Dstillery Audiences

WORLD MARKET

Audience Size: 248 Thousand Devices

Explore the World Market Audience

Below you'll find more information about the World Market audience, broken down in different categories based on their digital and physical behaviors. These are 248 thousand unique devices whose actions qualify for the World Market audience.

Dstillery Crafted Audiences

INTERESTS

The World Market audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the World Market audience is Washington DC Trip Planners.

Interest Composition Index
Washington DC Trip Planners 9.19% 4.31x
Mid-Atlantic Voters 6.23% 3.23x
Retired Government Employees 4.36% 2.85x
Federal Employee Benefits Researchers 4.05% 2.65x
Travel Reward Points Enthusiasts 4.21% 2.59x
Norfolk and Virginia Beach Trip Planners 5.45% 2.48x
Thrift Store Shoppers 3.74% 2.44x
Men's Shoe Shoppers 3.89% 2.42x
South Atlantic State Fair Visitors 5.61% 2.41x
Luxury Retail Researchers 3.27% 2.39x
Composition Percentage: The overlap percentage between the World Market audience and the Interest attribute.
Index: A comparison of the World Market audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The World Market audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the World Market audience is Lorna Jane.

Location Composition Index
Lorna Jane 1.31% 19.00x
Joe's Jeans 0.56% 18.77x
Topshop 0.83% 16.02x
Supreme 0.27% 15.82x
REI 3.83% 15.15x
Lane Bryant 10.54% 12.26x
Everlane 0.20% 12.22x
Old Navy 21.02% 12.15x
Madewell 4.16% 11.36x
Patagonia 1.76% 11.22x
Composition Percentage: The overlap percentage between the World Market audience and the Location attribute.
Index: A comparison of the World Market audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the World Market audience is Washington & Northern Virginia.

Content Affinity Composition Index
Washington & Northern Virginia 5.61% 6.91x
Serbia & Albania Cluster 0.14% 4.99x
Beer, Wine & Alcohol 0.78% 4.81x
Furniture & Home Improvement 0.93% 4.18x
Philippines News 0.62% 3.95x
Quebec Hunting & Outdoors Cluster 0.01% 3.71x
K-Pop 0.78% 3.55x
Virginia News 8.88% 3.49x
Maps & Navigation 0.31% 3.43x
South Carolina Beach Travel 0.31% 3.42x
Composition Percentage: The overlap percentage between the World Market audience and the Content Affinity attribute.
Index: A comparison of the World Market audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The World Market audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male