Explore the Zales Audience
Below you'll find more information about the Zales audience, broken down in different categories based on their digital and physical behaviors. These are 1.2 million unique devices whose actions qualify for the Zales audience.
INTERESTS
The Zales audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Zales audience is Essential Oils Enthusiasts.
| Interest | Composition | Index |
| Essential Oils Enthusiasts | 0.01% | 3.46x |
| Readers of El Salvadoran Content | 2.60% | 1.35x |
| Readers of Honduran Content | 2.41% | 1.34x |
| Readers of Mexican Content | 2.46% | 1.29x |
| Readers of Guatemalan Content | 2.34% | 1.28x |
| Readers of Caribbean Content | 2.55% | 1.26x |
| Reggaeton Fans | 3.37% | 1.25x |
| Readers of Dominican Republic Content | 2.29% | 1.24x |
| Action Movie and TV Enthusiasts | 2.82% | 1.23x |
| Colombia Trip Planners | 2.56% | 1.21x |
Composition Percentage:
The overlap percentage between the Zales audience and the Interest attribute.
Index: A comparison of the Zales audience to the internet population.
Curious about what else the Zales audience is interested in?
Sign Up
APPAREL RETAILERS
The Zales audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Zales audience is Charlotte Russe.
| Location | Composition | Index |
| Charlotte Russe | 25.30% | 29.88x |
| Hollister | 22.78% | 28.10x |
| Aeropostale | 28.28% | 27.37x |
| Zumiez | 34.39% | 26.14x |
| Buckle | 27.97% | 24.97x |
| Abercrombie & Fitch | 13.12% | 22.99x |
| Express | 25.37% | 22.19x |
| Gymboree | 19.58% | 21.69x |
| American Eagle Outfitters | 31.78% | 21.38x |
| The Childrens Place | 32.99% | 20.73x |
Composition Percentage:
The overlap percentage between the Zales audience and the Location attribute.
Index: A comparison of the Zales audience to the internet population.
Want to find more of the Zales audience in the real world?
Sign Up
CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Zales audience is Assorted Topics (Apartment Rentals, Christian Dating, Ticket Sales).
| Content Affinity | Composition | Index |
| Assorted Topics (Apartment Rentals, Christian Dating, Ticket Sales) | 0.02% | 3.74x |
| Online Learning | 0.03% | 2.78x |
| Chat Rooms | 0.05% | 2.52x |
| Nepal News | 0.04% | 2.51x |
| Malaya | 0.02% | 2.14x |
| Local & Travel England - Northern England | 0.02% | 2.13x |
| Holiday Gifts | 0.06% | 1.96x |
| Vietnam Cluster | 0.06% | 1.89x |
| Assorted Topics (Software Integration, Scrabble, Word Games, Pbs) | 0.02% | 1.87x |
| Texas Sporting & Outdoors Cluster | 0.03% | 1.73x |
Composition Percentage:
The overlap percentage between the Zales audience and the Content Affinity attribute.
Index: A comparison of the Zales audience to the internet population.
Want to see more of the Content Affinities the Zales audience visits?
Sign Up
DEMOGRAPHICS
The Zales audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Female
Interested in seeing other characteristics of the Zales audience?
Sign Up