Explore the Zaxby's Audience
Below you'll find more information about the Zaxby's audience, broken down in different categories based on their digital and physical behaviors. These are 304.2 thousand unique devices whose actions qualify for the Zaxby's audience.
INTERESTS
The Zaxby's audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Zaxby's audience is Georgia Trip Planners.
| Interest | Composition | Index |
| Georgia Trip Planners | 6.33% | 3.74x |
| South Carolina Gamecocks Fans | 3.47% | 3.14x |
| SEC Fans | 4.45% | 3.06x |
| Tennessee Volunteers Fans | 4.06% | 2.95x |
| Southeastern Voters | 4.22% | 2.75x |
| Atlanta Trip Planners | 7.91% | 2.70x |
| Auburn Tigers Fans | 3.96% | 2.57x |
| Florida Gulf Coast Travel Researchers | 4.35% | 2.56x |
| Clemson Tigers Fans | 4.09% | 2.50x |
| Alabama Trip Planners | 9.74% | 2.45x |
Composition Percentage:
The overlap percentage between the Zaxby's audience and the Interest attribute.
Index: A comparison of the Zaxby's audience to the internet population.
Curious about what else the Zaxby's audience is interested in?
Sign Up
APPAREL RETAILERS
The Zaxby's audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Zaxby's audience is Brooks Brothers.
| Location | Composition | Index |
| Brooks Brothers | 1.47% | 3.36x |
| Gymboree | 0.79% | 2.76x |
| J. Crew | 0.93% | 2.38x |
| Lululemon | 0.13% | 2.34x |
| Michael Kors | 0.14% | 1.98x |
| Lane Bryant | 0.04% | 1.89x |
| The North Face | 0.45% | 1.85x |
| The Childrens Place | 0.05% | 1.79x |
| Aeropostale | 0.03% | 1.63x |
| Club Monaco | 0.15% | 1.57x |
Composition Percentage:
The overlap percentage between the Zaxby's audience and the Location attribute.
Index: A comparison of the Zaxby's audience to the internet population.
Want to find more of the Zaxby's audience in the real world?
Sign Up
CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Zaxby's audience is Savannah Georgia News.
| Content Affinity | Composition | Index |
| Savannah Georgia News | 1.05% | 4.76x |
| Tennessee Cluster | 3.00% | 4.28x |
| Alabama News | 5.09% | 3.95x |
| South Carolina News | 3.31% | 3.87x |
| Tennessee News | 3.41% | 3.79x |
| Southeast College Athletics | 0.50% | 3.76x |
| Georgia Cluster | 6.74% | 3.69x |
| North Carolina | 2.18% | 3.59x |
| Memphis News | 0.34% | 3.53x |
| North Carolina Education | 1.71% | 3.45x |
Composition Percentage:
The overlap percentage between the Zaxby's audience and the Content Affinity attribute.
Index: A comparison of the Zaxby's audience to the internet population.
Want to see more of the Content Affinities the Zaxby's audience visits?
Sign Up