
Explore the World Market Audience
Below you'll find more information about the World Market audience, broken down in different categories based on their digital and physical behaviors. These are 155.6 thousand unique devices whose actions qualify for the World Market audience.

INTERESTS
The World Market audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the World Market audience is Thrift Store Shoppers.
Interest | Composition | Index |
Thrift Store Shoppers | 2.23% | 2.45x |
Food Allergies Researchers | 1.40% | 2.33x |
Mac Users | 1.26% | 2.32x |
Android Fans | 2.37% | 2.32x |
Hematology Content Readers | 1.12% | 2.30x |
Men's Clothing Shoppers | 1.26% | 2.23x |
Migraine Researchers | 1.68% | 2.22x |
Accounting & CPA Continuing Education Researchers | 3.63% | 2.19x |
Pre-Measured Grocery Shoppers | 1.12% | 2.19x |
Essential Oils Enthusiasts | 0.23% | 2.18x |
Composition Percentage:
The overlap percentage between the World Market audience and the Interest attribute.
Index: A comparison of the World Market audience to the internet population.
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APPAREL RETAILERS
The World Market audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the World Market audience is Johnston and Murphy.
Location | Composition | Index |
Johnston and Murphy | 0.07% | 8.49x |
Lorna Jane | 1.27% | 7.48x |
Levi Strauss | 0.06% | 6.90x |
Topshop | 0.22% | 6.48x |
REI | 3.56% | 6.46x |
Supreme | 0.02% | 5.52x |
Urban Outfitters | 4.50% | 4.69x |
Madewell | 3.36% | 4.56x |
Uniqlo | 1.02% | 4.54x |
Free People | 3.11% | 4.49x |
Composition Percentage:
The overlap percentage between the World Market audience and the Location attribute.
Index: A comparison of the World Market audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the World Market audience is DIY Decoration & Furniture.
Content Affinity | Composition | Index |
DIY Decoration & Furniture | 0.56% | 6.60x |
Appliances & Reviews | 0.66% | 4.49x |
Tahoe & Reno Tourism | 0.42% | 4.03x |
Quebec Hunting & Outdoors Cluster | 0.01% | 3.71x |
Parenting Blogs | 0.28% | 3.60x |
Tiny & Modular Home Researchers | 0.44% | 3.52x |
Southeast College Athletics | 0.42% | 3.49x |
Parenting & Nutrition | 0.01% | 3.37x |
Assorted Topics (This Audience Are Interested In Abbreviations, Domain Analysis, Driving Routes, Email Marketing) | 0.27% | 3.26x |
Assorted Topics (Clothing, Asian Food, Japanese Goods, Leggings) | 0.12% | 3.24x |
Composition Percentage:
The overlap percentage between the World Market audience and the Content Affinity attribute.
Index: A comparison of the World Market audience to the internet population.
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DEMOGRAPHICS
The World Market audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Female
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