Dstillery Audiences

WORLD MARKET

Audience Size: 142.5 Thousand Devices

Explore the World Market Audience

Below you'll find more information about the World Market audience, broken down in different categories based on their digital and physical behaviors. These are 142.5 thousand unique devices whose actions qualify for the World Market audience.

Dstillery Crafted Audiences

INTERESTS

The World Market audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the World Market audience is Tahoe Skiers and Snowboarders.

Interest Composition Index
Tahoe Skiers and Snowboarders 2.45% 1.92x
California Trip Planners 2.57% 1.89x
Santa Cruz Trip Planners 2.32% 1.79x
San Diego Trip Planners 2.50% 1.72x
Phoenix Trip Planners 1.88% 1.71x
Los Angeles Mass Transit Commuters 2.37% 1.71x
San Francisco Trip Planners 2.13% 1.70x
Cleveland Indians Fans 1.66% 1.69x
Arizona Trip Planners 2.09% 1.65x
Western Canada Skiers and Snowboarders 1.72% 1.62x
Composition Percentage: The overlap percentage between the World Market audience and the Interest attribute.
Index: A comparison of the World Market audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The World Market audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the World Market audience is Old Navy.

Location Composition Index
Old Navy 7.35% 16.69x
Dressbarn 4.64% 15.52x
Lane Bryant 5.10% 15.51x
Madewell 1.45% 15.35x
LOFT 3.73% 15.04x
Chicos 4.78% 14.70x
Zumiez 3.16% 13.40x
Abercrombie & Fitch 1.80% 13.35x
Levi Strauss 0.95% 13.25x
Express 2.36% 12.70x
Composition Percentage: The overlap percentage between the World Market audience and the Location attribute.
Index: A comparison of the World Market audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the World Market audience is Pac 12 Sports.

Content Affinity Composition Index
Pac 12 Sports 0.29% 2.45x
Southern California Tourism 0.73% 2.38x
San Francisco Tourism 0.24% 2.32x
US Soccer 0.28% 2.24x
Phoenix News 2.00% 2.20x
LGBTQ Advocacy 0.93% 2.12x
Job Interview Process 0.24% 2.06x
Cleveland News 1.69% 2.06x
Vancouver British Columbia Locals Cluster 0.39% 2.03x
Ohio Universities 0.44% 1.93x
Composition Percentage: The overlap percentage between the World Market audience and the Content Affinity attribute.
Index: A comparison of the World Market audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The World Market audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male