Dstillery Audiences

YAMAHA

Audience Size: 19.6 Thousand Devices

Explore the Yamaha Audience

Below you'll find more information about the Yamaha audience, broken down in different categories based on their digital and physical behaviors. These are 19.6 thousand unique devices whose actions qualify for the Yamaha audience.

Dstillery Crafted Audiences

INTERESTS

The Yamaha audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Yamaha audience is Identity Theft Protection Researchers.

Interest Composition Index
Identity Theft Protection Researchers 5.07% 3.61x
Getaways Researchers 4.35% 3.53x
Personal Investment Researchers 4.35% 3.24x
Healthy Eaters 3.62% 3.11x
Luxury Hotel Guests 5.80% 3.09x
Commercial Banking Market Intelligence Researchers 6.52% 3.06x
Coffee Chain Shoppers 5.07% 3.00x
Alaskan Cruise Planners 6.52% 2.99x
Federal Employees 6.52% 2.86x
Involved Parents 4.35% 2.85x
Composition Percentage: The overlap percentage between the Yamaha audience and the Interest attribute.
Index: A comparison of the Yamaha audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Yamaha audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Yamaha audience is Lorna Jane.

Location Composition Index
Lorna Jane 0.29% 11.79x
REI 0.96% 5.30x
Free People 0.88% 4.99x
Saint Laurent Paris 0.11% 4.79x
Eddie Bauer 1.58% 4.31x
Intermix 0.11% 4.18x
Carhartt 39.93% 4.14x
Belk 1.18% 4.11x
The North Face 0.55% 4.09x
Maurices 5.78% 4.03x
Composition Percentage: The overlap percentage between the Yamaha audience and the Location attribute.
Index: A comparison of the Yamaha audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Yamaha audience is Dubai Travel.

Content Affinity Composition Index
Dubai Travel 2.90% 5.25x
Assorted Topics (Life Hacks, Housekeeping, Health Tips) 2.17% 5.24x
Arkansas News 2.90% 4.81x
Conscious Living 1.37% 3.88x
Assorted Topics (Art, Photography, Fashion, Paranormal Activity) 1.08% 3.85x
Computers & Accessories 2.17% 3.57x
Pacific Northwest Information Research Cluster 3.62% 3.55x
Texas Off-Roading 0.02% 3.32x
Illinois College Sports 0.12% 3.18x
Home Decoration Content Readers 2.17% 3.08x
Composition Percentage: The overlap percentage between the Yamaha audience and the Content Affinity attribute.
Index: A comparison of the Yamaha audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Yamaha audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female