Dstillery Audiences

WINN DIXIE

Audience Size: 243.5 Thousand Devices

Explore the Winn Dixie Audience

Below you'll find more information about the Winn Dixie audience, broken down in different categories based on their digital and physical behaviors. These are 243.5 thousand unique devices whose actions qualify for the Winn Dixie audience.

Dstillery Crafted Audiences

INTERESTS

The Winn Dixie audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Winn Dixie audience is Florida Trip Planners.

Interest Composition Index
Florida Trip Planners 9.59% 5.36x
Florida County and Local Fair Visitors 14.06% 4.60x
New Orleans Activities Researchers 4.48% 4.33x
New Orleans Trip Planners 7.98% 3.90x
Louisiana Activities Researchers 3.50% 3.82x
South Atlantic State Fair Visitors 8.84% 3.71x
Florida Gulf Coast Travel Researchers 9.76% 3.59x
Hard Rock Hotel & Casino Trip Planners 7.86% 3.32x
Florida Atlantic Coast Trip Planners 8.15% 3.30x
Louisiana Trip Planners 6.89% 3.24x
Composition Percentage: The overlap percentage between the Winn Dixie audience and the Interest attribute.
Index: A comparison of the Winn Dixie audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Winn Dixie audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Winn Dixie audience is Belk.

Location Composition Index
Belk 2.88% 5.80x
Tommy Bahama 0.95% 4.28x
Armani 0.85% 3.96x
Talbots 2.71% 3.45x
Charlotte Russe 0.38% 3.34x
Columbia 0.44% 3.23x
Brooks Brothers 1.29% 3.20x
Hollister 2.96% 3.00x
Jos A. Bank Clothiers 3.20% 2.97x
LOFT 3.77% 2.94x
Composition Percentage: The overlap percentage between the Winn Dixie audience and the Location attribute.
Index: A comparison of the Winn Dixie audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Winn Dixie audience is Florida Jacksonville & Orlando Cluster.

Content Affinity Composition Index
Florida Jacksonville & Orlando Cluster 8.32% 5.13x
New Orleans Cluster 8.32% 4.96x
Florida Local News Cluster 15.79% 4.77x
Florida Naples News Cluster 1.66% 4.19x
Robotics 0.09% 3.82x
Bags & Luggage 0.11% 3.75x
Law School 0.11% 3.71x
Design Software 0.15% 3.65x
Assorted Topics (Cooking, Games, Viral Media) 0.03% 3.52x
South Florida Cluster 7.52% 3.42x
Composition Percentage: The overlap percentage between the Winn Dixie audience and the Content Affinity attribute.
Index: A comparison of the Winn Dixie audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Winn Dixie audience resonates most for the following age bracket and gender.
Age
65+
Gender
Male