Dstillery Audiences

WING ZONE

Audience Size: 24.5 Thousand Devices

Explore the Wing Zone Audience

Below you'll find more information about the Wing Zone audience, broken down in different categories based on their digital and physical behaviors. These are 24.5 thousand unique devices whose actions qualify for the Wing Zone audience.

Dstillery Crafted Audiences

INTERESTS

The Wing Zone audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Wing Zone audience is Lunar New Year Researchers.

Interest Composition Index
Lunar New Year Researchers 2.54% 5.11x
Heartburn Sufferers 2.54% 3.60x
Men's Clothing Shoppers 2.54% 3.52x
Costco Deal Blog Readers 2.54% 3.31x
Freelancers 3.39% 3.23x
Georgia Activities Researchers 3.39% 3.21x
Florida Gators Fans 6.78% 3.14x
Resume Writing Researchers 3.39% 3.04x
North Carolina Football Fans 7.63% 3.03x
Junk Food Lovers 2.54% 3.02x
Composition Percentage: The overlap percentage between the Wing Zone audience and the Interest attribute.
Index: A comparison of the Wing Zone audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Wing Zone audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Wing Zone audience is Belk.

Location Composition Index
Belk 4.65% 4.37x
LL Bean 0.94% 4.18x
J. Crew 6.49% 3.63x
Urban Outfitters 3.36% 3.31x
Lane Bryant 9.38% 3.22x
Jos A. Bank Clothiers 7.35% 3.22x
Topshop 0.12% 3.15x
LOFT 8.56% 3.13x
Brooks Brothers 2.70% 3.06x
Chicos 8.44% 2.93x
Composition Percentage: The overlap percentage between the Wing Zone audience and the Location attribute.
Index: A comparison of the Wing Zone audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Wing Zone audience is Humor & Entertainment - Comic Culture.

Content Affinity Composition Index
Humor & Entertainment - Comic Culture 4.24% 4.56x
Assorted Topics (College Sports, Anime, Business, Social Media, Food) 2.44% 4.14x
North Carolina News 5.93% 3.99x
North Carolina 4.24% 3.86x
Wedding Planning 1.46% 3.78x
Fashion Cluster 1.44% 3.78x
Fantasy Sports 3.39% 3.73x
Assorted Topics (Car News, Animals, Viral Media) 0.60% 3.60x
Georgia Cluster 7.63% 3.50x
Weight Loss & Nutrition Assistance Researchers 1.63% 3.48x
Composition Percentage: The overlap percentage between the Wing Zone audience and the Content Affinity attribute.
Index: A comparison of the Wing Zone audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Wing Zone audience resonates most for the following age bracket and gender.
Age
55-64
Gender
Male