Dstillery Audiences

ZARA

Audience Size: 31 Thousand Devices

Explore the Zara Audience

Below you'll find more information about the Zara audience, broken down in different categories based on their digital and physical behaviors. These are 31 thousand unique devices whose actions qualify for the Zara audience.

Dstillery Crafted Audiences

INTERESTS

The Zara audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Zara audience is Home Custom Bedroom Decorators.

Interest Composition Index
Home Custom Bedroom Decorators 0.46% 3.96x
Custom Home Lighting Shoppers 0.46% 3.96x
New York City Events Researchers 3.44% 3.58x
New York Trip Planners 3.44% 3.49x
Post COVID-19 Restaurant Reopening Researchers 1.38% 3.45x
Ballet Enthusiasts 4.36% 3.42x
Pre-Measured Grocery Shoppers 1.83% 3.41x
Sporting Goods Shoppers 2.06% 3.38x
Yale University Fans 2.98% 3.12x
School Closings Updates Readers 1.61% 3.06x
Composition Percentage: The overlap percentage between the Zara audience and the Interest attribute.
Index: A comparison of the Zara audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Zara audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Zara audience is Intermix.

Location Composition Index
Intermix 4.06% 179.82x
Uniqlo 5.21% 99.36x
Madewell 11.14% 83.02x
Ann Taylor 7.35% 77.34x
Armani 6.87% 74.87x
Levi Strauss 5.48% 73.81x
Free People 8.80% 72.74x
The North Face 6.03% 72.22x
Club Monaco 2.61% 71.85x
Abercrombie & Fitch 4.81% 68.62x
Composition Percentage: The overlap percentage between the Zara audience and the Location attribute.
Index: A comparison of the Zara audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Zara audience is Caribbean Cluster.

Content Affinity Composition Index
Caribbean Cluster 0.69% 5.98x
Pacific Northwest Sports & News Cluster 0.69% 4.80x
Hudson Valley New York Media 1.38% 4.71x
Ohio Universities 0.66% 3.89x
Assorted Topics (Events, Tickets, Fitness) 1.00% 3.74x
Graphic Design 0.92% 3.68x
University Research 0.75% 3.53x
Nature & Wildlife 0.46% 3.49x
New York City Family & Activity Cluster 2.52% 3.46x
Routers, Switches & Networking 0.46% 3.45x
Composition Percentage: The overlap percentage between the Zara audience and the Content Affinity attribute.
Index: A comparison of the Zara audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Zara audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male