Dstillery Audiences

WINN DIXIE

Audience Size: 413.3 Thousand Devices

Explore the Winn Dixie Audience

Below you'll find more information about the Winn Dixie audience, broken down in different categories based on their digital and physical behaviors. These are 413.3 thousand unique devices whose actions qualify for the Winn Dixie audience.

Dstillery Crafted Audiences

INTERESTS

The Winn Dixie audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Winn Dixie audience is Florida Trip Planners.

Interest Composition Index
Florida Trip Planners 9.13% 5.52x
Florida County and Local Fair Visitors 14.13% 4.09x
South Atlantic State Fair Visitors 7.92% 3.74x
Palm Beach Trip Planners 5.51% 3.62x
Tampa and St Petersburg Trip Planners 3.43% 3.59x
Hard Rock Hotel & Casino Trip Planners 7.38% 3.55x
Florida Atlantic Coast Trip Planners 8.10% 3.36x
South Atlantic Voters 7.68% 3.33x
Florida Gators Fans 7.08% 3.25x
Florida Gulf Coast Travel Researchers 8.50% 3.01x
Composition Percentage: The overlap percentage between the Winn Dixie audience and the Interest attribute.
Index: A comparison of the Winn Dixie audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Winn Dixie audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Winn Dixie audience is Belk.

Location Composition Index
Belk 3.76% 3.52x
Tommy Bahama 1.38% 2.93x
Armani 1.21% 2.72x
Talbots 3.81% 2.27x
Brooks Brothers 1.98% 2.23x
Express Outlets 1.15% 2.15x
Jos A. Bank Clothiers 4.47% 1.95x
LOFT 5.32% 1.93x
Hollister 4.16% 1.92x
Columbia 0.60% 1.87x
Composition Percentage: The overlap percentage between the Winn Dixie audience and the Location attribute.
Index: A comparison of the Winn Dixie audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Winn Dixie audience is Florida Jacksonville & Orlando Cluster.

Content Affinity Composition Index
Florida Jacksonville & Orlando Cluster 8.53% 5.43x
Florida Naples News Cluster 1.84% 5.03x
Florida Local News Cluster 13.80% 4.83x
Assorted Topics (Self Improvement, Scientific Improvement, Gulf Coast News, Somerset Pennsylvania) 0.06% 3.87x
Robotics 0.09% 3.82x
South Florida Cluster 6.93% 3.71x
Assorted Topics (Cooking, Games, Viral Media) 0.03% 3.52x
Beach & Intimate Wear 0.08% 3.39x
Spanish Health & Wellness 0.15% 3.11x
Alabama News 9.16% 3.07x
Composition Percentage: The overlap percentage between the Winn Dixie audience and the Content Affinity attribute.
Index: A comparison of the Winn Dixie audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Winn Dixie audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female