Dstillery Audiences

ZARA

Audience Size: 329.2 Thousand Devices

Explore the Zara Audience

Below you'll find more information about the Zara audience, broken down in different categories based on their digital and physical behaviors. These are 329.2 thousand unique devices whose actions qualify for the Zara audience.

Dstillery Crafted Audiences

INTERESTS

The Zara audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Zara audience is New York City Events Researchers.

Interest Composition Index
New York City Events Researchers 5.42% 3.87x
Ballet Enthusiasts 4.71% 3.41x
New York Trip Planners 4.24% 3.00x
Restaurant Menu Researchers 3.77% 2.97x
Chicago Trip Planners 4.05% 2.84x
Real Estate Decision Makers 7.84% 2.79x
Online Grocery Shoppers 7.64% 2.73x
Miami Trip Planners 3.89% 2.71x
Restaurant Researchers 2.92% 2.68x
Venture Capitalists 3.61% 2.67x
Composition Percentage: The overlap percentage between the Zara audience and the Interest attribute.
Index: A comparison of the Zara audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Zara audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Zara audience is Everlane.

Location Composition Index
Everlane 0.97% 88.68x
Uniqlo 12.75% 82.71x
Levi Strauss 8.59% 64.52x
Intermix 6.13% 60.76x
Club Monaco 6.97% 58.99x
Armani 15.30% 58.39x
Madewell 10.52% 51.64x
Joe's Jeans 2.78% 48.10x
Lorna Jane 3.87% 47.55x
Michael Kors 11.05% 43.30x
Composition Percentage: The overlap percentage between the Zara audience and the Location attribute.
Index: A comparison of the Zara audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Zara audience is New York City Education & News Cluster.

Content Affinity Composition Index
New York City Education & News Cluster 2.78% 6.11x
Institutional Investing 0.40% 6.03x
New York City Real Estate Research Cluster 2.10% 5.49x
NYC Tourist Attractions 3.24% 5.15x
Meeting Planning & Hotels 0.19% 5.04x
Philanthropy - Nonprofits 0.20% 4.83x
Real Estate Cluster 0.31% 4.49x
Retail Industry News 0.21% 4.23x
LGBTQ Advocacy 1.86% 4.19x
Home Office Products 0.08% 3.85x
Composition Percentage: The overlap percentage between the Zara audience and the Content Affinity attribute.
Index: A comparison of the Zara audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Zara audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male