wing Zone Audience

Below you'll find more information about the Wing Zone audience, broken down in different categories based on their digital and physical behaviors. These are 42.5 thousand unique devices whose actions qualify for the Wing Zone audience.

Dstillery Crafted Audiences

INTERESTS

The Wing Zone audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Wing Zone audience is Florida Gators Fans.

Interest Composition Index
Florida Gators Fans 6.63% 2.98x
Alabama Trip Planners 6.63% 2.48x
New Orleans Pelicans Fans 5.65% 2.39x
Carolina Panthers Fans 5.16% 2.27x
Tennessee Volunteers Fans 4.42% 2.18x
Psychiatrists 5.16% 2.13x
Georgia Trip Planners 5.65% 2.10x
South Atlantic Voters 4.91% 2.08x
Louisiana Activities Researchers 4.18% 2.06x
Southeastern Voters 4.42% 2.06x
Composition Percentage: The overlap percentage between the Wing Zone audience and the Interest attribute.
Index: A comparison of the Wing Zone audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Wing Zone audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Wing Zone audience is Belk.

Location Composition Index
Belk 2.51% 10.73x
Topshop 0.81% 9.63x
J. Crew 7.26% 9.49x
Charlotte Russe 5.51% 6.51x
Jos A. Bank Clothiers 5.88% 6.26x
American Eagle Outfitters 8.37% 5.63x
Aeropostale 5.69% 5.51x
Buckle 6.13% 5.47x
Gymboree 4.86% 5.39x
H&M 5.76% 5.05x
Composition Percentage: The overlap percentage between the Wing Zone audience and the Location attribute.
Index: A comparison of the Wing Zone audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Wing Zone audience is Dial-Up Internet.

Content Affinity Composition Index
Dial-Up Internet 0.74% 5.26x
Mississippi News 2.46% 5.26x
Cincinnati Cluster 6.14% 4.64x
Amateur Radios 0.96% 4.21x
Vaping 0.48% 3.78x
China Cluster 0.49% 3.57x
North Carolina News 4.42% 3.28x
Christians Prosperity Gospel 0.49% 3.24x
Vegans & Animal Welfare 0.49% 3.19x
North Carolina 2.70% 3.09x
Composition Percentage: The overlap percentage between the Wing Zone audience and the Content Affinity attribute.
Index: A comparison of the Wing Zone audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Wing Zone audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male