Dstillery Audiences

YAMAHA

Audience Size: 55.3 Thousand Devices

Explore the Yamaha Audience

Below you'll find more information about the Yamaha audience, broken down in different categories based on their digital and physical behaviors. These are 55.3 thousand unique devices whose actions qualify for the Yamaha audience.

Dstillery Crafted Audiences

INTERESTS

The Yamaha audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Yamaha audience is Executive Travelers.

Interest Composition Index
Executive Travelers 1.69% 3.37x
Personal Stock Portfolio Managers 2.25% 3.17x
Telemedicine Content Readers 1.12% 3.06x
Remdesivir Information Researchers 1.12% 2.62x
Louisville Cardinals Fans 3.70% 2.57x
Washington County and Local Fair Visitors 5.86% 2.53x
Mood Lifters Researchers 0.62% 2.48x
Climate Data Researchers 6.17% 2.44x
Lawyers 1.54% 2.31x
Patio Furniture Shoppers 1.85% 2.17x
Composition Percentage: The overlap percentage between the Yamaha audience and the Interest attribute.
Index: A comparison of the Yamaha audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Yamaha audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Yamaha audience is Levi Strauss.

Location Composition Index
Levi Strauss 0.05% 2.92x
Belk 2.85% 2.77x
Carhartt 43.18% 2.19x
Maurices 9.95% 2.18x
REI 1.11% 2.02x
Eddie Bauer 2.38% 2.00x
Mens Wearhouse 8.17% 2.00x
Dressbarn 4.38% 1.98x
The Childrens Place 8.09% 1.91x
Zumiez 4.59% 1.84x
Composition Percentage: The overlap percentage between the Yamaha audience and the Location attribute.
Index: A comparison of the Yamaha audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Yamaha audience is Pacific Northwest Sports & News Cluster.

Content Affinity Composition Index
Pacific Northwest Sports & News Cluster 0.93% 5.20x
All-Terrain Vehicles 2.47% 5.14x
South Dakota Cluster 1.54% 4.39x
Assorted Topics (Cooking, Recipes, Hollywood, Fantasy Sports, Coupons) 0.93% 3.90x
Idaho Cluster 1.23% 3.76x
North Carolina Education 1.85% 3.73x
Motorcycle Lifestyle Researchers 0.93% 3.72x
Pet Adoption 0.93% 3.64x
Pacific Northwest Information Research Cluster 3.09% 3.46x
Hawaii News 0.62% 3.41x
Composition Percentage: The overlap percentage between the Yamaha audience and the Content Affinity attribute.
Index: A comparison of the Yamaha audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Yamaha audience resonates most for the following age bracket and gender.
Age
55-64
Gender
Male