Dstillery Audiences

ZARA

Audience Size: 30.5 Thousand Devices

Explore the Zara Audience

Below you'll find more information about the Zara audience, broken down in different categories based on their digital and physical behaviors. These are 30.5 thousand unique devices whose actions qualify for the Zara audience.

Dstillery Crafted Audiences

INTERESTS

The Zara audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Zara audience is Work Visa Researchers.

Interest Composition Index
Work Visa Researchers 5.16% 3.59x
Online Test Prep Resource Readers 7.74% 3.49x
Readers of Korean Content 8.39% 3.31x
Thai Food Enthusiasts 5.81% 3.28x
Readers of Tamil Content 7.10% 3.19x
Los Angeles Trip Planners 5.81% 3.16x
Winter Apparel Shoppers 5.81% 2.92x
Teen Girl Clothing Shoppers 8.39% 2.85x
Telemedicine Content Readers 2.33% 2.79x
Wine Lovers 3.23% 2.77x
Composition Percentage: The overlap percentage between the Zara audience and the Interest attribute.
Index: A comparison of the Zara audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Zara audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Zara audience is Uniqlo.

Location Composition Index
Uniqlo 5.67% 140.17x
Free People 14.06% 124.50x
Armani 8.47% 121.00x
Madewell 11.02% 97.41x
Hugo Boss 10.14% 83.82x
Ann Taylor 6.71% 80.96x
Michael Kors 20.45% 66.59x
American Apparel 3.91% 48.37x
Express 27.72% 48.03x
Charlotte Russe 1.92% 45.39x
Composition Percentage: The overlap percentage between the Zara audience and the Location attribute.
Index: A comparison of the Zara audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Zara audience is Hudson Valley New York Media.

Content Affinity Composition Index
Hudson Valley New York Media 1.94% 5.60x
College Planning 1.94% 4.09x
Educational Publishing 1.94% 3.68x
Travel Adventure 1.29% 3.66x
Public Policy Media 0.66% 3.65x
Psychics & Horoscopes 1.94% 3.42x
Illinois Education 0.11% 3.36x
Canada Job Seekers Cluster 0.04% 3.29x
Baby Names 1.94% 3.19x
San Diego Cluster 1.29% 2.88x
Composition Percentage: The overlap percentage between the Zara audience and the Content Affinity attribute.
Index: A comparison of the Zara audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Zara audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Female