Dstillery Audiences

ZARA

Audience Size: 72.7 Thousand Devices

Explore the Zara Audience

Below you'll find more information about the Zara audience, broken down in different categories based on their digital and physical behaviors. These are 72.7 thousand unique devices whose actions qualify for the Zara audience.

Dstillery Crafted Audiences

INTERESTS

The Zara audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Zara audience is New York City Events Researchers.

Interest Composition Index
New York City Events Researchers 4.69% 4.86x
Ballet Enthusiasts 4.69% 3.57x
School Closings Updates Readers 1.76% 3.18x
Readers of Chinese Content 5.57% 3.08x
New York Trip Planners 4.11% 2.80x
Business Travelers 3.52% 2.60x
Spain Trip Planners 4.69% 2.60x
SEO Specialists 3.52% 2.51x
Business Communication Product Researchers 3.81% 2.45x
Readers of Costa Rican Content 4.40% 2.44x
Composition Percentage: The overlap percentage between the Zara audience and the Interest attribute.
Index: A comparison of the Zara audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Zara audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Zara audience is Uniqlo.

Location Composition Index
Uniqlo 7.14% 40.09x
Free People 17.69% 33.01x
Armani 8.67% 27.88x
Madewell 14.72% 27.65x
Topshop 0.60% 26.23x
Club Monaco 3.38% 25.54x
Hugo Boss 12.31% 24.73x
Ann Taylor 7.88% 22.12x
Joe's Jeans 0.71% 21.61x
Abercrombie & Fitch 2.96% 20.96x
Composition Percentage: The overlap percentage between the Zara audience and the Location attribute.
Index: A comparison of the Zara audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Zara audience is Broadway Information.

Content Affinity Composition Index
Broadway Information 0.88% 5.87x
Pacific Northwest Sports & News Cluster 1.47% 5.39x
Ohio Universities 0.88% 5.29x
New York City Real Estate Research Cluster 1.17% 5.01x
Graphic Design 1.47% 4.42x
Computers & Accessories 2.05% 3.95x
New York City Family & Activity Cluster 2.93% 3.88x
Anime 0.59% 3.78x
Online Arcade Games 0.59% 3.43x
Teaching Tools for Kids 0.59% 3.38x
Composition Percentage: The overlap percentage between the Zara audience and the Content Affinity attribute.
Index: A comparison of the Zara audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Zara audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Female