Dstillery Audiences

ZARA

Audience Size: 12.5 Thousand Devices

Explore the Zara Audience

Below you'll find more information about the Zara audience, broken down in different categories based on their digital and physical behaviors. These are 12.5 thousand unique devices whose actions qualify for the Zara audience.

Dstillery Crafted Audiences

INTERESTS

The Zara audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Zara audience is Los Angeles Activities Researchers.

Interest Composition Index
Los Angeles Activities Researchers 4.92% 4.08x
Legal News Readers 5.46% 3.09x
Real Estate Decision Makers 4.92% 3.06x
Online Grocery Shoppers 4.92% 3.04x
Readers of Jamaican Content 4.37% 2.99x
Travel Reward Points Enthusiasts 4.37% 2.93x
New York City Events Researchers 3.28% 2.88x
Lawyers 3.83% 2.82x
World Cup Enthusiasts 5.46% 2.63x
Hip Hop Fans 4.92% 2.63x
Composition Percentage: The overlap percentage between the Zara audience and the Interest attribute.
Index: A comparison of the Zara audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Zara audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Zara audience is Uniqlo.

Location Composition Index
Uniqlo 6.64% 121.73x
Intermix 2.56% 96.85x
Armani 9.38% 92.88x
Free People 15.71% 88.76x
Club Monaco 3.91% 83.85x
Ann Taylor 10.07% 76.51x
Madewell 12.80% 74.59x
Columbia 5.90% 59.82x
Hugo Boss 11.46% 59.16x
Saint Laurent Paris 1.30% 56.49x
Composition Percentage: The overlap percentage between the Zara audience and the Location attribute.
Index: A comparison of the Zara audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Zara audience is Ireland Cluster.

Content Affinity Composition Index
Ireland Cluster 1.64% 5.71x
Conscious Living 1.64% 4.76x
Texas University Athletics 2.19% 4.27x
Hudson Valley New York Media 1.64% 4.24x
New York City Family & Activity Cluster 2.73% 4.10x
Online Games 1.00% 3.99x
Washington & Northern Virginia 2.19% 3.78x
Public Policy Media 0.66% 3.65x
Mexico Cluster 1.09% 3.51x
Vancouver British Columbia Locals Cluster 1.09% 3.48x
Composition Percentage: The overlap percentage between the Zara audience and the Content Affinity attribute.
Index: A comparison of the Zara audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Zara audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male