Dstillery Audiences

ZARA

Audience Size: 382.1 Thousand Devices

Explore the Zara Audience

Below you'll find more information about the Zara audience, broken down in different categories based on their digital and physical behaviors. These are 382.1 thousand unique devices whose actions qualify for the Zara audience.

Dstillery Crafted Audiences

INTERESTS

The Zara audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Zara audience is Work Hard, Play Hard Travelers.

Interest Composition Index
Work Hard, Play Hard Travelers 0.01% 4.79x
Getting Off the Grid Travelers 0.01% 3.84x
Family Adventures Travelers 0.01% 3.53x
Readers of Chinese Content 4.47% 3.06x
New York City Events Researchers 6.93% 2.97x
Online Grocery Shoppers 7.06% 2.96x
Real Estate Decision Makers 6.61% 2.77x
New York Trip Planners 7.06% 2.70x
Ballet Enthusiasts 6.28% 2.64x
Broadway Fans 5.25% 2.51x
Composition Percentage: The overlap percentage between the Zara audience and the Interest attribute.
Index: A comparison of the Zara audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Zara audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Zara audience is Joe's Jeans.

Location Composition Index
Joe's Jeans 5.64% 63.92x
Everlane 1.15% 57.80x
Levi Strauss 10.44% 48.64x
Calvin Klein 6.30% 48.08x
Uniqlo 11.93% 47.94x
Intermix 6.85% 44.27x
Club Monaco 8.08% 39.92x
Topshop 1.86% 38.70x
Armani 22.71% 37.26x
Madewell 14.70% 36.95x
Composition Percentage: The overlap percentage between the Zara audience and the Location attribute.
Index: A comparison of the Zara audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Zara audience is Washington D.C. Hotels.

Content Affinity Composition Index
Washington D.C. Hotels 0.02% 23.77x
Canada News 0.02% 19.44x
Watches & Jewelry 0.02% 16.75x
Local & Travel England - North Midlands 0.04% 16.07x
Handyman Tools 0.02% 15.27x
Assorted Topics (Elderly, Europe, Viral Media) 0.02% 12.74x
Home Décor, Furniture, & Decorating 0.02% 12.10x
Assorted Topics (Self Improvement, Easy Money, Digital Currency) 0.04% 10.53x
Sports - Skiing, Snowboarding 0.01% 10.40x
Assorted Topics (Insurance, Travel, Viral Media) 0.02% 9.50x
Composition Percentage: The overlap percentage between the Zara audience and the Content Affinity attribute.
Index: A comparison of the Zara audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Zara audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male