Explore the Zara Audience
Below you'll find more information about the Zara audience, broken down in different categories based on their digital and physical behaviors. These are 22.7 thousand unique devices whose actions qualify for the Zara audience.
INTERESTS
The Zara audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Zara audience is New York City Events Researchers.
| Interest | Composition | Index |
| New York City Events Researchers | 6.84% | 4.81x |
| Retail Job Seekers | 6.84% | 3.93x |
| Ballet Enthusiasts | 5.13% | 3.24x |
| Colombia Trip Planners | 6.84% | 3.11x |
| Readers of El Salvadoran Content | 6.84% | 3.10x |
| Readers of South American Content | 6.41% | 3.08x |
| French Language Learners | 5.13% | 3.06x |
| France Trip Planners | 5.56% | 3.01x |
| Getaways Researchers | 2.99% | 2.96x |
| Readers of Colombian Content | 5.98% | 2.86x |
Composition Percentage:
The overlap percentage between the Zara audience and the Interest attribute.
Index: A comparison of the Zara audience to the internet population.
Curious about what else the Zara audience is interested in?
Sign Up
APPAREL RETAILERS
The Zara audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Zara audience is Armani.
| Location | Composition | Index |
| Armani | 9.83% | 137.13x |
| Uniqlo | 5.36% | 135.09x |
| Madewell | 12.88% | 98.16x |
| Free People | 14.43% | 97.42x |
| Club Monaco | 3.15% | 95.26x |
| Columbia | 7.10% | 81.37x |
| Ann Taylor | 7.85% | 78.68x |
| Hugo Boss | 9.21% | 67.66x |
| Michael Kors | 20.97% | 59.20x |
| American Apparel | 5.88% | 50.08x |
Composition Percentage:
The overlap percentage between the Zara audience and the Location attribute.
Index: A comparison of the Zara audience to the internet population.
Want to find more of the Zara audience in the real world?
Sign Up
CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Zara audience is Upstate New York Travel Cluster.
| Content Affinity | Composition | Index |
| Upstate New York Travel Cluster | 3.85% | 11.15x |
| New York City Real Estate Research Cluster | 2.56% | 7.21x |
| Math Education | 2.00% | 7.18x |
| Latin American Spanish Language News | 1.28% | 5.77x |
| Data Analysis & Scripting | 1.28% | 5.26x |
| Mexico Cluster | 1.71% | 5.03x |
| Fashion Cluster | 2.14% | 4.65x |
| K-12 Teacher Resources | 1.28% | 4.12x |
| Online Games | 1.00% | 3.99x |
| Travel Adventure | 1.28% | 3.84x |
Composition Percentage:
The overlap percentage between the Zara audience and the Content Affinity attribute.
Index: A comparison of the Zara audience to the internet population.
Want to see more of the Content Affinities the Zara audience visits?
Sign Up
DEMOGRAPHICS
The Zara audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male
Interested in seeing other characteristics of the Zara audience?
Sign Up