Dstillery Audiences

WINN DIXIE

Audience Size: 127.3 Thousand Devices

Explore the Winn Dixie Audience

Below you'll find more information about the Winn Dixie audience, broken down in different categories based on their digital and physical behaviors. These are 127.3 thousand unique devices whose actions qualify for the Winn Dixie audience.

Dstillery Crafted Audiences

INTERESTS

The Winn Dixie audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Winn Dixie audience is Louisiana Activities Researchers.

Interest Composition Index
Louisiana Activities Researchers 2.76% 4.99x
Florida Trip Planners 6.65% 4.89x
Florida Atlantic Coast Trip Planners 6.70% 4.88x
Orlando Activities Researchers 0.49% 4.85x
New Orleans Activities Researchers 3.35% 4.81x
Florida County and Local Fair Visitors 13.67% 4.51x
New Orleans Trip Planners 4.59% 4.33x
Orlando Trip Planners 5.56% 4.16x
Tampa and St Petersburg Trip Planners 5.35% 3.90x
Louisiana Trip Planners 6.00% 3.78x
Composition Percentage: The overlap percentage between the Winn Dixie audience and the Interest attribute.
Index: A comparison of the Winn Dixie audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Winn Dixie audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Winn Dixie audience is Belk.

Location Composition Index
Belk 0.90% 5.99x
Tommy Bahama 0.60% 4.92x
Talbots 1.13% 3.99x
Columbia 0.27% 3.95x
Charlotte Russe 0.34% 3.80x
Jos A. Bank Clothiers 1.13% 3.34x
Chicos 1.43% 3.26x
Armani 0.29% 3.20x
Ann Taylor 0.28% 2.96x
Michael Kors 0.85% 2.84x
Composition Percentage: The overlap percentage between the Winn Dixie audience and the Location attribute.
Index: A comparison of the Winn Dixie audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Winn Dixie audience is Florida College Athletics.

Content Affinity Composition Index
Florida College Athletics 0.16% 5.38x
New Orleans Cluster 6.70% 5.29x
Florida Local News Cluster 12.21% 5.12x
Florida Jacksonville & Orlando Cluster 5.94% 5.01x
South Florida Cluster 6.00% 3.96x
Robotics 0.09% 3.82x
Design Software 0.15% 3.65x
Assorted Topics (Cooking, Games, Viral Media) 0.03% 3.52x
Beach & Intimate Wear 0.08% 3.39x
Poland Cluster 0.11% 3.36x
Composition Percentage: The overlap percentage between the Winn Dixie audience and the Content Affinity attribute.
Index: A comparison of the Winn Dixie audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Winn Dixie audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female