Explore the Yamaha Audience
Below you'll find more information about the Yamaha audience, broken down in different categories based on their digital and physical behaviors. These are 75.2 thousand unique devices whose actions qualify for the Yamaha audience.
INTERESTS
The Yamaha audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Yamaha audience is Compact Pickup Auto Intenders.
| Interest | Composition | Index |
| Compact Pickup Auto Intenders | 3.91% | 3.64x |
| Mid-to-Full Size Luxury SUV Auto Intenders | 3.91% | 3.55x |
| Dog Breed Researchers | 6.15% | 3.23x |
| Puppy and Dog Adopters | 6.15% | 3.18x |
| North West State Fair Visitors | 6.70% | 3.04x |
| Healthcare Provider Education Researchers | 5.03% | 2.95x |
| Blades and Hunting Knife Shoppers | 8.38% | 2.95x |
| Southern Central Voters | 6.15% | 2.87x |
| Medical Technology News Readers | 5.59% | 2.70x |
| Nursing Students | 4.47% | 2.59x |
Composition Percentage:
The overlap percentage between the Yamaha audience and the Interest attribute.
Index: A comparison of the Yamaha audience to the internet population.
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APPAREL RETAILERS
The Yamaha audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Yamaha audience is Supreme.
| Location | Composition | Index |
| Supreme | 0.12% | 7.23x |
| Columbia | 1.26% | 7.08x |
| Lorna Jane | 0.47% | 6.86x |
| Everlane | 0.11% | 6.82x |
| Topshop | 0.34% | 6.53x |
| Saint Laurent Paris | 0.76% | 6.04x |
| Joe's Jeans | 0.17% | 5.88x |
| Abercrombie & Fitch | 0.54% | 5.75x |
| Belk | 1.47% | 5.63x |
| REI | 1.39% | 5.51x |
Composition Percentage:
The overlap percentage between the Yamaha audience and the Location attribute.
Index: A comparison of the Yamaha audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Yamaha audience is Law School.
| Content Affinity | Composition | Index |
| Law School | 2.23% | 5.81x |
| Pet Adoption | 3.35% | 5.68x |
| Right Wing Blogs - Conspiracy Theories | 1.12% | 4.30x |
| Arkansas News | 3.35% | 4.13x |
| Gun Enthusiast - Rifles & Ammo | 2.79% | 3.95x |
| Studio & Franchise Video Game Players | 1.12% | 3.87x |
| Florida College Athletics | 0.74% | 3.82x |
| Motorsport Equipment | 1.12% | 3.73x |
| High-End Audio | 1.12% | 3.68x |
| Right Wing Blogs - Pro-gun & Pro-life | 1.12% | 3.64x |
Composition Percentage:
The overlap percentage between the Yamaha audience and the Content Affinity attribute.
Index: A comparison of the Yamaha audience to the internet population.
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DEMOGRAPHICS
The Yamaha audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female
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