Dstillery Audiences

YAMAHA

Audience Size: 144 Thousand Devices

Explore the Yamaha Audience

Below you'll find more information about the Yamaha audience, broken down in different categories based on their digital and physical behaviors. These are 144 thousand unique devices whose actions qualify for the Yamaha audience.

Dstillery Crafted Audiences

INTERESTS

The Yamaha audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Yamaha audience is Work Comes First Travelers.

Interest Composition Index
Work Comes First Travelers 0.03% 2.64x
San Francisco Giants Fans 4.82% 2.42x
Santa Cruz Trip Planners 4.53% 2.05x
TV Advertising Professionals 3.68% 2.01x
Los Angeles Angels Fans 3.97% 1.88x
Tahoe Skiers and Snowboarders 3.82% 1.86x
Country Music Festivals Enthusiasts 4.82% 1.85x
San Diego Activities Researchers 3.54% 1.83x
Readers of Filipinos Content 2.97% 1.81x
Washington County and Local Fair Visitors 3.97% 1.76x
Composition Percentage: The overlap percentage between the Yamaha audience and the Interest attribute.
Index: A comparison of the Yamaha audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Yamaha audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Yamaha audience is Columbia.

Location Composition Index
Columbia 1.62% 5.88x
Lorna Jane 0.51% 5.30x
Levi Strauss 1.42% 5.14x
Joe's Jeans 0.24% 4.94x
Topshop 0.42% 4.81x
Everlane 0.11% 4.59x
Abercrombie & Fitch 2.25% 4.58x
The North Face 1.76% 4.56x
Belk 1.19% 4.52x
REI 1.37% 4.46x
Composition Percentage: The overlap percentage between the Yamaha audience and the Location attribute.
Index: A comparison of the Yamaha audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Yamaha audience is Mobile Industry Information.

Content Affinity Composition Index
Mobile Industry Information 0.57% 6.64x
Phone & Computer Game Downloaders 0.71% 4.80x
Alaska Cluster 0.71% 4.68x
Writing Resources 0.42% 4.67x
Right Wing Blogs - Political Activism 0.28% 3.94x
San Francisco Bay Area Cluster 5.10% 3.93x
Tahoe & Reno Tourism 0.85% 3.89x
Southern California Tourism 0.71% 3.63x
Bowling 0.28% 3.58x
Marketing Professionals 0.57% 3.41x
Composition Percentage: The overlap percentage between the Yamaha audience and the Content Affinity attribute.
Index: A comparison of the Yamaha audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Yamaha audience resonates most for the following age bracket and gender.
Age
65+
Gender
Male