Dstillery Audiences

WINN DIXIE

Audience Size: 121.4 Thousand Devices

Explore the Winn Dixie Audience

Below you'll find more information about the Winn Dixie audience, broken down in different categories based on their digital and physical behaviors. These are 121.4 thousand unique devices whose actions qualify for the Winn Dixie audience.

Dstillery Crafted Audiences

INTERESTS

The Winn Dixie audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Winn Dixie audience is Florida Trip Planners.

Interest Composition Index
Florida Trip Planners 6.56% 5.94x
Orlando Trip Planners 7.27% 5.08x
Florida Atlantic Coast Trip Planners 7.87% 4.78x
Palm Beach Trip Planners 5.05% 4.18x
Florida County and Local Fair Visitors 13.32% 4.14x
Tampa and St Petersburg Trip Planners 6.96% 3.94x
New Orleans Pelicans Fans 4.44% 3.68x
New Orleans Trip Planners 4.34% 3.63x
South Atlantic State Fair Visitors 6.86% 3.58x
Orlando Activities Researchers 4.44% 3.46x
Composition Percentage: The overlap percentage between the Winn Dixie audience and the Interest attribute.
Index: A comparison of the Winn Dixie audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Winn Dixie audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Winn Dixie audience is Tommy Bahama.

Location Composition Index
Tommy Bahama 1.05% 9.26x
Belk 0.67% 6.74x
Charlotte Russe 0.63% 6.21x
Ann Taylor 0.38% 6.00x
Talbots 1.06% 5.50x
Calvin Klein 0.15% 5.21x
Chicos 1.51% 4.83x
Lane Bryant 1.03% 4.71x
White House Black Market 1.30% 4.43x
Hugo Boss 0.47% 4.33x
Composition Percentage: The overlap percentage between the Winn Dixie audience and the Location attribute.
Index: A comparison of the Winn Dixie audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Winn Dixie audience is New Orleans Cluster.

Content Affinity Composition Index
New Orleans Cluster 6.26% 5.58x
Florida Jacksonville & Orlando Cluster 5.65% 5.25x
Spanish Lifestyle & Health 0.14% 4.99x
Florida Local News Cluster 10.80% 4.59x
South Florida Cluster 5.15% 4.58x
Vegetarian Diet 0.33% 4.00x
Robotics 0.09% 3.82x
Assorted Topics (Cooking, Games, Viral Media) 0.03% 3.52x
Beach & Intimate Wear 0.08% 3.39x
Florida Naples News Cluster 1.11% 3.39x
Composition Percentage: The overlap percentage between the Winn Dixie audience and the Content Affinity attribute.
Index: A comparison of the Winn Dixie audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Winn Dixie audience resonates most for the following age bracket and gender.
Age
65+
Gender
Male