
Explore the Yamaha Audience
Below you'll find more information about the Yamaha audience, broken down in different categories based on their digital and physical behaviors. These are 22.3 thousand unique devices whose actions qualify for the Yamaha audience.

INTERESTS
The Yamaha audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Yamaha audience is Little Rock Trip Planners.
Interest | Composition | Index |
Little Rock Trip Planners | 5.42% | 4.49x |
Homeowners | 2.25% | 4.20x |
Indie Coffee Shoppers | 2.41% | 3.88x |
Home Coffee Makers | 1.81% | 3.77x |
Wine Lovers | 1.05% | 3.36x |
Costa Rica Trip Planners | 1.81% | 3.35x |
Plumbers | 3.61% | 3.35x |
Christmas Traditions Researchers | 1.81% | 3.31x |
Thanksgiving Meal Planners | 1.69% | 3.17x |
Texas Energy Providers | 6.63% | 3.09x |
Composition Percentage:
The overlap percentage between the Yamaha audience and the Interest attribute.
Index: A comparison of the Yamaha audience to the internet population.
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APPAREL RETAILERS
The Yamaha audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Yamaha audience is Brooks Brothers.
Location | Composition | Index |
Brooks Brothers | 0.56% | 6.22x |
Belk | 0.51% | 5.14x |
Ralph Lauren | 0.32% | 5.10x |
REI | 0.38% | 4.55x |
Jos A. Bank Clothiers | 0.69% | 4.46x |
The Childrens Place | 0.97% | 4.45x |
Express Outlets | 0.28% | 4.10x |
Banana Republic | 0.56% | 4.05x |
Chicos | 1.20% | 3.85x |
Mens Wearhouse | 1.48% | 3.80x |
Composition Percentage:
The overlap percentage between the Yamaha audience and the Location attribute.
Index: A comparison of the Yamaha audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Yamaha audience is Arkansas News.
Content Affinity | Composition | Index |
Arkansas News | 7.83% | 12.82x |
Idaho Cluster | 1.81% | 5.66x |
Illinois News | 3.61% | 5.58x |
Assorted Topics (Puzzles, Travel Tips, Tech Reviews, Cooking) | 1.81% | 5.02x |
Vegetarian Diet | 0.62% | 3.96x |
Magic & Games | 1.81% | 3.91x |
Weight Loss & Nutrition Assistance Researchers | 0.70% | 3.87x |
Assorted Topics (Family, Household Wellness, The Beach) | 1.12% | 3.86x |
Assorted Topics (Life Hacks, Housekeeping, Health Tips) | 0.61% | 3.64x |
Savannah Georgia News | 1.12% | 3.39x |
Composition Percentage:
The overlap percentage between the Yamaha audience and the Content Affinity attribute.
Index: A comparison of the Yamaha audience to the internet population.
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DEMOGRAPHICS
The Yamaha audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male
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